Virgin Mobile USA Deals an Ace with New Wild Card by Kyocera Wireless

Company's Easiest Texting Camera Phone Features New Streaming Music

Capability with Unique Catalog Content, Bluetooth(R) Wireless Technology

and More Polished Look



19 Oct, 2007, 01:00 ET from Virgin Mobile USA, Inc.

    WARREN, N.J., Oct. 19 /PRNewswire-FirstCall/ -- This fall, music lovers
 looking for the convenience of Bluetooth(R) wireless technology in a
 sophisticated handset with the ease of texting on a full QWERTY keyboard
 should look to be dealt Virgin Mobile USA's new Wild Card by Kyocera
 Wireless. The first Virgin Mobile handset with streaming music capability,
 Wild Card gives customers the ability to listen to their favorite music
 right through the phone, and "ups the ante" on the full texting keyboard
 capabilities of last year's Switch_Back phone.
     (Photo: http://www.newscom.com/cgi-bin/prnh/20071019/NYF009 )
     (Logo: http://www.newscom.com/cgi-bin/prnh/20070613/VIRGINMOBILE )
     Weighing in at just over 4 ounces, the sleek and stylish Wild Card
 "aces" great functionality within a compact and trendsetting clamshell
 casing. Among its most notable features are two vibrant color displays. The
 first on the front face of the phone is for voice calls. But by turning the
 phone sideways and giving its face a quick flip, customers have access to
 the Wild Card's wide screen -- along with a sizeable QWERTY keypad designed
 to make emailing, texting, IMing, gaming, browsing online, or streaming
 full music tracks simple and enjoyable.
     "Wild Card is an elegant and refined version of last year's
 Switch_Back. With multiple upgrades, streaming music through our Headliner
 application and the new, affordable $19.99 monthly unlimited messaging pack
 offer, this is another Virgin Mobile phone that appeals to so many of our
 customers' interests -- especially those who love to text and listen to
 music," said Howard Handler, chief marketing officer for Virgin Mobile USA.
 "At $99.99, our customers are getting a superior handset at an affordable
 price."
     "Some people shop with their heads and some shop with their hearts -
 Wild Card is a phone that will appeal to both," said Tom Maguire, vice
 president of global marketing at Kyocera Wireless Corp. "Many will like its
 sophisticated styling and affordability, and you'd be hard pressed to find
 a better value for a music phone with a full QWERTY keypad. But once you
 flip open this phone, prepare to be blown away by the full house of
 features and entertainment hidden inside."
     Wild Features
     The new Wild Card is being paired with the newest messaging offer from
 Virgin Mobile USA -- unlimited domestic messaging including text, IM, email
 and picture messaging for $19.99 per month. When customers activate their
 Wild Card and purchase their first month of unlimited messaging, they will
 receive their second month free.
     Also featured on Wild Card is "Headliner," Virgin Mobile's personalized
 mobile music magazine. For only $2.49 per month, Headliner offers concert
 tour updates, music news, artist information (bios, discographies, etc.),
 latest music charts and other music-related points of interest through a
 subscription service. Introduced earlier this year, Headliner now works
 like a jukebox, upgraded for the Wild Card to include a streaming music
 function that allows the customer to listen to individual tracks for 25
 cents each.
     In addition to these exciting features, the Wild Card also offers
 Virgin Mobile customers peace of mind with "Contact Vault" which allows
 those with the Wild Card, Cyclops and Switch_Back handsets the ability to
 store, retrieve, delete and transfer their personal contacts list in the
 event the phone is lost, stolen, damaged or upgraded. Customers can easily
 input up to six phone numbers per contact in the address book and store up
 to 140 contacts in total, depending on the phone model. The Contact Vault
 costs $1.99 per month, or $9.99 for a six-month subscription.
     Stacked Like a Deck of Cards
