Volkswagen of America, Inc. and Announce Partnership to Offset Carbon Emissions

Automaker to Offset Carbon Emissions of Projected Consumer Use

Aug 30, 2007, 01:00 ET from

    WASHINGTON, Aug. 30 /PRNewswire/ -- today announced a
 new long-term strategic partnership with Volkswagen of America, Inc. to
 make a significant contribution towards the global challenge of climate
 change. The first initiative of this partnership, the Volkswagen Carbon
 Neutral Project, is one of the most ambitious carbon offsetting projects
 ever undertaken in the United States. From September 1, 2007, until January
 2, 2008, every vehicle sold by Volkswagen will have its carbon emissions
 offset for the first year of ownership. will offset the carbon emissions of each new Volkswagen
 sold by supporting the land acquisition and reforestation of 1,100 acres of
 habitat in the Lower Mississippi Alluvial Valley, Louisiana. The project is
 designed to meet internationally recognized carbon offset standards and
 certifications. The offsets will be based on the average annual emissions*
 for each different type of model sold in the four-month period.
     " and Volkswagen of America share a common goal of
 fighting climate change and being part of the solution toward a clean
 energy, low-carbon world," declared Eric Carlson, executive director of "We are committed to working together to reduce the threat
 of climate change for our and future generations. This is the first time a
 car company and its community of owners have mobilized on this scale to
 offset carbon emissions, and we are proud to be playing an important role
 in this process."
     This ambitious initiative is only the start of a wide-ranging
 partnership between and Volkswagen of America that will
 encourage customers to continue to offset their emissions via a carbon
 calculator on the Volkswagen of America micro site hosted by This opportunity will be extended to all members of the
 Volkswagen community and to everyone who is looking to offset their carbon
     For the first time, visitors to the Volkswagen of America website
 ( will also be given the carbon footprint calculation of
 their choice of vehicle, in addition to statistics on fuel efficiency,
 speed, and price, when they use the "Build a VW" feature.
     "This project is just the beginning," explained Adrian Hallmark,
 executive vice president of Volkswagen of America, Inc. "Volkswagen is
 committed to finding new alternative fuels, engine and manufacturing
 solutions to create additional ways for its community of owners to continue
 to feel good about owning a Volkswagen."
     *For the Volkswagen of America partnership, the average annual
 emissions for each different type of model will be determined on the basis
 of the latest available U.S. Government data ( is a leading national non-profit that educates the
 public about the dangers of climate change and makes it easy and affordable
 for individuals, businesses and organizations to reduce their climate
 impact. promotes affordable carbon reduction strategies and
 supports renewable energy, energy efficiency and reforestation projects
 that reduce and offset carbon dioxide emissions. combines
 education and outreach with affordable high-quality carbon offsets to help
 drive the price of clean technology below its dirty counterparts. works with more than 200 businesses and organizations to
 offset their offices, travel, events, shipping and production emissions.
 For more information, please visit:
     Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan.
 It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany.
 Volkswagen is one of the world's largest producers of passenger cars and
 Europe's largest automaker. Volkswagen sells the Rabbit, New Beetle, New
 Beetle convertible, GTI, Jetta, GLI, Passat, Passat wagon, Eos, and Touareg
 through approximately 600 independent U.S. dealers. Visit Volkswagen of
 America online at