Trumba Solution Promotes Local Missoula Events Online

Interactive Online Events Calendar Gives Missoula Community New, Easy Way

to Discover Details about Upcoming Local Events and Activities

Aug 13, 2007, 01:00 ET from Trumba Corporation

    SEATTLE, Aug. 13 /PRNewswire/ -- Trumba Corporation, a developer of
 innovative online calendaring solutions, announced today that several
 organizations in Missoula, MT have selected Trumba(R) Connect to power the
 online events calendar for the community. The Missoula Convention &
 Visitors Bureau, Missoula Cultural Council, and Magazine have
 all worked with Trumba to develop a comprehensive community events calendar
 that can be accessed from each of their respective websites.
     These leading community organizations made the decision to use the
 Trumba Connect solution because it presented the most effective way to
 provide residents and visitors with greater access to local events of
 interest. Trumba Connect's hosted, interactive web calendar, email, and
 reporting services all combine to give the Missoula community an ideal way
 to share and communicate local event information.
     Because it supports an incredibly detailed level of customizability,
 Trumba Connect also makes it possible for each organization to tailor the
 calendar's appearance to the brand look and feel of each of their
 individual websites. To see how the three organizations customized the
 same, shared event information, compare Trumba-powered calendars at Magazine (, the Missoula
 Convention & Visitors Bureau (, and
 the Missoula Cultural Council (
 In addition, both
 ( and the Bitterroot Valley
 Chamber of Commerce ( are
 utilizing components of this same shared calendar.
     For the 85,000 Missoula residents and the tens of thousands of yearly
 tourists, the Trumba-powered community events calendar is the perfect way
 to find out what's going on in the area. With almost 20 different event
 categories, the calendar provides a wealth of information on upcoming
 community happenings from banquets, fairs and farmers markets to special
 outdoor activities and sporting events, as well as theater and dance and
 even local government and political gatherings.
     "With so much to do in Missoula, Trumba makes it possible to collect
 and publish local event information in a way that is not just effective and
 efficient for us, but appealing and easy to act upon by the people in our
 community," said Jim McGowan, Classified & Online Manager at
     Trumba calendars are interactive, so tourists and residents can connect
 with, rather than simply view, the Missoula events by adding them to their
 personal calendars, setting event reminders, forwarding event information
 to friends, subscribing to email updates and RSS feeds, and more. The
 calendars are also searchable and events can be sorted by date and type of
 event, making it easy for visitors to find events that matter.
     In true community fashion, the Missoula events calendar provides a
 Trumba event submission form which allows residents to submit their own
 events. When community members use the form, staff members have a chance to
 review and approve submissions before they go live.
     "Missoula has really embraced the Trumba Connect solution and through
 the combined efforts of organizations and residents alike has created one
 of the most robust community events calendars we've seen to date," said
 Jeremy Jaech, CEO of Trumba. "The level of group activity and interaction
 that we see move through the Trumba system is testament to the great sense
 of community that is evident in Missoula and we're glad that Trumba could
 play a part in that."
     About Trumba
     Trumba Corporation is a Seattle-based developer of innovative online
 calendaring solutions that help businesses and organizations effectively
 publish, promote and communicate their events online. The company's
 flagship product, Trumba Connect, allows organizations to embed highly
 interactive and customizable calendars within their websites. Trumba
 customers also benefit from an array of event-centric tools that include
 the ability to email calendars, create categories of calendars based on
 event types or geography, leverage user-generated content through event
 submission forms, drop events onto an array of personal calendaring
 solutions and much more. Trumba technology is used by institutions of
 higher education, newspapers, corporations, associations, cities and towns,
 hospitals and large religious organizations. Trumba Connect is a
 subscription-based software as a service (SaaS) solution. The company is
 privately held and backed by three of the industry's leading venture
 capital firms, including Kleiner Perkins Caufield & Byers, August Capital
 and Oak Investment Partners. To find out more about Trumba, visit

SOURCE Trumba Corporation