Williams Forrest Partners With TopSpin Charity
Creates New Site and Mobile App for Charity's 2012 Tournament
LANCASTER, Pa., Nov. 8, 2012 /PRNewswire/ -- Digital solutions agency Williams Forrest today announces a partnership with TopSpin Charity, a community of sports, entertainment and media professionals dedicated to supporting nonprofits working to solve the most pressing child education issues. Williams Forrest will serve as TopSpin's 2012 Digital Solutions Strategy and Delivery Partner.
To date, Williams Forrest has created a new website for TopSpin, a new Facebook page with applications and a refined Twitter feed.
For TopSpin's upcoming New York City Ping Pong tournament and fundraiser on November 14, Williams Forrest created a mobile application for corporate teams to register prior to the event as part of the "Corporate Team Challenge." Williams Forrest will run a live leader board the night of the event, allowing challenge players to see scores and keep track of their favorite teams.
Additionally, Williams Forrest will stream photos live from the event's photo booth into a slideshow application that will display in an engaging format on TV screens throughout the event.
"The opportunity to contribute to TopSpin is natural fit for Williams Forrest," said Carolyn Stonerook, Williams Forrest Project Manager. "The charity resonates with our company culture and we're happy to give our time to a great cause and be part of the TopSpin family. Since a Ping Pong table doubles as our conference table, this event is an opportunity to showcase both our Ping Pong and technology skills."
"TopSpin's new site has helped monumentally in driving donations and overall awareness," said Peter Farnsworth, Founder/CEO, Foxrock Partners and Founder, TopSpin Charity. "We're grateful to have Williams Forrest on board as our Digital Solutions partner. They understand our needs and goals and are the type of partner we look for."
Started in New York City in 2009, the annual TopSpin event has become a who's who of sports, marketing and education professionals and has raised $750,000 since inception and spurred events in Chicago and San Francisco.
About Williams Forrest
Williams Forrest is a premium creative technology agency based in Lancaster, PA. We design and develop digital strategies and solutions for web, mobile and social channels for many of today's top agencies and best loved brands, including BMW, HP and Puma. Williams Forrest specializes in delivering solutions that support the sustainable growth of brands in the digital space. We value innovation, creativity, and the people invested in the outcome.
For more information about our agency, please visit www.williams-forrest.com or call David McNaughton at 717.435.8076.
About Topspin Charity
TopSpin Charity is a community of sports, entertainment, and media professionals that believes every child deserves access to a well-rounded, quality education. TopSpin Charity raises awareness and provides funds for exceptional nonprofits to better and bring together the communities in which we work and live. In just the past (3) years, TopSpin Charity has raised close to a million dollars to provide tangible, meaningful assistance for public K-12 city school programs in New York City and across the country.
The signature, enterprise-level event at the center of this on-going effort every year is an NYC corporate brand, sports, and entertainment celebrity gathering and table tennis tournament, backed by an effective multi-channel promotional campaign, to drive support and interest in our cause, non-profit partners and corporate sponsors.
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