LAKE FOREST, Calif., April 9, 2008 /PRNewswire-FirstCall/ -- Just in
time to make a perfect gift for Mother's Day, WD(R) (NYSE: WDC) today
introduced 10 fresh new colors for its My Passport(TM) Essential(TM)
Portable USB Drives. Weighing in at less than 5 ounces, My Passport
Essential USB Drives put almost a third of a terabyte of digital storage in
the palm of your hand and are available now at select retailers.
My Passport Essential Drives are simple to use, light and easy to
carry, and require no power adapter -- they are powered directly through
the USB cable(1). Equipped with sync and encryption software(2) for easy
file transfer, the mega-capacity of the My Passport Essential Portable USB
Drive makes it simple to securely carry thousands(3) of songs, videos or
"Our striking new color selection gives our customers an opportunity to
express their unique style, while securely storing and carrying the massive
amounts of rich content generated by higher resolution cameras, HD videos
and music," said Jim Welsh, vice president and general manager of WD's
branded products and consumer electronics groups.
WD Sync(TM) software allows consumers to easily synchronize essential
personal files from their desktop PC to their My Passport drive. My
Passport Portable USB Drives are great for file portability as well as
keeping a backup copy of valuable content. Should owners misplace the
drive, they know their data is protected with 128-bit encryption.
Google(TM) software on the drive allows users to quickly locate files with
the Google Desktop Search(TM) search tool, manage photos with Picasa(TM)
photo organizer software and simplify Web searches with the Google
Toolbar(TM) search bar.
The new colors include: brilliant orange, super sunny yellow, raindrop
blue, arctic white, deep viola, cherry red, ultra mint, real red, intense
blue, and vibrant pink.
A product specification sheet and photos of WD Passport Portable Drives
are available on the company's Web site at
Price and Availability
WD's My Passport Essential USB Drives are available now at select
retailers. My Passport Essential USB Drives are offered in capacities of
160 GB, 250 GB and 320 GB. MSRP for the WD Passport Essential USB Drive
with 320 GB is $179.99 USD, 250 GB capacity is $149.99 USD, 160 GB is
WD, one of the storage industry's pioneers and long-time leaders,
provides products and services for people and organizations that collect,
manage and use digital information. The company produces reliable,
high-performance hard drives that keep users' data accessible and secure
from loss. WD applies its storage expertise to consumer products for
external, portable and shared storage applications.
WD was founded in 1970. The company's storage products are marketed to
leading systems manufacturers, selected resellers and retailers under the
Western Digital and WD brand names. Visit the Investor section of the
company's Web site (http://www.westerndigital.com) to access a variety of
financial and investor information.
Western Digital, WD and the WD logo are registered trademarks in the
U.S. and other countries; My Passport, Essential and WD Sync are trademarks
of Western Digital Technologies, Inc. Other marks may be mentioned herein
that belong to other companies. All other brand and product names mentioned
herein are the property of their respective companies. One gigabyte (GB) =
1 billion bytes. One terabyte (TB) = one trillion bytes. Total accessible
capacity varies depending on operating environment.
(1) An optional cable is available for the few computers that limit bus
(2) Windows(R)-compatible only.
(3) Results will vary based on file size and format, settings, features,
software and other factors.