News from adidas A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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Jun 29, 2016, 07:30 ET adidas and Kanye West Make History with Transformative New Partnership: adidas + KANYE WEST

 Today, adidas announced the cementing of its long-term relationship with creative pioneer Kanye West in the launch of adidas + KANYE...


Nov 23, 2015, 08:00 ET adidas Group Webcast Presentation Now Available for On-demand Viewing: dbVIC - Deutsche Bank ADR Virtual Investor Conference

adidas Group invites individual and institutional investors to log-on to view presentation  The adidas Group (XETRA: ADS; OTCQX:...


Nov 17, 2015, 13:25 ET Präsentation der adidas Group bei virtueller Investorenkonferenz von dbVIC - Deutsche Bank ADR am 19. November

adidas Group lädt Anleger zur interaktiven virtuellen Investorenkonferenz ein Die adidas Group (ADS, ADDYY) mit Sitz in Herzogenaurach...


Nov 17, 2015, 10:04 ET adidas Group to Present at the November 19 dbVIC - Deutsche Bank ADR Virtual Investor Conference

adidas Group invites investors to attend interactive virtual investor conference The adidas Group (ADS, ADDYY), based in Herzogenaurach,...


Aug 29, 2015, 18:57 ET adidas Outdoor Athletes Sasha DiGiulian And Carlo Traversi Free Climb Magic Mushroom On The Eiger North Face

 adidas Outdoor, the athletic brand in the outdoors, announced today its athletes Sasha DiGiulian and Carlo Traversi have become...


Jun 07, 2015, 10:36 ET adidas Outdoor Athlete Sonya Baumstein Begins Attempt To Become First Female To Solo Row Nonstop Across Pacific Ocean

 adidas Outdoor, the athletic brand in the outdoors, today announced its athlete Sonya Baumstein, 29, departed from Choshi, Japan to begin her...


Jan 22, 2015, 19:44 ET adidas lança o Ultra BOOST, o melhor tênis para corrida de todos os tempos

A revolução da Energy Running (corrida energizada) deu um novo e arrojado passo, porque a adidas lançou o melhor tênis de...


Jan 22, 2015, 19:41 ET adidas presenta Ultra BOOST, la mejor zapatilla deportiva para correr jamás creada

La revolución Energy Running ha dado un nuevo paso decisivo con el debut de Ultra BOOST de adidas, la mejor zapatilla deportiva para correr...


Jan 22, 2015, 19:14 ET adidas stellt mit Ultra BOOST den großartigsten Laufschuh aller Zeiten vor

adidas präsentierte heute gemeinsam mit New York Marathonsieger 2014 Wilson Kipsang, Sprinter Yohan Blake und Fußballstar David Villa...


Jan 22, 2015, 19:13 ET adidas présente l'Ultra BOOST™, la chaussure de running la plus aboutie jamais conçue

En dévoilant la meilleure chaussure de running jamais créée, l'Ultra BOOST, adidas franchit une nouvelle étape, pour le moins...


Jan 22, 2015, 19:11 ET adidas Revela Ultra BOOST, el mejor zapato para correr en el mundo

La revolución Energy Running ha dado un importante nuevo paso ya que adidas reveló el mejor zapato para correr en el mundo, Ultra...


Jan 22, 2015, 19:07 ET adidas Unveils Ultra BOOST, the Greatest Running Shoe Ever

The Energy Running revolution has taken a bold new step as adidas unveiled the greatest running shoe ever, Ultra BOOST. At a guarded launch...


Jan 22, 2015, 10:30 ET adidas Unveils Ultra BOOST, the Greatest Running Shoe Ever

TORONTO, Jan. 22, 2015 /CNW/ - The energy running revolution has taken a bold new step as adidas unveiled the greatest running shoe ever,...


Jan 14, 2015, 21:36 ET adidas Outdoor Athlete Kevin Jorgeson And Partner Tommy Caldwell Complete First Free Ascent Of El Capitan's Historic Dawn Wall

adidas Outdoor (adidas.com/outdoor), the athletic brand in the outdoors, today announced its athlete Kevin Jorgeson, along with Tommy Caldwell, are...


May 27, 2014, 11:37 ET adidas Kicks Off 2014 FIFA World Cup Countdown With Most Comprehensive Soccer Offensive Ever

Today kicks off the final countdown to the 2014 FIFA World Cup where adidas will be center stage.  This summer, adidas will give fans around...


Jan 29, 2014, 15:29 ET Layering and Insulation Key to Staying Warm at Sunday's Big Game

 For football fans attending this year's big game on Sunday, staying warm will be top of mind along with cheering for their favorite teams. In...


Jun 11, 2013, 10:00 ET adidas NEO Label Fall 2013 Collection Hits Stores In July With Apparel, Footwear And Accessories

 Create a bold head-to-toe look with adidas NEO Label's Fall 2013 collection hitting stores internationally in July. This season NEO will...


Apr 30, 2013, 10:00 ET adidas presenta su renovada línea de cuidado personal para la mujer y el hombre modernos

Los hombres y mujeres audaces y apasionados necesitan una rutina diaria que siga el ritmo de sus vidas. Al igual que las personas activas que los...


Apr 30, 2013, 10:00 ET Introducing The Revamped adidas Personal Care Collection For The Modern Man And Woman

Bold, passionate men and women need a daily routine that can keep up with their full lives. Like the active people who wear them, the new and...


Mar 21, 2013, 15:35 ET Justin Bieber stars in the new adidas NEO Label interactive lookbook and Spring/Summer campaign

adidas NEO Label has released an interactive digital lookbook to showcase its Spring/Summer 2013 collection along with new campaign imagery...


Feb 06, 2013, 22:50 ET Teens Rule The Runway As adidas NEO Label Launches Unique Fashion Show With Selena Gomez

New York today played host to a different kind of fashion show. While most fashion brands carefully control their runway looks, adidas NEO Label...


Nov 20, 2012, 13:55 ET adidas NEO Label Signs Selena Gomez As New Style Icon And Designer

Los Angeles woke up to some colorful hijinks today with bright green paint, posters, and streamers spread across the city as actress, recording...


Oct 16, 2012, 10:00 ET adidas NEO Label Announces Justin Bieber As New Style Icon

adidas NEO Label has appointed global phenomenon and POP/R&B superstar Justin Bieber as its style icon. To celebrate this partnership, teens...


Feb 21, 2012, 10:10 ET adidas Signs Robert Griffin III

adidas today announced a partnership with 2011 Heisman Trophy winner and top NFL Draft prospect quarterback Robert Griffin III of Baylor...


Feb 02, 2012, 08:00 ET adidas and the NBA Go Court to Street to Celebrate 2012 NBA All-Star Game

adidas, the official outfitter of the National Basketball Association, today unveiled the new uniform and footwear assortment for the 61st...