News from AutoTrader.com

Jul 17, 2014, 13:00 ET
New Advertising Campaign Results in Best June Ever for AutoTrader.com. (PRNewsFoto/AutoTrader.com)

New Advertising Campaign Results in Best June Ever for AutoTrader.com

A fresh marketing approach reflecting the growing trend of consumers shopping for cars while on-the-go is paying off for AutoTrader.com. The site...

Jul 10, 2014, 11:39 ET
AutoTrader.com Races into New Hampshire as Primary Sponsor of Joey Logano and No. 22 Team Penske Ford Fusion (PRNewsFoto/AutoTrader.com)

AutoTrader.com Races into New Hampshire as Primary Sponsor of Joey Logano and No. 22 Team Penske Ford

 AutoTrader.com will be the primary sponsor of Team Penske driver Joey Logano when he returns to his home track this weekend on the quest for...

Jul 02, 2014, 09:00 ET
AutoTrader.com logo.  (PRNewsFoto/AutoTrader.com)

Car Shoppers Redefine "American-Made"

 As the U.S. gears up to celebrate everything red, white and blue for Independence Day, there's a new definition of what it means to be...

Jun 26, 2014, 09:00 ET
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AutoTrader.com Editors Name the "Must Experience" Automotive Interiors under $40,000

 It's what's inside that counts for car shoppers, according to new research from AutoTrader.com. Nearly a third of shoppers say "comfort" is...

Jun 10, 2014, 00:01 ET
AutoTrader.com logo.  (PRNewsFoto/AutoTrader.com)

AutoTrader.com Debuts New Advertising Campaign Featuring "The Dukes of Hazzard"

AutoTrader.com, the ultimate automotive marketplace®, today launched "Find Your Car Your Way," a new advertising campaign that captures a...

May 21, 2014, 06:55 ET
AutoTrader.com logo.  (PRNewsFoto/AutoTrader.com)

Consumers Can Now Generate An Instant Cash Offer For Their Used Vehicles Via Their Smartphones With AutoTrader.com's Trade-In Marketplace

 To provide consumers with the opportunity to generate an Instant Cash Offer for their current used vehicles any time...

May 13, 2014, 09:00 ET
AutoTrader.com logo.  (PRNewsFoto/AutoTrader.com)

AutoTrader.com Earns Second Consecutive BenchmarkPortal Award for Call Center Excellence

 AutoTrader.com, the ultimate automotive marketplace®, has been named a recipient of BenchmarkPortal's prestigious "Center of Excellence"...

May 08, 2014, 09:45 ET
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Case Study: Honda Dealership Optimizes Operations with the Trade-In Marketplace

AutoTrader.com® today released a new case study, which details how an Oregon dealership uses the Trade-In Marketplace™ to enhance its...

May 08, 2014, 00:01 ET
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AutoTrader.com Editors Name "Must Shop Fuel-Efficient Vehicles" for 2014

 Younger car shoppers are placing more importance on fuel efficiency than their older counterparts, according to new research from...

Apr 16, 2014, 00:01 ET
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AutoTrader.com Names "Must Test Drive" Cars and Trucks for 2014

For consumers who are doing a bit of spring cleaning in their garage to make room for a new car or truck, AutoTrader.com's expert editorial team is...

Feb 27, 2014, 06:30 ET
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Three Trends Dealers Should Watch As The Spring Sales Season Gets Underway

 Now that the hangover from holiday spending has faded away, President's Day kicked off the unofficial start of the Spring sales season at...

Feb 21, 2014, 09:35 ET
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AutoTrader.com Receives DrivingSales Dealer Satisfaction Award

 AutoTrader.com is the recipient of a "Top Rated" New Car Leads award in the fifth annual DrivingSales Dealer Satisfaction Awards. The award...

Feb 15, 2014, 14:00 ET
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AutoTrader.com Partners with Turner Sports to Give the Gift of a Lifetime

 For the eighth consecutive year, AutoTrader.com® has partnered with Turner Sports and the NBA to change the lives of a deserving family...

Feb 13, 2014, 08:00 ET
Rendering of the AutoTrader.com Team Penske No. 22 Ford Fusion that will be driven by NASCAR Sprint Cup driver Joey Logano at the July 13 race at New Hampshire Motor Speedway.  (PRNewsFoto/AutoTrader.com)

AutoTrader.com Joins Team Penske as Sponsor of No. 22 Ford Team

 AutoTrader.com® will join Team Penske in 2014 with sponsorship of the No. 22 Ford Fusion and driver Joey Logano in the NASCAR Sprint...

Feb 12, 2014, 17:53 ET
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Car Shoppers More Likely To Consider Toyota, Audi after Super Bowl® XLVIII Ads

 Automakers are still reaping the benefits of their Super Bowl® XLVIII ads, according to new data and analysis from AutoTrader.com®....

Feb 03, 2014, 01:34 ET

Auto Ads Win Over Car Shoppers During Super Bowl® XLVIII

 Automakers spent millions on ads during Super Bowl® XLVIII to grab the attention of car shoppers, and based on search activity on...

Jan 27, 2014, 05:00 ET
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The Dealership Experience Can Make Or Break A Sale, According To AutoTrader.com

 In 2014, the industry should put a greater focus on the experience consumers are having in dealerships, according to...

Jan 24, 2014, 06:00 ET
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New AutoTrader.com White Paper Shows How the Trade-In Marketplace Tool Improves the Trade-In Process for Dealers and Consumers

 Sales are up all around in the automotive industry, and as more shoppers turn into buyers, there's one element of the transaction that...

Jan 23, 2014, 07:00 ET
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AutoTrader.com's David Pyle To Host NADA Workshop On How Dealers Can Enhance Shopper Engagement And Boost Sales

 David Pyle, senior vice president of dealer sales supporting AutoTrader Group's media properties of AutoTrader.com and Kelley Blue Book,...

Jan 13, 2014, 00:01 ET
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AutoTrader.com Editors Reveal the Most Anticipated Vehicles for 2014

 2014 may only be two weeks old, but automakers are already starting to tempt car shoppers with their offerings for the 2015 model year....

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