News from Brodeur Partners A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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14 Dec, 2016, 11:44 ET 'Tribes' change the game for marketers

Shared experiences – more than interests, geographies or professions – spur the formation of modern-day communities, or tribes. And optimistic...


09 May, 2016, 11:00 ET Brodeur Partners wins three national marketing awards

Brodeur Partners this week won three awards from the Business Marketing Association for client campaigns spotlighting Hankook Tire, commercial...


13 Jan, 2016, 09:30 ET Brodeur Partners Adds Multi-Dimensional Vice President To Growing New York Office

 Global public relations agency Brodeur Partners today announced that Beth Kwon, a 15-year veteran with expertise in healthcare,...


30 Sep, 2015, 11:00 ET What's holding fitness wearables back?

There's good news and bad news for makers of wearable fitness-tracking devices. The good news: More than half of wearable fitness device users...


18 Mar, 2015, 12:28 ET Which preoccupies us more, money or sex?

 It's settled. Americans think more about money than sex. (Well maybe not you, but Americans on average, regardless of age.) This is just one...


01 Dec, 2014, 11:09 ET Brodeur Partners names PR veteran Sarah Marshall Senior Vice President for the Southwest Region

Global public relations agency Brodeur Partners has named 30-year communications veteran Sarah Marshall as senior vice president of the firm's...


03 Jul, 2013, 10:08 ET Brodeur Partners Expands Capabilities for Asia Pacific Clients with DOMO Communication Consulting

 Boston-based global public relations agency Brodeur Partners and Korean digital communication agency DOMO Communication Consulting today...


26 Jun, 2013, 13:37 ET The MOOC Minefield: Study suggests careful navigation in move toward massive open online courses

Higher education should tread carefully.  That is one of the main findings in the first public opinion survey in the United States comparing...


15 Feb, 2013, 11:00 ET Hilton, Marriott, Four Seasons are most 'relevant' hotel brands

 How do you choose a hotel? By the quality of service? The view? What your friends might think? How about the water pressure in...


15 Jan, 2013, 14:36 ET Brodeur research shows Americans put family and friends above all, including self-interest

 Brodeur Partners today released a study that shows that Americans – often depicted as materialistic and self-focused – care more...


08 Nov, 2012, 12:50 ET Americans are more compassionate than we realize, says Brodeur Partners research

  Though stressed out by our overstuffed personal agendas, Americans are more compassionate, happier and more optimistic than one might...


04 Apr, 2012, 14:28 ET Amazon.com is America's Most 'Relevant' Retailer

Although it's the 800-pound gorilla in online book sales, Amazon.com has also managed to become America's most relevant retailer of any kind....


08 Mar, 2012, 10:00 ET Brodeur Partners Uncovers Boomer/Gen Y 'Practicality Divide' in Retail

 For Boomers, the ideal shopping experience is about getting a good deal on a decent product. For Gen Y, it's more about a...


22 Mar, 2011, 12:50 ET Principals Buy Back Brodeur Partners, Focus Company on Relevance Communications Platform

Gearing up for the next communications wave, Brodeur Partners today announced new ownership, strategy, practices and leaders. Andy Coville and...


09 Jun, 2010, 17:31 ET Brodeur Partners and American Cancer Society Take Home Two Silver Anvil Awards

Brodeur Partners, a leading integrated communications agency and its client the American Cancer Society, won two coveted Silver Anvils from the...


10 Aug, 2009, 08:30 ET YourVive Selects Brodeur Partners to Provide Integrated, Strategic Communications to Launch Revolutionary Online Green Marketplace

YourVive, a member-only online marketplace that will offer green products at affordable prices and information to help conscious consumers make...


03 Jun, 2009, 10:00 ET Brodeur Partners Wins Five IABC Phoenix Copper Quill Awards

Agency's talented Arizona team recognized for excellence in communications Brodeur Partners, an Omnicom-owned strategic communications firm...


30 Jul, 2008, 01:00 ET Brodeur Partners Engages Radian6 for Social Media Monitoring Platform

BOSTON, July 30 /PRNewswire/ -- Brodeur Partners, an Omnicom-owned communications agency, announced today that it will be utilizing the Radian6...


23 Jun, 2008, 01:00 ET Brodeur Evolves Full Circle

BOSTON, June 23 /PRNewswire/ -- Brodeur, an Omnicom-owned PR agency (NYSE: OMC), today announced the formation of a new partnership with leading...