Transaction Prices in January 2013 Decrease from Last Month; Industry Incentives Decline 12 Percent From Last Month According to TrueCar Industry Transaction Prices Declined 1.3 Percent for December 2012; Industry Incentive Decline 12.2 Percent from December 2012

SANTA MONICA, Calif., Feb. 1, 2013 /PRNewswire/ -- TrueCar, Inc. the authority on car pricing information, trends and forecasts, estimated today that the average transaction price for light vehicles in the United States was $30,812 in January 2013, up $300 (1.0 percent) from January 2012 and down $416 (1.3 percent) from December 2012.

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"Transaction prices continue to be at record levels as attractive leases and low cost financing options are enabling consumers to afford more expensive vehicles with rich content while keeping their monthly payments at about the same levels," said Jesse Toprak, Senior Analyst for TrueCar. "Automakers are getting better at employing "smart incentives" that produce better returns vs. the one-size-fits-all programs of the pre-recession days.

Manufacturer

January 2013

Transaction

Price

December

2012

Transaction

Price

January

2012

Transaction

Price

Percent

Change

January

2012 to

January

2013

Percent

Change

December

2012 to

January

2013

Chrysler (Chrysler,

Dodge, Jeep, Ram, Fiat)

$28,251

$30,011

$29,177

-3.2%

-5.9%

Ford (Ford, Lincoln)

$32,598

$33,010

$31,769

2.6%

-1.2%

GM (Buick, Cadillac,

Chevrolet, GMC)

$32,846

$33,219

$32,971

-0.4%

-1.1%

Honda (Acura, Honda)

$26,898

$27,062

$26,022

3.4%

-0.6%

Hyundai/Kia

$22,471

$22,547

$21,339

5.3%

-0.3%

Nissan (Nissan, Infiniti)

$27,702

$28,127

$28,014

-1.1%

-1.5%

Toyota (Lexus, Scion,

Toyota)

$28,403

$28,576

$27,258

4.2%

-0.6%

Volkswagen (Audi,

Volkswagen)

$33,479

$33,914

$33,096

1.2%

-1.3%

Industry

$30,812

$31,228

$30,512

1.0%

-1.3%

In addition, TrueCar estimated that the average incentive for light-vehicles was $2,274 in January 2013, down $206 (8.3 percent) from January 2012 and down $317 (12.2 percent) from December 2012.

Manufacturer

January

2013

Incentives

December

2012

Incentives

January

2012

Incentives

Percent

Change

January

2012 to

January

2013

Percent

Change

December

2012 to

January

2013

Chrysler (Chrysler,

Dodge, Jeep, Ram, Fiat)

$2,973

$3,102

$3,160

-5.9%

-4.2%

Ford (Ford, Lincoln)

$2,643

$2,792

$2,886

-8.4%

-5.3%

GM (Buick, Cadillac,

Chevrolet, GMC)

$3,150

$3,522

$3,071

2.6%

-10.6%

Honda (Acura, Honda)

$1,194

$1,657

$2,127

-43.9%

-27.9%

Hyundai/Kia

$1,243

$1,477

$1,198

3.7%

-15.8%

Nissan (Nissan, Infiniti)

$2,084

$2,629

$2,764

-24.6%

-20.7%

Toyota (Lexus, Scion,

Toyota)

$1,660

$1,930

$1,717

-3.3%

-14.0%

Volkswagen (Audi,

Volkswagen)

$2,276

$2,385

$2,171

4.8%

-4.6%

Industry

$2,274

$2,591

$2,481

-8.3%

-12.2%

TrueCar estimated that the ratio of incentives to average transaction price for light-vehicles was 7.4 percent in January 2013, down from 8.1 percent in January 2012 and down from 8.3 percent in December 2012.

Manufacturer

January

2013

Incentives/

Avg.

Transaction

Price

December

2012

Incentives/

Avg.

Transaction

Price

January

2012

Incentives/

Avg.

Transaction

Price

Percent

Change

January

2012 to

January

2013

Percent

Change

December

2012 to

January

2013

Chrysler (Chrysler,

Dodge, Jeep, Ram, Fiat)

10.5%

10.3%

10.8%

-0.3%

0.2%

Ford (Ford, Lincoln)

8.1%

8.5%

9.1%

-1.0%

-0.3%

GM (Buick, Cadillac,

Chevrolet, GMC)

9.6%

10.6%

9.3%

0.3%

-1.0%

Honda (Acura, Honda)

4.4%

6.1%

8.2%

-3.7%

-1.7%

Hyundai/Kia

5.5%

6.5%

5.6%

-0.1%

-1.0%

Nissan (Nissan, Infiniti)

7.5%

9.3%

9.9%

-2.3%

-1.8%

Toyota (Lexus, Scion,

Toyota)

5.8%

6.8%

6.3%

-0.5%

-0.9%

Volkswagen (Audi,

Volkswagen)

6.8%

7.0%

6.6%

0.2%

-0.2%

Industry

7.4%

8.3%

8.1%

-0.7%

-0.9%

About TrueCar, Inc.

TrueCar, Inc., headquartered in Santa Monica, Calif., with offices in Santa Barbara, Calif., San Francisco, Calif., and Austin, Texas, is an automotive pricing information and analysis company that creates a better buying experience for dealers and consumers.  As an online publisher of unbiased new and used car transaction data, TrueCar.com provides price reports that empower dealers and consumers to agree on the parameters of a fair deal by supplying a transparent, simple understanding of what others recently paid for identically-equipped new cars in their geographic area.  TrueCar also owns ALG, the benchmark for vehicle value information to the automotive industry and has been forecasting residual values for nearly 50 years in both the U.S. and Canadian markets.

TrueCar is a data-driven company that sources, compiles, and analyses car-buying information unlike anybody in the industry.  This is why, since its founding in 2005, TrueCar dealer partners have sold nearly 700,000 vehicles across the country.  Its national network of more than 5,400 Certified Dealers is committed to provide no-hassle pricing for some of the country's largest membership and service organizations, including American Express, AAA, USAA and Consumer Reports that collectively represent more than one million monthly in-market customers.

You can follow TrueCar on Twitter (@TrueCar) and become a fan of TrueCar on Facebook and Google+.

Disclaimer
This press release and the information contained herein is for noncommercial use on "as-is, as available" basis and may be used for informational purposes only.  TrueCar makes no representations or warranties, express or implied, with respect to the information contained in this press release and the results of the use of such information, including without limitation, the implied warranty of merchantability, fitness for a particular purpose and non-infringement.  The information contained in this press release may include technical inaccuracies or typographical errors.  Neither TrueCar nor any of its parents, subsidiaries, affiliates or respective partners, officers, or directors, employees or agents shall be held liable for any damages, whether direct, incidental, indirect, special or consequential, including without limitation, lost revenues or lost profits, arising from or in connection with your use or reliance on the information presented in this press release.

SOURCE TrueCar, Inc.



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