Tristen Beamon and Kyle Meyer, Formerly of Wine Exchange, Are Excited to Start New Online Wine Venture

SANTA ANA, Calif., Dec. 4, 2012 /PRNewswire/ -- partners Tristen Beamon and Kyle Meyer are bringing their 30 years of wine buying experience to the web by allowing them to source top wines from around the world and also offer older vintages straight from the wineries.

The buzz about this new venture has been strong and curiosity rampant in the industry as well as among savvy internet wine shoppers after Meyer and Beamon recently left Wine Exchange, one of the nation's premier online wine retailers.

"The future of fine wine sales definitely points toward a more complete online shopping experience. We want to bring the concept of the fine wine merchant straight to people's homes and does this, whether it's $10 or $10,000 a bottle," Beamon said.

Cashing in on the YouTube recognition they've received with their Hot Legs Wine videos and 'on location' shoots for their Wine Geeks in Paradise TV pilot, the pair will continue to produce a steady diet of video tasting notes. The short interactive videos, along with extra vineyard photos, top critic's notes and interactive customer reviews, all add to the wine buying experience.

"We look at things from a customer's perspective and that includes having a wealth of information at their disposal and getting a real person on the other end of the line," Beamon said. The experienced buying team will offer direct-to-consumer pricing on many of the world's greatest wines in all price points.

" should be perceived as not just a purveyor of expensive wines, or French wines, or value wines, but of great wines at great prices from all over the world," Beamon said. "The contacts we've established over the years will allow us to source top wines from all major wine growing regions, which we plan to offer at some of the best prices in the country. Simple as that."

A key part of the duo's business will be their offerings of older vintages straight from the wineries. Meyer says, "We've always enjoyed diligently sourcing older wines direct from the winery, perfectly stored, to sell to our customers. It's a win-win opportunity for everyone."

For more information, check out

Contact: Kyle Meyer 
Tristen Beamon 
(714) 979-1509

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