Zend Technologies Introduces Value-Added Product Line To Address Enterprise PHP Users Zend Cache(TM), Zend Encoder Unlimited(TM), and Zend Subscription Services

Bring Commercial Capabilities to Industry's Most Popular Cross-Platform Web

Scripting Language

    BALTIMORE, Jan. 23 /PRNewswire/ -- Zend Technologies today announced a
 robust set of value-added products and services for enterprise users and
 developers of PHP technology (PHP:  Hypertext Preprocessor).  The new Zend
 products and services are designed to enhance PHP application performance,
 enable Web professionals to significantly increase their productivity, and
 provide software vendors with the ability to safeguard their intellectual
 property from copyright infringement and theft.
     "Zend is building on the enormous success of PHP in the Internet economy
 by leading the PHP revolution into the enterprise," said Doron Gerstel, CEO
 and president of Zend Technologies.  "Zend is committed to providing
 valued-added solutions to PHP users in Internet, extranet and intranet
 environments, all of whom must increase performance and decrease time to
 market in order to maintain their edge."
     Zend Cache(TM) Increases Performance and Scalability
     The Zend Cache dramatically increases the performance and efficiency of
 PHP-driven Web applications.  It is a customizable script-caching module that
 stores an intermediate code version of a PHP application in the Web server's
 memory.  This enables many more transactions per second, significantly reduces
 latency time -- one of the major obstacles for e-commerce, since it frustrates
 users and can deter them from completing transactions -- and puts less drain
 on computing resources.
     The Zend Cache delivers the best ROI of any conventional solution aimed at
 increasing the responsiveness of high-traffic, dynamic Web sites.  The Zend
 Cache includes an intuitive graphical user interface that enables users to
 control Cache settings, perform benchmarking, compile customized blacklists of
 script sections that should not be cached, and view hits and other statistics.
     "The Zend Cache is a critical part of our infrastructure," said
 Marc Slayton, director of Systems Engineering for AuctionWatch.com.  "Our site
 serves millions of requests a day and we are committed to having our customers
 receive the best user experience possible.  Since installing this product, our
 response time has improved significantly and our hit rate is impressive,
 without compromising memory.  We had considered hardware solutions, but with
 ongoing maintenance and upkeep, we realized that Zend could answer our needs
 much more efficiently."
     Zend Encoder Unlimited Protects Source Code
     The Zend Encoder Unlimited enables companies to increase Web site security
 and distribute their exclusive software solutions and commercial PHP
 applications without revealing the source code.  This product, which creates a
 platform-independent binary file and provides extra protection against reverse
 engineering, may be reused for an unlimited number of applications and allows
 secure distribution of PHP-based Web applications to an unlimited number of
 end users.  By providing such protection, the Zend Encoder Unlimited opens the
 way for the widespread acceptance of PHP for business and commercial
 applications, where protection of proprietary information is of primary
     Zend Subscription Plan for Ongoing Updates Year-Round
     The Zend Subscription Plan is a set of constantly updated Zend products
 and services for supporting and speeding the development of PHP and for
 deploying and maximizing PHP-based Web applications.  The subscription plan
 includes major version updates, special offers, and exclusive offerings
 throughout the year.  All products and services are available through the Zend
 Web site (www.zend.com).
     The Zend Subscription Plan is available in commercial and non-commercial
 versions.  The non-commercial plan, available at nominal cost, has been
 created for personal use and is geared toward the PHP freelance community.
 "It is part of our commitment to promote the proliferation of PHP as the
 scripting language of choice for the Web," said Gerstel.  The commercial plan
 is targeted for professional developers and vendors and offers online access
 to Zend technical support services.
     Zend IDE(TM) (Integrated Development Environment) Increases Programmer
     Zend's PHP development environment speeds development time and reduces
 time to market.  The IDE provides subscribers with a full suite of
 customizable tools, including a powerful remote debugger that enables
 debugging scripts on the server, a customizable text editor, PHP and HTML
 highlighting, and HTML code completion.  The Zend IDE also provides the
 framework for adding future extensions.
     Zend Support-Online Services (SOS) Provides 24/7 Web-Enabled Support
     Zend's Support-Online Service is a dedicated application designed to make
 it easy to get support when needed.  This Web-enabled service for commercial
 subscribers entitles the user to two support incidents, which may include
 requests for PHP or Zend products support.  The service is provided through
 the Web by a large group of PHP experts.
     Zend LaunchPad(TM) a Convenient, Reliable Source for PHP
     The Zend LaunchPad provides quality-assured, hassle-free, updated PHP
 downloads.  PHP sources are tested in Zend's own labs, and results are
 stamped, ensuring that they have undergone various testing levels before
 release.  The Zend LaunchPad includes an easy to use GUI module that enables
 the user to select a personal PHP platform, server, database, and standards
 environment prior to downloading.  Zend LaunchPad keeps subscribers up-to-date
 with the latest quality-assured modules through the Zend LaunchPad section on
 Zend's Web site.
     "The Zend LaunchPad is ideal for running PHP products," said Gerstel.
 "Enterprises receive unlimited downloads.  No more worries about
 compatibility, no more worries about updates; they are available year round.
 It is the most convenient, reliable source for PHP."
     Zend Encoder SE Protects Source Code and Enables Limited Application
     The Zend Encoder SE, like the Zend Encoder Unlimited, increases Web
 security and protects the intellectual property of a Web site or PHP
 applications.  It enables limited distribution of applications through the
 Zend Encoder Runtime plug in.  Subscribers may purchase this runtime option in
 increments of 5, 50, and 100.
     Practical Details
     The Zend Subscription Plan is priced at $50 per year for non-commercial
 customers and $70 per month for commercial developers.  Perpetual licensing of
 the Zend Encoder Unlimited is priced at $6000; and licensing for the Zend
 Cache ranges from $750 to $2,000 per CPU, depending on volume.  All products
 announced today are available for download at the Zend Store on www.zend.com.
     About Zend Technologies
     Zend Technologies ( http://www.zend.com ), headquartered in Ramat Gan,
 Israel, develops and markets Internet infrastructure software programs.  In
 addition to offering value-added products and services for Web application
 development, Zend remains committed to the advancement and proliferation of
 PHP as a freeware, open-source scripting language.  In this role, the company
 offers expertise and technical backing to the PHP open-source community.
     PHP is used to develop dynamic Web pages for e-commerce and other Web
 applications.  PHP applications run on more than 36 percent of Web servers
 running Apache software, making it the most popular language module for Apache
 servers.  PHP is an open-source server-side scripting language (freely
 downloadable from php.net and zend.com) that offers a simple, universal
 solution for easy-to-program dynamic Web pages -- pages that interact with the
 user, so that each user visiting the page sees customized information.
     NOTE:  Zend Cache(TM), Zend Encoder Unlimited(TM), Zend LaunchPad(TM), and
 Zend IDE(TM) are trademarks of Zend Technologies Ltd.  All other trademarks
 are the property of their respective owners.
     CONTACT:  Julie Brown of Bairey & Bedford Public Relations, LLC,
 619-698-0786, or julie@b2pr.com, for Zend Technologies; or Jim Jagielski,
 Zend Technologies, 410-420-0140, or jim@zend.com.

SOURCE Zend Technologies

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