News from california milk processor board (cmpb) A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Aug 20, 2014, 14:50 ET
Milk fuels a better future, new got milk? ads remind parents how today's choices last forever (PRNewsFoto/California Milk Processor Board)

Logra un futuro mejor con leche

 Si bien los padres no siempre toman conciencia de ello, los consejos que dan y las opciones nutricionales que eligen pueden tener un efecto de...

Aug 20, 2014, 14:24 ET
Got Milk? Expands Communications in Unique Agency Partnership; Goodby Silverstein & Partners and Grupo Gallegos help got milk? show parents how to fuel a better future for their children. (PRNewsFoto/California Milk Processor Board)

Toma Leche Amplía sus Comunicaciones a través de una Asociación de Agencias Única y Exclusiva

 La Junta de Procesadores de Leche de California (CMPB), creadora de got milk? y toma leche, está lanzando una nueva...

Aug 20, 2014, 14:08 ET
Got Milk? Expands Communications in Unique Agency Partnership; Goodby Silverstein & Partners and Grupo Gallegos help got milk? show parents how to fuel a better future for their children. (PRNewsFoto/California Milk Processor Board)

Got Milk? Expands Communications in Unique Agency Partnership

The California Milk Processor Board (CMPB), creators of got milk? and toma leche, is launching a new advertising campaign  highlighting how a...

Aug 20, 2014, 13:56 ET
Milk fuels a better future, new got milk? ads remind parents how today's choices last forever (PRNewsFoto/California Milk Processor Board)

Milk Fuels A Better Future

Although parents don't always realize it, the advice they give and the nutritional choices they make can have a life-long effect on their children....

Aug 04, 2014, 15:57 ET
Thomas Downey High School students and milkman Principal Baum from Modesto have breakfast eating contest as part of the 2013 got milk? Breakfast Challenge kickoff. (PRNewsFoto/California Milk Processor Board)

Distritos escolares de California compiten por $40,000 en premios en el Reto del Desayuno de got milk?

La Junta de Procesadores de Leche de California (CMPB), creadora de got milk? y toma leche®, se ha asociado con 15 distritos escolares de...

Aug 04, 2014, 15:02 ET
Thomas Downey High School students and milkman Principal Baum from Modesto have breakfast eating contest as part of the 2013 got milk? Breakfast Challenge kickoff. (PRNewsFoto/California Milk Processor Board)

California School Districts Vie for $40,000 in Prizes in got milk? Breakfast Challenge

The California Milk Processor Board (CMPB), the creator of got milk?, has partnered with 15 school districts across the Golden State to present its...

Jun 02, 2014, 12:39 ET
THIS SUMMER, SHAPE UP LIKE A PRO: Surf Champ and Model Courtney Conlogue Teams Up with got milk? to Offer Fitness and Nutrition Tips   (PRNewsFoto/California Milk Processor Board)

This Summer, Shape Up Like A Pro

 Surf fitness has become all the craze at top gyms and boot camps across the nation. Surf-based moves strengthen and lengthen the core...

Apr 02, 2014, 14:04 ET
CALIFORNIA FOOD BANKS HAVE CRUCIAL NEED FOR MORE MILK: The Great American Milk Drive Launches to Provide Local Food Banks with Gallons of Milk.  (PRNewsFoto/California Milk Processor Board (CMPB))

Los bancos de alimentos de California tienen necesidad crítica de más leche

Ese galón de leche que para cualquiera de nosotros es un alimento básico en nuestro refrigerador, está faltando en muchos bancos de...

Apr 02, 2014, 13:23 ET
CALIFORNIA FOOD BANKS HAVE CRUCIAL NEED FOR MORE MILK: The Great American Milk Drive Launches to Provide Local Food Banks with Gallons of Milk.  (PRNewsFoto/California Milk Processor Board (CMPB))

California Food Banks Have Crucial Need For More Milk

That gallon of milk you consider a staple in your refrigerator is missing in many of California's food banks. According to Feeding America, the...

Mar 04, 2014, 12:01 ET
GOT SNACKS?: TV Chef Hosts Free Snack-Making Classes for Kids.  (PRNewsFoto/California Milk Processor Board (CMPB))

Convierta a sus hijos en pequeños chefs

 Elegir opciones no nutritivas – como una barra de chocolate o una bebida azucarada - puede ser fácil y tentador,...

