Who Will the Queen City Crown as the Next Champion?


Apr 01, 2008, 01:00 ET from Red Bull North America

    CINCINNATI, April 1 /PRNewswire/ -- Have you ever seen a pot of chili
 dance with the devil? Us either. But you might see a pot of chili race at
 top speed and even defy gravity when Red Bull Soapbox Race arrives in
 Cincinnati on October 4, 2008. Teams of four will race at velocities
 topping 30 mph around the treacherous turns of Mount Adams in home-made,
 human-powered crafts. It's not just about speed though; creativity and
 showmanship play an important role in deciding who will don the fiercely
 sought-after crown.
     Fancy yourself a gear head? Then field a team of four, pick a lucky
 driver or two and let your creativity loose. Visit
 http://www.redbullsoapboxusa.com for details and apply online through June
 30, 2008.
     Red Bull Soapbox Race welcomes all teams from bars of soap and Bearcats
 to Jerry Springer, James Brown and Oktoberfest tributes. Why you ask? This
 isn't your childhood derby -- the wilder your cart the better! Judges base
 their decisions on time-honored Red Bull Soapbox Race criteria: speed,
 creativity, and showmanship. Tires, aerodynamics and velocity will
 transport you to the finish line, but only a unique, ingenious touch will
 propel you onto the podium.
     Of course, every race has a few rules. All driving machines must be
 entirely human-powered -- no stored power or external energy sources
 allowed. Secondly, all vehicles must be less than six feet wide, less than
 20 feet in length and no more than seven feet from the ground. And finally,
 all crafts must weigh no more than 176 lbs (not including the driver).
 Other than that, the more outrageous, the better!
     First prize includes an unforgettable NASCAR experience for all members
 of the winning team -- you'll get to be in the pit, meet Red Bull Racing
 drivers and enjoy the action up close and personal. The Second place team
 will get to experience a high-performance race clinic and learn how to
 drive a high-speed race car around an actual track. Third-prize winners
 will get a hometown Red Bull Soapbox Race viewing party at their favorite
 local hangout. There will also be a People's Choice award, the winners of
 which will be chosen by audience SIMS voting day of the race.
     The first Red Bull Soapbox Race took place in Belgium in 2000, and has
 since visited almost 30 countries including Austria, England, Sweden, Czech
 Republic and Australia, to name a few. It first touched down on U.S. soil
 in 2006 in St. Louis, MO.
     To apply, visit http://www.redbullsoapboxusa.com. For all media
 inquiries about Red Bull Soapbox Race, please contact Jennifer Belongia at
 312-320-6260 or via email at Jennifer.belongia@us.redbull.com.

SOURCE Red Bull North America