     Don't be fooled by its slim figure. The Wild Card deals a strong hand
 with innovative features including:
     -- Large hidden QWERTY keypad
     -- Dual display screens - External 65k color 128 X 128 pixel;
                             - Internal 65k color 128 X 160 pixel wide screen
     -- 1.3 megapixel camera with 3x digital zoom and images effects including
        black and white photos
     -- Integrated speakerphone
     -- "Real-music" ringtones
     -- WAP 2.0 Web browser
     -- Bluetooth(R) Wireless Technology
     Those looking to get their game on can check out preloaded demo games
 PAC- MAN, Ms. PAC-MAN and Block Breaker Deluxe. Wild Card users also have
 access to VirginXL, Virgin Mobile's full suite of diverse mobile content.
     Virgin Mobile's Wild Card by Kyocera Wireless rolled out at retail
 beginning on October 7 and is now available at stores including Best Buy,
 Radio Shack, Target and Wal-Mart. The Wild Card will be available on
 www.virginmobileusa.com as of October 24.
     About Virgin Mobile USA, Inc.
     Virgin Mobile USA, Inc. (NYSE:   VM) offers its millions of customers
 control, flexibility and choice in wireless service, rich data content and
 innovative products without annual contracts. Voice pricing plans range
 from monthly options with unlimited nights and weekends to by-the-minute
 offers, allowing consumers to adjust how and what they pay according to
 their needs. Virgin Mobile's full slate of smart, stylish and affordable
 handsets, including the Wild Card, Super Slice and Cyclops, are available
 at top retailers in more than 35,000 locations nationwide and online at
 www.virginmobileusa.com, with Top-Up cards available at more than 130,000
 locations.
     J.D. Power and Associates has ranked Virgin Mobile highest in customer
 satisfaction among wireless prepaid services in 2006 and 2007, and its
 customers report a 90% satisfaction rate. Virgin Mobile contributes 5% of
 profits from downloadable content to The RE*Generation, its pro-social
 initiative to help homeless youth, through donations to charitable partners
 or funding of programs that support and raise awareness for young people in
 need; and provides postage-paid return envelopes in every new package for
 customers to recycle old phones. Launched in 2002 as a joint venture of Sir
 Richard Branson's Virgin Group and Sprint Nextel, Virgin Mobile USA's
 national coverage is powered by the nationwide Sprint PCS network.
     About Kyocera Wireless Corp.
     Kyocera Wireless Corp. is a leading supplier of innovative,
 feature-rich CDMA wireless devices and accessories for customers worldwide.
 The company is a wholly owned subsidiary of Kyocera International Inc.,
 which acquired QUALCOMM Incorporated's CDMA consumer wireless phone
 business in February 2000. Based in San Diego, Kyocera Wireless leverages
 Japan's history of creating advanced consumer technologies around humanism
 and respect for the environment and blending them with a Western
 entrepreneurialism and style, resulting in a unique design language and a
 natural, user-friendly interface. For more information, please visit
 www.kyocera-wireless.com.
     Kyocera Corporation (NYSE:   KYO), the parent and global headquarters of
 the Kyocera Group, was founded in 1959 as a producer of advanced ceramics.
 By combining these engineered materials with metals and plastics, and
 integrating them with other technologies, Kyocera has become a leading
 supplier of telecommunications equipment, semiconductor packages,
 electronic components, laser printers, copiers, solar energy systems and
 industrial ceramics. During the year ended March 31, 2007, Kyocera
 Corporation's consolidated net sales totaled approximately US$10.8 billion
 (JP1,283,897 million yen) with net income of approximately US$895 million
 (JP106,504 million yen).
     Bluetooth is a trademark of Bluetooth SIG, Inc. Bluetooth trademarks
 are owned by Bluetooth SIG, Inc.
     MS. PAC-MAN(R) (C)1980, 1982, 2007 NAMCO BANDAI Games Inc.
     PAC-MAN(R) (C)1980, 2007 NAMCO BANDAI Games Inc.
 