Mar 04, 2014, 12:01 ET
GOT SNACKS?: TV Chef Hosts Free Snack-Making Classes for Kids.  (PRNewsFoto/California Milk Processor Board (CMPB))

GOT SNACKS?

Making poor nutritional choices – like grabbing a candy bar or sweetened beverage - can be easy and tempting, especially for kids.  With...

Mar 03, 2014, 09:01 ET
GOT MILK? IS HERE TO STAY.  (PRNewsFoto/California Milk Processor Board (CMPB))

Got Milk? Is Here to Stay

 Following widespread reports that the "got milk?" slogan has been shelved, the California Milk Processor Board (CMPB), its creator, wants to...

Jan 06, 2014, 13:01 ET
GET FIT WITH GOT MILK? IN 2014: Motivate and Shape Up with Expert's Tips and Online Community.  (PRNewsFoto/California Milk Processor Board (CMPB))

Ponte en forma con TOMA LECHE en el 2014

El Año Nuevo ya está aquí y después de haberte dado el gusto de disfrutar de todas las tentaciones de las fiestas, es tiempo de...

Jan 06, 2014, 12:13 ET
GET FIT WITH GOT MILK? IN 2014: Motivate and Shape Up with Expert's Tips and Online Community.  (PRNewsFoto/California Milk Processor Board (CMPB))

Get Fit With got milk? In 2014

The New Year is here and after indulging in all the holiday temptations, it's time to start shedding those pounds.  The best way to do it?...

Nov 18, 2013, 16:28 ET
TWENTY CALIFORNIA SCHOOLS WIN GOT MILK? BREAKFAST CHALLENGE Students Receive $60,000 for Student Activities.  (PRNewsFoto/California Milk Processor Board (CMPB))

VEINTE PREPARATORIAS DE CALIFORNIA GANAN EL DESAFÍO DEL DESAYUNO DE GOT MILK?

Veinte preparatorias de California han sido coronadas con el título de "Campeones del Desayuno" por parte de la Junta de Procesadores de...

Nov 18, 2013, 16:01 ET
TWENTY CALIFORNIA SCHOOLS WIN GOT MILK? BREAKFAST CHALLENGE Students Receive $60,000 for Student Activities.  (PRNewsFoto/California Milk Processor Board (CMPB))

TWENTY CALIFORNIA SCHOOLS WIN GOT MILK? BREAKFAST CHALLENGE

Twenty high schools from across California have been crowned "Breakfast Champs" by the California Milk Processor Board (CMPB), the creator of got...

Feb 19, 2013, 12:02 ET
La nueva campana publicitaria de TOMA LECHE reforzara los beneficios de la leche con respecto al sueno. "Duermes Bien.  Suenas Bien. TOMA LECHE." / TOMA LECHE launches its new Hispanic ad campaign to reinforce milk's sleep benefits. "Sleep Well (Duermes Bien).  Dream Well (Suenas Bien).  Drink Milk (TOMA LECHE)."  (PRNewsFoto/California Milk Processor Board (CMPB), TOMA LECHE / GOT MILK?)

Los Sueños Positivos Empiezan con TOMA LECHE

Luego del mensaje positivo del "Maestro del Vaso Medio Lleno," el gurú y filósofo que jura por los poderes de la leche para un estilo de...

Feb 19, 2013, 12:02 ET
La nueva campana publicitaria de TOMA LECHE reforzara los beneficios de la leche con respecto al sueno. "Duermes Bien.  Suenas Bien. TOMA LECHE." / TOMA LECHE launches its new Hispanic ad campaign to reinforce milk's sleep benefits. "Sleep Well (Duermes Bien).  Dream Well (Suenas Bien).  Drink Milk (TOMA LECHE)."  (PRNewsFoto/California Milk Processor Board (CMPB), TOMA LECHE / GOT MILK?)

Positive Dreams Start With TOMA LECHE

 Following the positivity message of the "The Master of the Glass Half Full," a guru and philosopher who swears by the powers of milk for...

May 26, 2004, 01:00 ET

Real Men Need Milk

BERKELEY, Calif., May 26 /PRNewswire/ -- Nobody is talking about it. But, according to the National Osteoporosis Foundation (NOF), 12 million...

Mar 04, 2004, 00:00 ET

got pills?

BERKELEY, Calif., March 4 /PRNewswire/ -- Many commonly used over-the- counter (OTC) and prescription drugs (including pain relievers and fever...