Toyota Goes Electric with New Prius Hybrid Vehicle
CHICAGO, Aug. 22 /PRNewswire/ -- Eddie and Cindy Bedford of Naperville are doing their part to help the environment... by driving a car. The Bedfords were selected by Toyota Motor Sales, U.S.A., Inc. (TMS) as a test family for the new Toyota Prius, the new gasoline/electric hybrid vehicle. "Cindy Bedford was an interesting choice," explains Toyota of Naperville Internet Sales Manager, Jay Jones. "She's a schoolteacher, and she used her Prius to teach her students about advancements in new, environment-friendly technology." The Prius retails for $20,450. It can be purchased over the Internet by logging on to www.toyota.com and following the link to prius.toyota.com . Toyota dealerships handle the transactions. "We have a Prius available for test drives. Toyota of Naperville has sold 5 so far," says Jones. "The people who buy them love them." TMS national manager for Prius marketing, Mark Amstock, adds, "We've pointed out that the vehicle dispels many of the myths of 'environmental vehicles' because it requires no change of lifestyle for the owner." One thing owners would have to get used to is filling up their gas tanks less frequently. The Prius gets 45 miles per gallon on the highway, and 52 mpg in the city. The vehicle maintains optimum fuel efficiency by using the technologically-advanced, computer-actuated Toyota Hybrid System. Based on Japanese standards, this system automatically switches between gasoline and electric power modes -- or a combination of both. Capable of speeds over 80 mph, the Prius derives propulsion from a low-emission, highly-efficient 1.5 liter, 58 hp gasoline engine and a permanent magnet electric motor producing a maximum 40 hp. The Prius never needs charging. It automatically recharges its on-board battery pack during braking and deceleration, making it ideal for urban stop-and-go driving. "Another benefit to driving a Prius is that you can get a tax deduction," says Jones. "Because of the incredible fuel economy and ultra-low emissions, the federal government allows a qualified clean air deduction up to $2,000." On sale in Japan since 1997, the Prius has been a sales success with more than 25,000 vehicles on the road to date. The Chicago region ranks third in the nation for Prius orders. For more information, contact: Jay Jones, Internet Sales Manager of Toyota of Naperville, 630-357-1578.
SOURCE Toyota of Naperville
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