News from digitas; brandwatch A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Feb 12, 2013, 11:43 ET
How far will people go for Valentine's Day? Digitas and Brandwatch study shows Valentine's Day is no longer a single day affair.  (PRNewsFoto/Brandwatch/Digitas)

How far will people go for Valentine's Day?

 A study released today by Digitas, a digitally-led, global integrated brand agency, and Brandwatch, a social media monitoring and...

Jan 15, 2013, 12:26 ET
What stole the buzz at CES? New social data from Digitas and Brandwatch reveals what truly resonated worldwide.  (PRNewsFoto/Digitas)

CES 2013: Connectivity And Content Steal The Show

Despite a record-breaking 1.87 million square feet of space for exhibits at the 2013 International Consumer Electronics Show, the real buzz...

Nov 29, 2012, 13:48 ET
Naughty or Nice? Consumer Holiday Shopping Trends Revealed in 2.6  Million Social Conversations.  (PRNewsFoto/Digitas)

Naughty Or Nice? Consumer Holiday Shopping Trends Revealed In 2.6+ Million Social Conversations

 Attention, retailers: as you stock up for the holidays, a new social analysis from Digitas, a digitally-led, global integrated brand agency,...