Zeebo Available for USD $173 ($299 Brazilian Reals) in More Than 2,000 Retail Locations throughout Brazil with more than 30 titles available by year end

RIO DE JANEIRO, Dec. 3 /PRNewswire/ -- Zeebo Inc. announced today that the Company is combining with Tectoy, its marketing and distribution partner in Brazil, to form Zeebo Brazil SA. Zeebo Brazil SA is co-owned by Zeebo Inc, USA and Tectoy, with Zeebo Inc., USA providing financial capital to fuel the growth of the company. Tectoy executives Fernando Fischer and Andre Penha will lead the organization, which is made up of more than 30 Tectoy employees as well as the content developers from Tectoy Digital responsible for creating original Zeebo-branded titles. Fischer will serve as chief executive officer of the new Company and Penha as chief operation officer of the organization's game development studio housed within Zeebo Brazil SA.

The Zeebo system, which was introduced in Brazil in June, is available in more than 2,000 retail locations including Casas Bahia, Ponto Frio, Colombo, Casa and Video, Ricardo Electro, EXTRA and many others regional retailers all over the country. The system ships with three pre-embedded games and provides users the ability to download three additional titles at no charge. More than 30 titles will be available by the end of the year. Zeebo is now available throughout Brazil at USD $173 ($299 Brazilian Reals), significantly less than the manufacturer's suggested retail price of the PS2.

"Brazil is a hotbed for gaming, a market we identified from day one that is full of savvy consumers ready to embrace an innovative product like Zeebo and excited about the powerful entertainment options that go along with the wireless digital distribution model Zeebo has established," said John F. Rizzo, president and CEO, Zeebo Inc., USA. "With the formation of Zeebo Brazil SA, we are signaling an unprecedented commitment to optimizing Zeebo for gamers in Brazil and producing a robust catalog of games and entertainment options that have been developed in Brazil and customized for Brazilians."

The new Company will continue to use manufacturing and distribution services from Tectoy enabling Zeebo Brazil SA to leverage the extensive relationships and experience Tectoy has built while becoming the pioneer of digital gaming in Brazil.

"The formation of Zeebo Brazil SA is a true milestone for Brazil and establishes the country as a true leader in the gaming industry," added Rizzo. "As an independent company, Zeebo Brazil SA gives outside investors in Brazil the opportunity to provide financial capital and own shares in both Zeebo Brazil SA and Zeebo Inc., USA."

The Zeebo system provides an intuitive, quick and easy-to-use home shopping experience, ready to plug into a TV and play, right out of the box. Users can shop securely and buy localized, culturally-relevant games and content without leaving their home. Zeebo delivers 3D graphics and great game play to consumers in Brazil, providing a true home entertainment experience, including the Boomerang motion wireless controller, a standard full-featured game controller, multiplayer capability and expansion ports for additional options. Connection to ZeeboNet for the secure purchase of a variety of content is simple and no wireless service plan is required.

The platform fosters the development and monetization of local content by preventing piracy through secure wireless, over-the-air delivery. In support of Zeebo's initial launch in Brazil, leading content publishers and developers, including Activision, Capcom, Com2uS, Digital Chocolate, EA Mobile, Gameloft, Gamevil, Glu, Id Software, Machineworks Northwest LLC, Namco Networks, PopCap Games and THQ, have developed a wide array titles for the Zeebo platform.

For more information on the Zeebo platform, please visit www.zeeboinc.com and http://www.zeebo.com.br/

ABOUT ZEEBO INC.

Zeebo Inc., a closely held company based in San Diego, California, has developed the Zeebo, a 3G wireless system to deliver digital gaming, entertainment and education to the next billion consumers in emerging global markets. Primary shareholders in Zeebo include wireless technology leader Qualcomm and Tectoy SA, which pioneered the introduction of digital gaming in Brazil.

SOURCE Zeebo Inc.

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http://www.zeebo.com.br/