TI DLP(R) Products and Its Customers Reach Major Milestone of 10 Million Units Shipped At InfoComm, TI Honors Customers and Celebrates 10 Years of Product and

Market Success



    ORLANDO, Fla., June 7 /PRNewswire/ -- Texas Instruments (TI) (NYSE:  
 TXN) will honor its customers this week at InfoComm in celebration of 10
 million units shipped since inception in 1996. DLP Products is proud to
 acknowledge 10 years of customer innovations with DLP technology through
 the creation of the smallest products in the world to the brightest and
 most innovative form factors with the best colors and contrast ratios.
     While it took 5 years to ship the first million DLP units, from 1996 to
 2001, the continued focus and ground-breaking developments from
 manufacturers has kept DLP technology on a continual and increasing growth
 curve, in both units and market share. DLP Products shipped five million
 units by December 2004, 8-1/2 years after introduction to the market, but
 the pace continued to accelerate and TI shipped the second five million in
 just 1-1/2 years. Additionally, according to Pacific Media Associates,
 projectors with DLP technology now account for a majority of the market and
 have experienced fifteen quarters of consecutive share gain. The success
 can be attributed to customer achievements and dedication to introducing
 compelling new products for front projection, HDTV and DLP Cinema(R).
     "This is a celebratory time for TI and our customers- the achievements
 we have reached together in the front projection, HDTV and DLP Cinema space
 in the last ten years are astounding," said John Van Scoter, Senior Vice
 President, TI DLP Products. "However, we believe this is only the beginning
 of where we can go, and TI looks forward to continuing to innovate, along
 with our customers and channel partners, and bring products to market that
 meet the needs of the future."
     For more information, please stop by the DLP Products Booth #3731 at
 InfoComm.
     10 Years of DLP Technology and Customer History:
 
     1996
        -- The first commercial DLP systems are shipped to InFocus, nView and
           Proxima. Digital Projection signs on to manufacture DLP projectors.
 
        -- Liesegang sign on as the first European company to manufacture DLP
           projectors.
 
        -- September: DLP business projectors make their first debut in Japan
           through PLUS Corporation.
 
     1997
        -- February: The Motion Picture Academy of Arts and Sciences chooses
           DLP technology to project the Oscars(R); DLP technology has been
           used at the Academy Awards(R) ever since.
 
        -- May: InFocus brings DLP projectors from 24 lbs. to just 6 lbs. with
           the LP420.
 
     1998
        -- June: DLP Products receives an Emmy Award for Outstanding
           Achievement in Engineering Development from the Academy of Arts and
           Sciences.  Dr. Larry Hornbeck also received an Emmy for inventing
           DLP technology.
 
        -- April: Digital Projection, collaborating with TI, introduces a DLP
           projector with a 40% brightness increase, reaching 5,000 ANSI
           lumens
 
     1999
        -- January: The first DLP projector specifically engineered for home
           theater is shown by DreamVision.
 
        -- June: DLP Cinema projector technology is publicly demonstrated for
           the first time on two screens in Los Angeles and New York for the
           release of Lucasfilm's Star Wars: Episode I - The Phantom Menace.
           International field testing of DLP Cinema technology begins.
 
     2000
        -- March: TI announces agreements with Christie and Barco to
           manufacture digital cinema projectors with DLP Cinema technology.
 
        -- May: The world's first sub-3-lb. DLP projector is introduced by PLUS
           Corporation, demonstrating DLP technology's capability to lead the
           market in portable projectors.
 
        -- September: TI ships its 500,000th DLP system.
 
        -- Digital China launches the first China-branded DLP projector.
 
     2001
        -- January: Sharp announces the first 16:9 projector, greatly
           anticipated by home theater enthusiasts.
 
        -- March: Mitsubishi launches a flagship DLP HDTV based on HD1 chipset.
 
        -- June: The first sub-2-lb. projector is announced by InFocus with its
           ground-breaking LP120 DLP projector.
 
        -- Viewsonic begins producing DLP projectors.
 
     2002
        -- January: Samsung announces their first DLP HDTV, priced at $3,999.
 
        -- April: HP enters the projector market with DLP technology
 
        -- May: Dell enters the projector market with DLP technology
 
        -- June: NEC is named the third DLP Cinema manufacturer partner.
 
     2003
        -- March: DLP Cinema 2K resolution chip is introduced at ShoWest.
 
        -- August: RCA introduces a DLP HDTV.
 
        -- October: DLP Products receives 2nd Emmy Award for Technology and
           Engineering in Consumer Rear Projection Television.
 
        -- December: TI ships its 2 millionth DLP system.
 
     2004
        -- DLP becomes number one supplier of microdisplay technology,
           according to TSR.
 
        -- InFocus becomes first TI customer to ship 1 million DLP projectors
 
        -- May: LG Electronics introduces a DLP HDTV.
 
        -- July: Toshiba introduces a DLP HDTV.
 
        -- December: TI ships its 5 millionth DLP system.
 
     2005
        -- January: HP, Optoma and Radio Shack introduce the first "Instant
           Theater" projectors, incorporating sounds system and DVD player with
           DLP projection into one, consumer-friendly unit.
 
        -- January: The first sub-1-lb. projectors are announced and introduced
           by Mitsubishi, Toshiba and Samsung.  The "Pocket Projectors" create
           new category of micro-projection.
 
        -- August: The first 1080p DLP HDTV hits market from Mitsubishi.
 
        -- June: projectiondesign shows the first 1080p resolution DLP home
           theater projector.
 
        -- October: Dell introduces first high resolution (SX+) at mass market
           prices ($3499)
 
     2006
        -- January: DLP technology achieves greater than 50% market share in
           the worldwide front projection market for first time.
 
        -- January: TI introduces DLP HDTVs with LED technology.
 
        -- March: DLP Cinema projectors surpass 1,000 deployed milestone; 1,200
           projectors deployed worldwide.
 
        -- May: Samsung introduces Slim DLP HDTV - a 46" 720p model with 10
           inches of cabinet depth for $1,999.
 
        -- June: DLP technology celebrates its 10-year anniversary. TI
           announces 10 Million DLP system shipped in 10 years.
 
     About Texas Instruments DLP Products
     DLP display technology from Texas Instruments offers clarity down to
 the most minute detail, delivering pictures rich with color, contrast and
 brightness to large-screen HDTVs and projectors for business, home,
 professional venue and digital cinema (DLP Cinema(R)). 75 of the world's
 top projection and display manufacturers design, manufacture and market
 products based on DLP technology. At the heart of every DLP chip is an
 array of up to 2.2 million microscopic mirrors which switch incredibly fast
 to create a high resolution, highly reliable, full color image. DLP
 technology's chip architecture and inherent speed advantage provides
 razor-sharp images and excellent reproduction of fast motion video. Since
 early 1996, more than 10 million DLP subsystems have been shipped. For more
 information, please visit http://www.dlp.com.
     About Texas Instruments:
     Texas Instruments Incorporated provides innovative DSP and analog
 technologies to meet our customers' real world signal processing
 requirements. In addition to Semiconductor, the company includes the
 Educational & Productivity Solutions business. TI is headquartered in
 Dallas, Texas, and has manufacturing, design or sales operations in more
 than 25 countries.
     Texas Instruments is traded on the New York Stock Exchange under the
 symbol TXN. More information is located on the World Wide Web at
 http://www.ti.com.
     DLP and DLP Cinema are registered trademarks of Texas Instruments.
 
 

SOURCE Texas Instruments DLP Products
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