News from frito-lay north america A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Feb 18, 2015, 06:02 ET

Doritos Unleashes Another Dimension Of Snacking With Doritos Jacked 3D

Doritos, one of the flagship brands from PepsiCo's Frito-Lay division, is taking its popular Jacked product lineup to a new dimension. The brand...

Feb 04, 2015, 09:00 ET

Frito-Lay Celebrates Black History Month By 'Calling All Artists' For A Chance To Win A Grand Prize Of $10,000

 In celebration of Black History Month, PepsiCo's Frito-Lay North America division is asking consumers to submit an original piece of art...

Feb 02, 2015, 06:01 ET

Doritos Brand Awards One Lucky Winner $1 Million And Hollywood Dream Job As Part Of Global Super Bowl XLIX Ad Contest

 One lucky fan's life changed in the most incredible way today when PepsiCo's Doritos brand awarded Scott Zabielski of Los Angeles the grand...

Feb 01, 2015, 22:16 ET

Two Consumer-Created Doritos Ads Air For A Global Audience Of Millions During Super Bowl XLIX Broadcast

 Two aspiring filmmakers saw their homemade Doritos ads air for an audience of millions during today's Super Bowl XLIX broadcast. The two...

Jan 20, 2015, 06:01 ET

Lay's "Do Us A Flavor" Contest Returns To The U.S. With $1 Million Grand Prize For Best Potato Chip Flavor Idea

 Lay's, one of the marquee brands from PepsiCo's Frito-Lay division, today announced the return of its now-iconic Lay's "Do Us A Flavor"...

Dec 10, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Ft. Lauderdale

 Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Ft. Lauderdale families with food and...

Dec 01, 2014, 06:00 ET

PepsiCo's Doritos Brand Announces Crash The Super Bowl Semifinalist Ads In The Running For $1 Million Contest Grand Prize And Universal Pictures Dream Job

 PepsiCo's Doritos brand today unveiled a list of 29 semifinalist consumer-created Doritos ads in this year's "Crash the Super Bowl" contest,...

Nov 06, 2014, 16:51 ET

Safety First For Frito-Lay's Million Milers

 PepsiCo's Frito-Lay North America business unit recently recognized 106 over-the-road (OTR) drivers in the U.S. and Canada who have...

Nov 04, 2014, 12:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Phoenix

Longtime partners Feed the Children and PepsiCo, helped out Phoenix families with food and daily essentials today. Eight hundred families visited...

Oct 28, 2014, 06:00 ET

PepsiCo's Doritos Brand Issues Last Call For Fans Around The World To Create Doritos Ads For A Shot At A $1 Million Grand Prize And Universal Pictures Dream Job

 PepsiCo's Doritos brand today announced a last call for entries into this year's Crash the Super Bowl contest. From now until November 9, fans...

Oct 21, 2014, 15:00 ET

Lay's Potato Chips Announces Lay's Kettle Cooked Wasabi Ginger Flavored Chips As 2014 "Do Us A Flavor" Contest Winner

Following nearly three months of competition, Lay's potato chips – one of the marquee brands from PepsiCo's Frito-Lay division – today...

Oct 16, 2014, 06:00 ET
The Cracker Jack brand will have a baseball-themed float in the upcoming 88th Annual Macy's Thanksgiving Day Parade(R) in New York City. This marks the first time a PepsiCo brand has presented a float in the iconic Parade that has long been an American tradition known for bringing families together.

Cracker Jack Brand Hits Home Run With First-Ever Float In 88th Annual Macy's Thanksgiving Day Parade®

 Cracker Jack, the brand known for the "surprise inside" every package, and Macy's are unveiling the biggest surprise yet this Thanksgiving: a...

Oct 07, 2014, 07:00 ET

Survey Reveals Two-Thirds Of Americans Prefer Watching Movies At Home Over The Theater And Women Are More Likely Than Men To Read The Book Before Seeing The Movie Version

 In celebration of National Popcorn Month, movie critic Ben Lyons and Smartfood Popcorn, the No. 1 ready-to-eat popcorn brand* from PepsiCo's...

Sep 23, 2014, 12:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Chicago

Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Chicago families in need, providing them...

Sep 22, 2014, 07:05 ET

Frito-Lay And Activision Announce $100,000 Scholarship Winner In Skylanders® "Choose And Name A New Hero" Promotion

PepsiCo's Frito-Lay North America division and Activision Publishing, Inc., a wholly-owned subsidiary of Activision Blizzard, Inc., today announced...

Sep 04, 2014, 09:00 ET

Doritos Brand Invites Fans To Create Doritos Ads In Boldest Crash The Super Bowl Ever -- $1 Million Grand Prize And Universal Pictures Dream Job On The Line

 Following much speculation from fans around the globe, Doritos — one of the marquee brands from PepsiCo's Frito-Lay division —...

Sep 02, 2014, 07:05 ET

Lay's Stax Brand Challenges Football Fans To A "Click-Off" This Season With The McCourty Twins, New England Patriots Devin McCourty And Tennessee Titans Jason McCourty, And The NFL

  PepsiCo's Frito-Lay division today announced the Lay's Stax brand, the tasty potato crisps packaged in a portable, re-sealable and...

Aug 20, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Detroit

 Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Detroit families in need providing them...

Aug 06, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Buffalo, N.Y.

Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Buffalo families in need providing them with...

Jul 24, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Hartford, Conn.

 Longtime partners Feed the Children and PepsiCo, along with other corporate friends, today helped out Hartford, Conn., families in need...