 

SOURCE Virgin Mobile USA, Inc.
    WARREN, N.J., Oct. 19 /PRNewswire-FirstCall/ -- This fall, music lovers
 looking for the convenience of Bluetooth(R) wireless technology in a
 sophisticated handset with the ease of texting on a full QWERTY keyboard
 should look to be dealt Virgin Mobile USA's new Wild Card by Kyocera
 Wireless. The first Virgin Mobile handset with streaming music capability,
 Wild Card gives customers the ability to listen to their favorite music
 right through the phone, and "ups the ante" on the full texting keyboard
 capabilities of last year's Switch_Back phone.
     (Photo: http://www.newscom.com/cgi-bin/prnh/20071019/NYF009 )
     (Logo: http://www.newscom.com/cgi-bin/prnh/20070613/VIRGINMOBILE )
     Weighing in at just over 4 ounces, the sleek and stylish Wild Card
 "aces" great functionality within a compact and trendsetting clamshell
 casing. Among its most notable features are two vibrant color displays. The
 first on the front face of the phone is for voice calls. But by turning the
 phone sideways and giving its face a quick flip, customers have access to
 the Wild Card's wide screen -- along with a sizeable QWERTY keypad designed
 to make emailing, texting, IMing, gaming, browsing online, or streaming
 full music tracks simple and enjoyable.
     "Wild Card is an elegant and refined version of last year's
 Switch_Back. With multiple upgrades, streaming music through our Headliner
 application and the new, affordable $19.99 monthly unlimited messaging pack
 offer, this is another Virgin Mobile phone that appeals to so many of our
 customers' interests -- especially those who love to text and listen to
 music," said Howard Handler, chief marketing officer for Virgin Mobile USA.
 "At $99.99, our customers are getting a superior handset at an affordable
 price."
     "Some people shop with their heads and some shop with their hearts -
 Wild Card is a phone that will appeal to both," said Tom Maguire, vice
 president of global marketing at Kyocera Wireless Corp. "Many will like its
 sophisticated styling and affordability, and you'd be hard pressed to find
 a better value for a music phone with a full QWERTY keypad. But once you
 flip open this phone, prepare to be blown away by the full house of
 features and entertainment hidden inside."
     Wild Features
     The new Wild Card is being paired with the newest messaging offer from
 Virgin Mobile USA -- unlimited domestic messaging including text, IM, email
 and picture messaging for $19.99 per month. When customers activate their
 Wild Card and purchase their first month of unlimited messaging, they will
 receive their second month free.
     Also featured on Wild Card is "Headliner," Virgin Mobile's personalized
 mobile music magazine. For only $2.49 per month, Headliner offers concert
 tour updates, music news, artist information (bios, discographies, etc.),
 latest music charts and other music-related points of interest through a
 subscription service. Introduced earlier this year, Headliner now works
 like a jukebox, upgraded for the Wild Card to include a streaming music
 function that allows the customer to listen to individual tracks for 25
 cents each.
     In addition to these exciting features, the Wild Card also offers
 Virgin Mobile customers peace of mind with "Contact Vault" which allows
 those with the Wild Card, Cyclops and Switch_Back handsets the ability to
 store, retrieve, delete and transfer their personal contacts list in the
 event the phone is lost, stolen, damaged or upgraded. Customers can easily
 input up to six phone numbers per contact in the address book and store up
 to 140 contacts in total, depending on the phone model. The Contact Vault
 costs $1.99 per month, or $9.99 for a six-month subscription.
     Stacked Like a Deck of Cards
     Don't be fooled by its slim figure. The Wild Card deals a strong hand
 with innovative features including:
     -- Large hidden QWERTY keypad
     -- Dual display screens - External 65k color 128 X 128 pixel;
                             - Internal 65k color 128 X 160 pixel wide screen
     -- 1.3 megapixel camera with 3x digital zoom and images effects including
        black and white photos
     -- Integrated speakerphone
     -- "Real-music" ringtones
     -- WAP 2.0 Web browser
     -- Bluetooth(R) Wireless Technology
     Those looking to get their game on can check out preloaded demo games
 PAC- MAN, Ms. PAC-MAN and Block Breaker Deluxe. Wild Card users also have
 access to VirginXL, Virgin Mobile's full suite of diverse mobile content.
     Virgin Mobile's Wild Card by Kyocera Wireless rolled out at retail
 beginning on October 7 and is now available at stores including Best Buy,
 Radio Shack, Target and Wal-Mart. The Wild Card will be available on
 www.virginmobileusa.com as of October 24.
     About Virgin Mobile USA, Inc.
     Virgin Mobile USA, Inc. (NYSE:   VM) offers its millions of customers
 control, flexibility and choice in wireless service, rich data content and
 innovative products without annual contracts. Voice pricing plans range
 from monthly options with unlimited nights and weekends to by-the-minute
 offers, allowing consumers to adjust how and what they pay according to
 their needs. Virgin Mobile's full slate of smart, stylish and affordable
 handsets, including the Wild Card, Super Slice and Cyclops, are available
 at top retailers in more than 35,000 locations nationwide and online at
 www.virginmobileusa.com, with Top-Up cards available at more than 130,000
 locations.
     J.D. Power and Associates has ranked Virgin Mobile highest in customer
 satisfaction among wireless prepaid services in 2006 and 2007, and its
 customers report a 90% satisfaction rate. Virgin Mobile contributes 5% of
 profits from downloadable content to The RE*Generation, its pro-social
 initiative to help homeless youth, through donations to charitable partners
 or funding of programs that support and raise awareness for young people in
 need; and provides postage-paid return envelopes in every new package for
 customers to recycle old phones. Launched in 2002 as a joint venture of Sir
 Richard Branson's Virgin Group and Sprint Nextel, Virgin Mobile USA's
 national coverage is powered by the nationwide Sprint PCS network.
     About Kyocera Wireless Corp.
     Kyocera Wireless Corp. is a leading supplier of innovative,
 feature-rich CDMA wireless devices and accessories for customers worldwide.
 The company is a wholly owned subsidiary of Kyocera International Inc.,
 which acquired QUALCOMM Incorporated's CDMA consumer wireless phone
 business in February 2000. Based in San Diego, Kyocera Wireless leverages
 Japan's history of creating advanced consumer technologies around humanism
 and respect for the environment and blending them with a Western
 entrepreneurialism and style, resulting in a unique design language and a
 natural, user-friendly interface. For more information, please visit
 www.kyocera-wireless.com.
     Kyocera Corporation (NYSE:   KYO), the parent and global headquarters of
 the Kyocera Group, was founded in 1959 as a producer of advanced ceramics.
 By combining these engineered materials with metals and plastics, and
 integrating them with other technologies, Kyocera has become a leading
 supplier of telecommunications equipment, semiconductor packages,
 electronic components, laser printers, copiers, solar energy systems and
 industrial ceramics. During the year ended March 31, 2007, Kyocera
 Corporation's consolidated net sales totaled approximately US$10.8 billion
 (JP1,283,897 million yen) with net income of approximately US$895 million
 (JP106,504 million yen).
     Bluetooth is a trademark of Bluetooth SIG, Inc. Bluetooth trademarks
 are owned by Bluetooth SIG, Inc.
     MS. PAC-MAN(R) (C)1980, 1982, 2007 NAMCO BANDAI Games Inc.
     PAC-MAN(R) (C)1980, 2007 NAMCO BANDAI Games Inc.
 
 SOURCE Virgin Mobile USA, Inc.