MujerFutura.com Provides Information, Services and Chats Geared Toward the

Needs and Lifestyle of Spanish-Speaking Women Worldwide

    MIAMI, March 9 /PRNewswire/ -- Yupi Internet Inc., http://www.yupi.com, a
 leading Spanish-language network of sites, today launched MujerFutura.com
 (Future Woman), http://www.mujerfutura.com, the company's newest virtual
 community dedicated exclusively to the needs and lifestyle of Spanish-speaking
 women worldwide.
     "We are very proud to be the first Spanish-language portal that has a
 virtual community developed entirely by our own editorial team, said Oscar
 Coen, CEO and President of Yupi Internet Inc.  "We have received an
 extraordinary response from our female audience, with more than 3,000 users
 registering the day before the site launched."
     "Women are the fastest growing segment on the Internet, and Yupi.com is
 effectively positioned to provide a comprehensive site for women of all ages,"
 said Susan Menendez, Editor-in-Chief of MujerFutura.com.  "MujerFutura.com
 will offer information and address issues that affect the daily lives of these
 women, while helping them to become savvy online users and buyers."
     MujerFutura.com is targeted toward three generations of contemporary
 Spanish-speaking women:  the Internet generation, teens 15-19 years old, whose
 primary interest is surfing the Web for information; young women, 20-35, the
 first generation of online buyers; and mature professional women, 35 years and
 older, who use the Internet to research, purchase online and share experiences
 and points of view with other women.  MujerFutura.com provides information
 throughout the destination on eight different channels: Healthy Living, Home,
 Beauty, Fashion, Weddings, Family, Relationships and Cooking.  In addition,
 there is lifestyle-specific content that varies according to the particular
 interests of women in that generation, including a daily horoscope, wedding
 planning, relationship advice and home design tips.
     MujerFutura.com also offers virtual greeting cards, forums, chats,
 e-commerce, free access to thematic Web pages, online promotions and free
 e-mail.  And, the destination features "El Club Mujer Futura" (Future Woman
 Club), an exclusive, member-only area with special online contests, promotions
 and services.
     As with CiudadFutura.com, the active participation and feedback from
 MujerFutura.com users will impact the continuous growth in content, quality
 and depth of the site.  The site will be constantly updated to provide
 relevant content and address the needs of its users.
 
     About Yupi.com
     The Yupi.com network is comprised of Internet sites featuring portals and
 web-based communities. Some examples of the online properties that are
 featured within the network are Yupi.com, http://www.yupi.com, its flagship
 portal site; Ciudad Futura, http://www.ciudadfutura.com, one of the world's
 first Spanish-language virtual communities supported by collaborators from
 around the world; and Bogota.com http://www.bogota.com, a Colombia-based
 comprehensive city guide that provides information on restaurants, hotels,
 arts and entertainment.  Yupi.com responds to the high demand for high
 quality, easy access to Spanish-language content on the Internet.
     Some of the compelling features found within the Yupi.com network are: a
 proprietary search technology which does not utilize web crawlers or spiders
 and manually categorizes its content; a proprietary homepage creation
 technology; interactive chat environments; virtual greeting cards;
 personalization technology (the first of its kind in Spanish) and a user-
 friendly interface. The interface was specifically designed to mitigate the
 band with constraints of the telecommunications infrastructure in Latin
 America.  Yupi.com and its network of sites are headquartered in Miami Beach,
 Florida (USA) and currently have offices in Los Angeles, California (USA),
 Argentina, Colombia, Mexico and Spain.
 
 

SOURCE  Yupi Internet Inc.