News from ahaa: the voice of hispanic marketing A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Apr 30, 2014, 14:05 ET

Latinos adinerados: un renovado panorama para especialistas en marketing de lujo

El año pasado AHAA: The Voice of Hispanic Marketing y Nielsen identificaron a los latinos adinerados como el segmento de mayor influencia...

Apr 30, 2014, 12:00 ET

Upscale Latinos: A Renewed Outlook For High-End Marketers

  Last year, AHAA: The Voice of Hispanic Marketing and Nielsen identified Upscale Latinos as the most influential segment since the...

Apr 22, 2014, 21:09 ET

Grandes personalidades, una fuerza estelar e investigaciones impactantes forman el pilar de la Conferencia anual "Thinking Under the Influence" 2014 de AHAA

AHAA: The Voice of Hispanic Marketing (La voz de la comercialización hispana) montará un espectáculo impactante, extendiendo...

Apr 22, 2014, 13:00 ET

Huge Headliners, Star Power and Impactful Research Form Backbone of AHAA's 2014 Annual "Thinking Under the Influence" Conference

AHAA: The Voice of Hispanic Marketing is putting on a powerful show, extending its "Thinking Under the Influence" platform in 2014 to...

Mar 24, 2014, 08:00 ET

Rupert Murdoch Confirmed to Deliver Opening Address at AHAA's 2014 "Thinking Under the Influence" Conference

Today, AHAA: The Voice of Hispanic Marketing announced a jaw-dropping addition to its already stellar 2014 conference lineup: Rupert Murdoch,...

Mar 24, 2014, 08:00 ET

Rupert Murdoch pronunciará el discurso de apertura de la conferencia "Thinking Under the Influence" de la AHAA de 2014

Hoy, AHAA: The Voice of Hispanic Marketing anunció una asombrosa adición a su ya estelar serie de conferencistas para 2014: Rupert...

Mar 17, 2014, 18:21 ET

El artista multiplatino Prince Royce agrega poder estelar a la distinguida lista de participantes en la conferencia anual de AHAA "Thinking Under the Influence"

AHAA: The Voice of Hispanic Marketing anunció que el cantautor dominicano-estadounidense Prince Royce se unirá a una lista distinguida...

Mar 17, 2014, 12:21 ET

Multiplatinum Recording Artist Prince Royce Adds Star Power to AHAA's Distinguished Roster for its Annual "Thinking Under the Influence" Conference

AHAA: The Voice of Hispanic Marketing announced that Dominican-American singer-songwriter Prince Royce will join a distinguished roster of...

Feb 12, 2014, 10:24 ET

La AHAA agrega a un aclamado cineasta, a un autor renombrado y a Facebook a su prestigiosa lista de participantes en su conferencia "Thinking Under the Influence" de 2014

Mientras las marcas buscan formas nuevas e innovadoras de conectar significativamente con los consumidores, el espectáculo, el mercadeo verbal...

Feb 11, 2014, 14:09 ET

AHAA Adds Acclaimed Filmmaker, Renowned Author, and Facebook to Prestigious Lineup of Its 2014 "Thinking Under the Influence" Conference

As brands look for new and innovative ways to meaningfully connect with consumers, entertainment, word-of-mouth marketing, and social media have...

Jan 23, 2014, 12:45 ET

Directores de marketing de Chrysler, Havaianas, U.S. Army, Viacom y Wells Fargo lideran la conferencia "Thinking Under the Influence" 2014 de la AHHA

  A medida que la influencia del segmento demográfico hispano impacta la cultura pop, las tendencias de compras y la adopción...

Jan 23, 2014, 08:00 ET

CMOs from Chrysler, Havaianas, U.S. Army, Viacom and Wells Fargo to Headline AHAA's 2014 "Thinking Under the Influence" Conference

As the influence of the Hispanic demographic impacts pop culture, purchasing behavior and technology adoption, the marketing industry is evolving...

Nov 05, 2013, 18:39 ET

Las industrias de publicidad, marketing y comunicaciones están siendo condicionadas por el auge multicultural

Durante la pasada década, las poblaciones multiculturales han comenzado a ejercer un enorme poder sobre Wall Street y sobre Main Street...

Nov 05, 2013, 10:00 ET

Advertising, Marketing & Communications Industries Being Shaped By Multicultural Boom

AHAA Releases Preliminary Findings on Emergence of "Total Market" Approach  In the last decade, multicultural populations have grown to...

Sep 26, 2013, 12:13 ET

La AHAA anuncia que la conferencia anual "Thinking Under the Influence" tendrá lugar en Miami del 28 al 30 de abril de 2014

Tras el éxito de su conferencia de 2013, AHAA: The Voice of Hispanic Marketing está extendiendo su plataforma "Thinking Under the...

Sep 26, 2013, 09:00 ET

AHAA Announces Annual "Thinking Under the Influence" Conference to Take Place in Miami April 28-30, 2014

Following the success of its 2013 conference, AHAA: The Voice of Hispanic Marketing is extending its "Thinking Under the Influence" platform in...

May 31, 2013, 07:19 ET

El segmento "upscale latino" de rápido crecimiento ejerce casi la mitad del poder adquisitivo hispano

Como parte de su estrategia de Liderazgo de Pensamiento para brindar un conocimiento profundo de la diversidad del mercado hispano, AHAA: The Voice...

May 30, 2013, 16:28 ET

Fast-Growing Upscale Latino Segment Wields Nearly Half Of Hispanic Spending Power

MCLEAN, Va., May 30, 2013 /PRNewswire-USNewswire/ -- As part of its Thought Leadership strategy to provide in-depth understanding of the...

May 01, 2013, 00:18 ET

Un mercado hispano de rápido crecimiento pero diverso

 "Para conocer a su propio público objetivo" podría ser el mantra de las campañas de marketing exitosas de hoy en día. Los...

Apr 30, 2013, 14:00 ET

A Fast-Growing But Diverse Hispanic Market

 "To know thy own target audience" could be the mantra of today's successful marketing campaigns. Hispanic Millennials, GenXers and Boomer...