SACRAMENTO, Calif., Sept. 14 /PRNewswire/ -- A record of "Olympian"
proportions was established today and crowds ate it up.
Fresh Express, the creator of retail packaged salads, and Raley's, one of
the nation's leading supermarket chains, today put together the ingredients to
set a new world record and strike a blow for good nutrition by building a
fresh Caesar Salad weighing in at nearly 3,000 pounds and using almost 16-
hundred heads of romaine lettuce.
The two companies teamed up together to set a Guinness Book of World
Records and to raise awareness for National "5 A Day" Week by underscoring the
importance of eating five servings of fruit, vegetables -- and salad -- every
day for better health. The National "5 A Day" campaign is the oldest
public/private partnership in the nation and the only initiative promoting all
Filling the specially built 430 cubic foot wooden bowl measuring 16 feet
in diameter and four feet deep, the gargantuan salad used over 800 of cloves
of elephant garlic, almost 900 wedges of cheese and 30 "croutons" the size of
loaves of bread baked especially for the occasion in the Raley's bakery. In
addition, finishing touches were added to the salad using one-of-a-kind salad
tongs measuring over four feet in length.
Following a ceremony that included the meticulous measurement required to
stake their claim to the gold medal of salads, Fresh Express and Raley's
treated delighted local crowds to tasty samples of the Fresh Express Caesar
Salad with Light Dressing.
In addition, the companies donated over 1,000 pounds of fresh salad to
Food for Families, a community-based food bank with the mission to provide
food for families in need.
"We want to promote better health by urging Americans to eat more fruits
and vegetables -- that's the goal of our National 5 A Day Week and our
'Olympian' sized salad," said "5 A Day" spokeswoman Sue Forrester. "We
believe that the risks of chronic disease and cancer can be lowered with a
healthier diet and exercise," she said.
Fresh Express products range from traditional lettuces, to fancy greens,
to full meal kits that include salad dressings and other condiments. Fresh
Express delivers great-tasting ready-to-eat salads to consumers with
unparalleled freshness and convenience. Fresh Express makes salads so
consumers don't have to.
Cosponsored by Raley's, the supermarkets recently rated the best in
America after a nationwide survey of shoppers, by the nation's leading
consumer magazine. One of our Raley's departments rated highest was fresh
produce. We sell produce items with no detected pesticide residues,
NutriClean Certified, and we offer a good selection of organic produce items,
too. See for yourself why Raley's is rated the best supermarkets in America.
Photos available electronically upon request.
SOURCE Fresh Express