OMAHA, Neb., Jan. 29 /PRNewswire/ -- Sergeant's Pet Care Products, Inc.
today reported a break-in at its corporate headquarters and released a
surveillance video filmed last night indicating the break-in was the work
of members of the Flea, Tick and Mosquito Liberation Organization (FTMLO).
To view the Multimedia News Release, go to:
Joel Adamson, senior vice president at Sergeant's, says it appears the
FTMLO is on a mission to save its fellow flea, tick and mosquito friends
from Sergeant's Gold Flea and Tick Squeeze-On for Dogs, the company's
latest innovative flea, tick and mosquito control product.
"I have never heard of the FTMLO, but I'll give them credit for one
thing. They are correct in that Sergeant's will soon be releasing a new
product that pesky fleas, ticks and mosquitoes have never encountered
before," says Adamson. "You can see the desperation in their faces on the
In addition to releasing the video to authorities, Adamson gives this
written account of the break-in:
* FTMLO members dressed as fleas, ticks and mosquitoes sneak up to the
door carrying flashlights and crowbars. The group leader pries open the
* FTMLO members sneak through the halls and between cubicles on their way
to the Sergeant's "testing area."
* A giant tick looks directly into the camera and blackens it out with
* They enter the "testing area" and see a table with three white buckets
labeled "Fleas, Ticks, Mosquitoes."
* Members open the bug containers. One mosquito yells, "Fly my brothers!
* After a swarm of insects fills the air, ironically, members of the
FTMLO begin swatting themselves.
* Realizing that their swatting is killing the very insects they intend
to liberate, the group leader yells, "What have we done?" They all rush
out of the room, except for the leader, who spray-paints "FTMLO.org"
graffiti on the wall before dashing off.
Last week, the FTMLO announced its formation as an official activist
group and is urging people to go to www.ftmlo.org to help the group protest
Sergeant's new product. The group's leader also is asking people to contact
him through his blog at www.tick-talks.blogspot.com with any feedback or
ideas on how to strengthen the fleas', ticks' and mosquitoes' fight for
Adamson says Sergeant's Gold Flea and Tick Squeeze-On for Dogs is a
patent-pending formula that kills fleas in as little as one hour and ticks
in as little as three hours, incredibly fast for a flea and tick control
"We haven't even begun to tell the full story of our new product," says
Adamson. "If the FTMLO is panicked this early in the game, they will soon
have bigger issues to deal with."
(Editors note: FTMLO is an entirely fictitious organization created by
Sergeant's Pet Care Products as a humorous way to introduce Sergeant's
Flea and Tick Squeeze-On for Dogs.)
SOURCE Sergeant's Pet Care Products, Inc.