ARCHDALE, N.C., Dec. 13 /PRNewswire-FirstCall/ -- The clanking,
thumping sounds of cans being loaded onto tractor-trailers today may not
sound like Bing Crosby's rendition of "White Christmas," but for thousands
of Triad residents it's music to their ears.
Each year, area businesses team up to restock the Salvation Army's
local food pantry through the Triad Holiday Challenge and the Sealy/FOX8
The fifth annual Triad Holiday Challenge, led by Sealy (NYSE: ZZ), FOX8
and Old Dominion Freight Line, wrapped up earlier this week, breaking
several of the event's previous records. This year, twenty-eight companies
accepted the Challenge and more than 289,000 items were donated, both new
"More than 15,000 triad employees and residents participated on behalf
of their companies, and their dedication to helping neighbors in need made
this year's Challenge the most successful yet," said Dave McIlquham,
chairman and chief executive officer of Sealy. "Each year, I am astounded
by the generosity of our employees, and the companies and employees who
work in the Triad." Sealy employees alone donated 150,000 items for the
The Triad Holiday Challenge culminated with the Sealy/FOX8 Holiday
Concerts in Greensboro and Winston-Salem on Friday and Saturday. Each
provides a free night of family entertainment in exchange for donated
items. Leaders at the Salvation Army said the Challenge and Holiday
Concerts are two of the biggest reasons the organization has the ability to
meet the needs of area families when it comes to warm meals, baby items and
personal care products.
"Last year, we were able to stock the Triad's food pantries through
July with the items donated through the Triad Holiday Challenge and the
Sealy/FOX8 Holiday Concerts," said Major Terry Edwards with the Salvation
Army of High Point. "The significant increase in items donated this year
means we'll be able to help even more of our neighbors well into next
Karen Adams, vice president and general manager of FOX8 and former
chairman of the Salvation Army Advisory Board of High Point has watched the
holiday event grow tremendously since it was first started.
"FOX8 sponsored the first Holiday Concert in 1987," said Adams.
"Donations have grown significantly each year, especially since Sealy
created the Triad Holiday Challenge to bolster contributions."
"Not only do our employees enjoy participating, but we love to see our
drivers unloading pallets of food they've picked up from other companies
who have joined the Challenge," said David Congdon, President and Chief
Operating Officer of Old Dominion Freight Line, Inc. "Even more thrilling
is the excitement we see from the Salvation Army when we drop off all the
items collected through the Challenge and the Holiday Concerts."
Sealy and Old Dominion step out of the competition when it comes time
to name the winners. Companies are divided into three divisions based on
their numbers of employees. This year's winners are:
Division 1 (750+ employees)
Winner: American Express
Runner-up: Citi Cards
Division 2 (176 - 749 employees)
Winner: High Point Bank & Trust
Runner-up: Womble Carlyle
Division 3 (1 - 175 employees)
Winner: Piedmont Natural Gas - Greensboro
Runner-up: Home Services Relocation
About the Triad Holiday Challenge
The Triad Holiday Challenge began five years ago when McIlquham wanted
to find a way to supplement the canned food drive that takes place at the
Sealy/FOX8 Holiday Concerts. In order to make the most of the effort, he
extended the challenge beyond the doors of Sealy and on to local companies.
The "friendly competition" has grown over the years as the piles of food
have gotten bigger and bigger.
Each year, Sealy, FOX8 and Old Dominion organize, conduct outreach,
promote and manage logistics for the Challenge to support the needs of the
local community. This year, both Costco and Food Lion came on board to
support the food drive. Sealy and FOX8 sponsor and organize the Holiday
For more information on sponsoring companies, please visit:
* Sealy, Inc. at www.sealy.com
* FOX8/WGHP at www.fox8wghp.com
* Old Dominion Freight Line at www.odfl.com
SOURCE Sealy, Inc.