'Computational Approaches to Analyzing Weblogs' to Be Held

March 27-29 at Stanford University

    BOULDER, Colo., March 20 /PRNewswire/ -- Umbria, Inc., a company that
 analyzes the opinions and perceptions of the online community (comprised of
 blogs, message boards, chat rooms and other user forums) and turns such
 comments into market insights, announces the upcoming Computational Approaches
 to Analyzing Weblogs symposia at Stanford University.  Nicolas Nicolov and
 Franco Salvetti, Chief Scientist and Scientist respectively at Umbria, Inc.,
 are the principal organizers of the symposium, one of the eight to be held
 during the American Association for Artificial Intelligence's (AAAI)
 2006 Spring Symposia at Stanford University.
     Blogs are opinionated commentaries on a variety of subjects and analyzing
 blogs has become increasingly important to businesses as they attempt to tap
 into the spontaneous opinions of the online community.  The informal nature of
 blogs presents a challenge for understanding natural language, critical in the
 analysis of the blogs.  This symposium will bring together researchers from a
 variety of subject areas, including computer science, linguistics, psychology,
 statistics, sociology, multimedia and semantic web technologies, to discuss
 ongoing research into blog analysis.
     The three-day conference will be divided into a series of presentations
 with topics ranging from how information percolates through mass media and
 blogs to the ability to predict trends and opinions.  A wide range of
 industries and academic institutions will be represented, including IBM, HP
 Labs, Google, NEC Labs and Cornell University.
     "Analyzing the language found in blogs represents the next challenge for
 applying what we have learned about natural language processing.  However,
 very little research has been done into the issues that come up when analyzing
 blogs" said Nicolas Nicolov."   This symposium will bring together experts
 from a variety of fields to open up dialogue into understanding this critical
 area of communication" said Franco Salvetti.
     Umbria scientists Nicolas Nicolov and Franco Salvetti, along with Mark
 Liberman, University of Pennsylvania, and James Martin, University of Colorado
 at Boulder, are the organizers.  The symposium will be held at Stanford
 University, March 27-29, 2006.  More information can be found at
 www.umbrialistens.com/aaai2006_weblog_symposium.
 
     About Umbria, Inc.
     Umbria, Inc. analyzes the opinions and perceptions of the online community
 (comprised of blogs, message boards, chat rooms, and other user forums) and
 turns such comments into market insights.
     Umbria, Inc. tracks, distills and analyzes the voice of the online
 community by using proprietary Natural Language Processing and machine
 learning algorithms to dissect the who, what and why of online
 opinion-offering in-depth insights into the buzz about companies, brands,
 products, people, and topics of interest. Umbria provides services for some of
 the world's leading brands, including Electronic Arts, Scion, Microsoft and
 many others. For more information on Umbria, please visit
 http://www.umbrialistens.com.
 
     Media Contact Information:
     Regan Petersen
     GroundFloor Media
     303-332-3896
     rpetersen@groundfloormedia.com
 
 

SOURCE  Umbria, Inc.

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