REDWOOD CITY, Calif., Dec. 18 /PRNewswire/ -- Liquid Digital Media, a leading provider of custom digital media services, in conjunction with Wal-Mart, the world's largest retailer, today announced the test release of a Music Downloads service at www.walmart.com. There are plans for an official launch in 2004. Wal-Mart's Music Downloads service is the first service developed under the Liquid Digital Media name. The store continues Liquid's record of developing advanced digital music products and services, and features the best rights and pricing available for a Windows PC-based service. "Our unique position in the market enables us to quickly deliver tailored solutions for our partners with their customers in mind," said Ole Obermann, Liquid Digital Media vice president and general manager. "The Wal-Mart Music Downloads service is an excellent example of this. It's our first step in working together, and we look forward to continuing to develop advanced digital media distribution systems for Walmart.com and other partners based on the needs and wants of their customers." "We're excited to offer this convenient service with the value and selection our customers expect from Wal-Mart," said Kevin Swint, Walmart.com's senior category manager of entertainment. "Liquid Digital Media was the obvious choice for a partner -- capable of providing a service built to order for us, backed with years of experience, and delivered in an aggressive time frame." About Liquid Digital Media Liquid Digital Media is a leading provider of custom digital music solutions, encompassing design, technology, and commerce. Current distribution partners include Wal-Mart, Amazon.com, and Clear Channel. Created in January 2003, Liquid Digital Media is a division of Anderson Media, a large music distributor, and was formed from the assets of Liquid Audio, the service that pioneered the increasingly popular sale of legitimate ala carte music downloads. Liquid Digital Media is staffed with experts in the digital music industry, including former employees of Liquid Audio, Rioport, and Listen.com.
SOURCE Liquid Digital Media