REDWOOD CITY, Calif., April 18 /PRNewswire/ -- Zazzle,
(www.zazzle.com), the Internet's Creativity Marketplace(TM), today
announced that it has acquired Confego, a San Francisco Bay Area company
that empowers iconic global brands to offer fully customized apparel, bags
and footwear designed from the ground up. Zazzle welcomes Confego
co-founders Brennan Mulligan and David Gross to the Zazzle team effective
Confego, from the co-founder of Timbuk2, manages order fulfillment and
shipping for large retailers such as Reebok, to offer customized versions
of their products through the use of Confego's proprietary software.
Through the acquisition, Zazzle will obtain this exclusive software, and
will continue Confego's current relationship with Reebok's RBK Custom. As
demonstrated by previous relationships with global brands Timberland and
Nike, Confego brings expertise in the customization of the construction of
products, including cut, color, fabric choice and custom embroidery.
"This relationship marks the beginning of a new generation of
customization for Zazzle," said Robert Beaver, CEO and co-founder of
Zazzle.com, Inc. "New brand partnerships mean new choices for our customers
who are always looking for better means of self expression."
"The creativity of the Zazzle community is a perfect fit with our
current offerings," said Brennan Mulligan, co-founder of Confego and Vice
President at Zazzle. "Consumers have come to expect more for their money.
The growing availability of fast, easy and affordable customization is
empowering shoppers to get exactly what they want, without being force-fed
what designers are offering."
As a pioneer in the field of customization, Mulligan will help Zazzle
achieve limitless customization that provides consumers a unique finished
product almost immediately and at an affordable price. Confego has
perfected the manufacturing and fulfillment process, allowing delivery of
custom shoes in just one week, as opposed to the three to five week lead
time currently provided from similar vendors.
Confego is a San Francisco Bay Area-based company focused exclusively
on partnering with large retail brands to offer customizable versions of
their products. The company's primary role is to build and maintain supply
chains that are optimized to source customized products quickly and
efficiently. Confego has utilized this experience to develop a network of
contract factories that are linked directly to client web sites and other
points of purchase through their proprietary, web-based order management
At Zazzle, anyone can share and celebrate their interests and passions
with unique, one-of-a-kind products including apparel, posters, U.S.
Postage, greeting cards and more. It's easy, fun, and affordable for all!
Zazzle combines on-demand manufacturing, a robust online community, the
largest online collection of customizable digital images and unmatched
personalization tools to empower consumers to create their products. In
addition, individuals can choose to become contributors by sharing their
unique creations in Zazzle's public galleries. Within these galleries,
anyone can browse, comment and connect with others who share their
interests. Contributors also earn royalties every time their creations are
purchased by others. For anyone who wishes to create, wear, display, sell
or celebrate their interests, Zazzle provides a compelling interactive
marketplace to a worldwide audience. For more information, please visit