The Bevel Trimmer adds a high-quality electric trimming option to the Bevel shaving experience with innovations in technology, design and cleanliness. Using research from Master Barbers and consumers alike, the Bevel Trimmer is designed for use at both barbershops and at home.
Like the Bevel Shave System, Bevel Trimmer is specifically designed for people with coarse or curly hair to achieve the most precise cut while helping to prevent bumps or irritation. In many trimmer blades, bacteria and hair can build up, which can cause bumps or irritation. The proprietary Bevel Trimmer blades are protected with a National Sanitary Foundation-approved, hypoallergenic coating designed to help inhibit bacterial growth to achieve a truly clean and sharp line up. The coating also allows the blade surface and teeth to be easily wiped clean of hair and buildup.
Other Bevel Trimmer features include:
- Snap-On // Snap-Off Blades for quick changes and adjustments without any tools
- Innovative "Bevel Dial" allows blades to be adjusted to a zero gap alignment without screwdrivers or a flat surface
- Cordless functionality without sacrificing power for 4+ hours of battery life. Battery power also lasts 60 days on standby
- A soft-touch grip and custom-faceted body for 360-degree handling and superior precision
- While in use, Bevel Trimmer stays cooler and more comfortable to the touch than comparably powered trimmers
"We heard our customers loud and clear – they wanted a trimmer that would perfectly complement the Bevel Shave System. Now it's here," said Tristan Walker, CEO of Walker & Company Brands. "We've re-engineered an essential grooming tool, creating the most advanced device for trimming and shaping coarse or curly hair. Informed by exhaustive research into what Master Barbers and our customers alike wanted, Bevel Trimmer is another way we're delivering on our promise to make health and beauty simple for people of color."
Walker & Company Brands also announced that Nas joined forces with the company to launch Bevel Trimmer. The hip hop legend is a brand ambassador for the product and is featured alongside his barber, Marcus Harvey, in its introductory video https://youtu.be/BC0g7P0SqPU.
"This product is needed. It's kind of crazy that there hasn't been any real innovation in this space. We deserve better," said Nas. "When Tristan first showed the Trimmer to me and my barber, we knew it was a game-changer because it has what barbers and consumers want – it cuts precise and clean lines, it's powerful, clean and well-designed. I think people are going to love it."
The launch of Bevel Trimmer follows the latest round of funding for Walker & Company Brands, the makers of Bevel. The company raised $24 million in a Series B round of funding led by Institutional Venture Partners (IVP). Andreessen Horowitz, Upfront Ventures, Daher Capital, Collaborative Fund, Google Ventures, Felicis Ventures, and Melo7 Tech Partners also participated in the round. Individual investors included Magic Johnson, John Legend, King Bach, Ron Johnson, San Francisco 49ers CEO Jed York and President Paraag Marathe, Ryan Leslie, Andre Iguodala, Harrison Barnes, Andre Williams, Charles King and John Maeda.
The Bevel Trimmer will retail for $179.95 and can be pre-ordered now at www.getbevel.com/trimmer. Orders will begin shipping this spring.
About Walker & Company Brands
Walker & Company Brands makes health and beauty simple for people of color by developing products and services tailored to the unique needs of our community. Our vision is to build the world's most consumer-centric health and beauty products company for people of color, inspiring unprecedented customer loyalty. Walker & Company's flagship brand is Bevel. The Bevel Shave System is the first and only system designed to help reduce and prevent bumps and irritation for those with coarse, curly hair. The Bevel Trimmer is the most advanced device for trimming and shaping coarse or curly hair. To learn more about Walker & Company Brands, visit www.walkerandcompany.com.
The flagship brand from Walker & Company Brands, Bevel, features the Bevel Shave System and Bevel Trimmer. Currently available online and in select Target® stores in the U.S. in early 2016, the Bevel Shave System is the first and only end-to-end shaving system designed to help reduce and prevent bumps and irritation for those with coarse, curly hair. In addition to the Bevel Razor, the Bevel shaving experience comes with a high-quality Badger Brush to lift hairs, Bevel Priming Oil to help protect skin before each shave, hydrating Bevel Shave Cream and the post-shave Bevel Restoring Balm to help soothe skin. When used together, the Bevel Shave System can help you achieve smoother, clearer skin. Complementing the Bevel Shave System is Bevel Trimmer, the most advanced device for trimming and shaping coarse or curly hair. Combining innovation in technology, design and cleanliness, this premium product marks a new generation of trimmer. To learn more, visit www.getbevel.com.
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SOURCE Walker & Company