New Team to Manage Agency Growth and Clients' Aggressive 2010 Plans

NEW YORK, Nov. 24 /PRNewswire/ --Tribal DDB Worldwide Chief Executive Officer Paul Gunning announced today the appointment of a new U.S. management team to oversee the growth and expansion of Tribal DDB in the region.

Mike Parker rejoins Tribal DDB as Co-President, after working at Betawave and Goodby, Silverstein and Partners, sharing responsibilities with Richard Guest, who has held the post of Managing Director of Tribal DDB NY since 2006.

"As digital communications have become the focus of our customers' needs, Tribal DDB has been a leader in innovation, helping to shape the modern communications funnel. With Mike and Rich at the top of our U.S. organization, our clients will see great benefit, positioning Tribal DDB for further growth and leadership," Gunning said.

Tribal DDB's U.S. network consists of five full-service offices in Chicago, Dallas, New York, San Francisco and Seattle, and two satellite offices in Los Angeles and Miami. Parker will be based in San Francisco and Guest in New York.

"I was a part of Tribal DDB at its inception, when it was given the charge to bring humanity and creativity to the digital age. I am very excited to return now with the opportunity to harness the speed and change of our digital world, better connect customers with brands, and partner with Paul and Rich to make it all happen," Parker said.

Tribal DDB U.S. added significant new clients and assignments to its roster in 2009, among them AT&T, Atigeo, CIBA Vision, Lutron, and Johnson & Johnson medical device brands, -- helping to necessitate this significant management enhancement.

Added Guest: "As much as technology has changed the art and science of advertising over the past 18 months, it has also changed the expectations that clients have of Tribal DDB and the nature of our relationships. Our digital engagements are more strategically driven than before, and our lead-agency engagements require us to have relationships that are more broad, deep and senior. I am looking forward to working with Paul and Mike to ensure that Tribal DDB exceeds these changing expectations and that the agency thrives in these new relationships."

ABOUT TRIBAL DDB WORLDWIDE

Tribal DDB Worldwide (www.tribalddb.com), an Advertising Age A-List Agency, is headquartered in New York and includes 56 offices spanning 36 countries throughout the Americas, Europe and Asia-Pacific region. The first digital agency to win the Grand Prix in Film at the International Advertising Festival at Cannes in 2009, taking that prize for Philips "Cinema 21.9," Tribal DDB was also the first digital agency to ever win Global Agency Network of the Year from Advertising Age in 2007. In 2005, Tribal DDB was named Interactive Agency of the Year by Adweek and the Cannes International Advertising Festival, where it took home the most Lions and the Cyber Grand Prix. Tribal DDB Worldwide is part of Omnicom Group's (NYSE: OMC) DDB Worldwide.

SOURCE Tribal DDB Worldwide

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