A F RUCKUS WIRELESS, INC. IPTV RUCKUS WIRELESS, INC. IPTV
Typicaly setup needed to enable Wi-Fi for Internet Protocol Television (IPTV). (PRNewsFoto/Ruckus Wireless, Inc.)[KS]
BERLIN, Oct. 8 /PRNewswire/ -- BROADBAND WORLD FORUM -- Ruckus Wireless
today announced that Truphone, a next generation mobile network operator,
has deployed the Ruckus ZoneFlex Smart Wi-Fi system to support voice over
Wi-Fi requirements within its corporate headquarters in London.
(Photo: http://www.newscom.com/cgi-bin/prnh/20071008/CLM029 )
Truphone is using the Ruckus ZoneFlex system within its corporate
network to provide extended coverage and predictable Wi-Fi network services
for some 40 staff that use its mobile Voice-over-IP technology to conduct
Recently named a 2007 Technology Pioneer by the World Economic Forum,
Truphone markets and operates critically-acclaimed technology that allows
cell phones to route calls over the Internet using Wi-Fi rather than via
traditional mobile operators. This enables users to make free mobile calls,
send text messages, eliminate monthly fees and inbound charges.
Truphone are, naturally, highly-demanding users of Wi-Fi to give staff
true mobility around the office while reducing operational costs.
Alistair Campbell, Chief Technology Officer at Truphone commented:
"Wi-Fi is increasingly seen as a powerful business tool and many companies
are starting to deploy mobile VoIP to benefit from low-cost, but good
quality communications in the office and on the move. We use Ruckus routers
in our offices for voice and data and have found them excellent at
consistently delivering a high quality service."
Taking Wi-Fi Beyond Convenience
Truphone recently installed the new Ruckus ZoneFlex system including
the ZoneFlex 2925 line of Smart Wi-Fi access points. Optimized for
delay-sensitive traffic such as voice over IP and IP-based video
applications, ZoneFlex leverages patented BeamFlex technology that utilizes
a high-gain smart antenna array. BeamFlex uses sophisticated new techniques
to extend Wi-Fi range and improve predictability by focusing Wi-Fi signals
over the highest performing radio frequency (RF path) and automatically
steering these signals around interference as it occurs.
"Voice is a natural application for WiFi, but the combination of small
payloads and high jitter sensitivity makes it difficult to build networks
that support high call densities," said Bill Kish, Chief Technology Officer
at Ruckus Wireless. "To make matters worse, many handsets have poor radio
performance due to power and space constraints. Our application-centric
approach to QoS and adaptive radio optimization allows Ruckus APs to work
around these problems and deliver call quality so good you'll forget that
you're using cheap unlicensed spectrum."
Truphone offers Internet Protocol-based (IP-based) mobile internet
telephony, using Wi-Fi and 3G networks, enabling free and low-cost calling.
The service is presently in a beta state and offers Voice-over-IP, SMS-
over-IP and presence capabilities. This beta service was announced in mid-
2006, when Truphone became the first company to introduce true internet
telephony for mass market mobile phones.
Truphone is the trading name of Software Cellular Network (SCN). SCN is
privately owned, funded by both venture capital investment and angel
investors. For more information, please visit the Truphone website at
About Ruckus Wireless, Inc.
Based in Sunnyvale, California, Ruckus Wireless is a next-generation
Wi-Fi company credited with pioneering "Smart Wi-Fi" technology. Named a
2007 Technology Pioneer by the World Economic Forum, Ruckus Wireless was
formed in 2004 at Sequoia Capital. The company designs, develops and
markets industrial- strength Wi-Fi systems that provide reliable
distribution of delay-sensitive multimedia content and services over
standard 802.11 technology. Its flagship product, ZoneFlex is the first
wireless LAN system to combine the best in centralized wireless LAN
principles with state-of-the-art Wi-Fi advances such as smart antenna
arrays and wireless meshing. Its MediaFlex line of multimedia wireless
routers is used by more than 125 broadband operators around the world to
extend digital services such as IPTV throughout the home without wires. The
company's patent-pending hardware and software technologies deliver
predictable performance, extended range and real-time adaptability to
changing Wi-Fi environments. The company has raised approximately $32
million in financing from premier venture capital investors, consumer
electronics companies and broadband operators such a Motorola, T-Ventures,
Telus, Sutter Hill Ventures, Mitsui, Sequoia and others. Ruckus Wireless is
led by president and CEO Selina Lo. For more information, visit the
company's Web site at http://www.ruckuswireless.com
Both Barrels Communications
+44 7624 001636
SOURCE Ruckus Wireless, Inc.