News from Dos Equis A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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Nov 01, 2016, 09:01 ET Dos Equis Kicksoff "Game Day Greatness" as the First Ever Official Beer Sponsor of the College Football Playoff

Dos Equis, the first Official Beer Sponsor of the College Football Playoff (CFP), is encouraging fans to go for “Game Day Greatness”...


Oct 25, 2016, 08:30 ET Dos Equis Revela Más Aventuras Legendarias en el Primer Comercial del Nuevo Hombre Más Interesante del Mundo

Tras el estreno de un avance del Hombre Más Interesante del Mundo el mes pasado, Dos Equis lanzó hoy un comercial, "Airboat" ("Hidrodeslizador"),...


Oct 25, 2016, 08:30 ET Dos Equis Reveals More Legendary Adventures in First Commercial of The New Most Interesting Man in the World

After premiering a trailer of The Most Interesting Man in the World last month, Dos Equis released a full-length commercial today, "Airboat",...


Dec 07, 2015, 09:00 ET Dos Equis Becomes the Official Beer Sponsor of the College Football Playoff on ESPN

 Today, Dos Equis announced an historic, multi-year agreement with ESPN to become the Official Beer Sponsor of the College Football Playoff...


Sep 26, 2014, 08:02 ET Dos Equis® Taps Into Tech To Bring Masquerade To Life

 Halloween is the time of year where masks are worn and people enter new worlds of discovery – and Dos Equis® is here to heighten...


Oct 03, 2013, 08:02 ET Dos Equis® Unmasks More Interesting Side with Launch of Ultimate Masquerade

 This fall, Dos Equis® is donning its own mask and helping fans 21 and older embrace their alter egos with the launch of the Ultimate...


Oct 09, 2012, 08:00 ET Most Interesting Man Seeks Attache for New York City Masquerade Gala

 Dos Equis is giving five fans the opportunity to assist The Most Interesting Man at the brand's Masquerade Gala, a private event in New York...


Aug 21, 2012, 12:04 ET Dos Equis® Hits the Streets with Launch of Mobile Academy

Whether it's alligator tail empanadas in Miami, a jellyfish baguette in Dallas, or grilled kangaroo in Houston, the lunchtime routine just got...


Jun 27, 2012, 07:51 ET Dos Equis® Keeps Fans Thirsty With Launch Of Most Interesting Academy

 As part of its ongoing effort to encourage adventure seekers around the world to stay thirsty, Dos Equis today officially announced the launch...


Mar 18, 2009, 09:00 ET The Most Interesting Man in the World Shares His Experience and Wisdom Nationally for the First Time

New Dos Equis Ads to Air Nationally During Primetime Programming Dos Equis today announced that it is taking its iconic "The Most Interesting Man...


Apr 21, 2008, 01:00 ET Dos Equis Searches for New Assistant for the Most Interesting Man in the World

WHITE PLAINS, N.Y., April 21 /PRNewswire/ -- Dos Equis today announced that it will launch a multi-faceted advertising and marketing campaign...