Game Publishers Choose the User-Friendly Virtual Currency with National Retail Coverage

ATLANTA, Dec. 2 /PRNewswire/ -- Zeevex, the only open virtual currency sold in national retailers, today announced that they have signed exclusive agreements with Owlient and Sunleaf Studios. With this deal, Zeevex will distribute prepaid game cards for their online video games.

Zeevex operates the first point card for online games in the U.S., adopting a model that has been popular and widely-used in Asia for years. The Zeevex Xtreme Game Card is currently sold in over 22,000 U.S. national retail locations, including GameStop, Blockbuster, Toys R Us, Rite Aid, 7-Eleven, F.Y.E., Sam Goody, Warehouse Music, and more.

"Owlient chose Zeevex for the virtual currency in our games because they are the only ones with a solution that is in full compliance with child privacy laws," said Olivier Issaly, CEO of Owlient. "Zeevex puts the gamer's security first and that's vitally important to Owlient."

"At SunLeaf Studios, we were looking for a virtual currency that combines safety and national retail coverage, with the most user-friendly experience for our gamers. Zeevex is the only one that could deliver that solution for Sunleaf Studios," said Martin Rae, CEO of Sunleaf Studios.

Zeevex partners are able to stock a gamer's Zeevex Digital Locker with bonus virtual items, leveraging the Lockers as acquisition and retention tools. The Digital Locker also allows gamers to receive virtual items from other gamers and purchase all virtual items, making it the most user-friendly way to pay for all types of digital content.

"Zeevex is the user-friendly leader in monetization services for online games, virtual worlds, and social networks," said Ron Williams, CEO of Zeevex. "Partnering with Owlient and Sunleaf is a positive endorsement of the Zeevex virtual currency and our market leadership in providing microtransaction platforms."

Babydow - An online baby simulation game with over 725,000 players who are the parent and it is their responsibility to look after one or more babies, from birth until they go to school, at the age of 3. Play with them, feed them, dress them, help them as they become aware, and see to their overall wellness. (www.babydow.com) Published by Owlient.

Howrse - With Howrse, you can take care of horses in a fun online game. In it, you can take care of one or many horses, train them and organize competitions, breed horses, and even hire staff to manage your own equestrian center. Howrse has a community of more than 3.9 Million players. (www.howrse.com) Published by Owlient.

Pandanda - A fun, new virtual world, where players can create their own, custom Red Panda avatar. Pandas can collect items, like mushrooms and gems, go fishing at the fishing hole, compete to catch Farmer Dan's bunnies, and hang out with friends in their custom-decorated tree house. Pandas can even adopt pet dragons and care for them, as they develop from a hatchling and learn to fly. Contests and parties make Pandanda one of the most compelling kid-friendly, virtual worlds. (www.pandanda.com) Published by Sunleaf Studios.

The Zeevex ecosystem is on track to have more than 18 Million U.S. gamers by the end of 2009. In 2010, Zeevex will increase its U.S. footprint and plans to expand internationally, as well.

About Zeevex:

Founded in 2008, Zeevex provides an open Virtual Currency, through the Zeevex Xtreme Game Card, which is sold in over 22,000 U.S. retail locations. The Zeevex Digital Locker allows gamers to manage their virtual lives, while helping brick and mortar retailers, as well as online games, generate new revenue. Zeevex has offices in Atlanta, Georgia and Palo Alto, California. More information at www.zeevex.com/about

SOURCE Zeevex

Back to top

RELATED LINKS
http://www.zeevex.com