washingtonpost.com Partners with Technorati to Deliver Content and Comments from Blogs

    ARLINGTON, Va., Aug. 31 /PRNewswire/ -- washingtonpost.com today announced
 that it has partnered with blog search company Technorati to offer its readers
 the opportunity to view comments and opinions about washingtonpost.com
 articles and editorials from around the blogosphere.
     The service will search millions of blogs for postings and feature links
 to the most blogged about articles and the liveliest web discussions on
 washingtonpost.com content.
     "This partnership is part of our ongoing initiative to embrace and respond
 to the many dynamic ways that users consume and participate in news and
 information over the Internet," said Caroline Little, publisher and CEO of
     washingtonpost.com executive editor, Jim Brady, said, "News is not static.
 With the help of the web, interesting stories immediately become part of a
 broader national conversation. This partnership with Technorati lets the users
 in on that conversation by delivering the most interesting and lively
 discussions about washingtonpost.com content from some of the best and most
 popular blogs on the web. "
     David L. Sifry, founder and CEO of Technorati, said "We're pleased to be
 working with washingtonpost.com in leading the way toward expanding the
 interaction between the public and those who make and report the news. We
 salute them for recognizing the potential of blogs as a valuable contribution
 to the public discourse."
     About WPNI
     Washingtonpost.Newsweek Interactive is the online publishing subsidiary of
 The Washington Post Company (NYSE:   WPO). Its mission is to develop the
 company's editorial products and businesses on the Internet and across all
 electronic content delivery platforms.  WPNI's flagship products include
 washingtonpost.com, Slate, BudgetTravelOnline.com, and Newsweek.com.  The
 company is headquartered in Arlington, VA.
     About Technorati, Inc.
     Technorati, founded in San Francisco in 2002, is the leading authority on
 what's going on in the world of blogging. Technorati tracks over sixteen
 million blogs, making it possible for you to find out what people on the
 Internet are saying about you, your company, your products, your competitors,
 your politics, or other areas of interest -- all in real time. For more
 information, go to http://www.technorati.com.

SOURCE washingtonpost.com

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