News from frito-lay north america A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Sep 04, 2014, 09:00 ET

Doritos Brand Invites Fans To Create Doritos Ads In Boldest Crash The Super Bowl Ever -- $1 Million Grand Prize And Universal Pictures Dream Job On The Line

 Following much speculation from fans around the globe, Doritos — one of the marquee brands from PepsiCo's Frito-Lay division —...

Sep 02, 2014, 07:05 ET

Lay's Stax Brand Challenges Football Fans To A "Click-Off" This Season With The McCourty Twins, New England Patriots Devin McCourty And Tennessee Titans Jason McCourty, And The NFL

  PepsiCo's Frito-Lay division today announced the Lay's Stax brand, the tasty potato crisps packaged in a portable, re-sealable and...

Aug 20, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Detroit

 Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Detroit families in need providing them...

Aug 06, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Buffalo, N.Y.

Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Buffalo families in need providing them with...

Jul 24, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Hartford, Conn.

 Longtime partners Feed the Children and PepsiCo, along with other corporate friends, today helped out Hartford, Conn., families in need...

Jul 17, 2014, 07:02 ET

Lay's Potato Chips Reveals The Four Finalists Competing For A $1 Million Grand Prize In The Lay's "Do Us A Flavor" Contest

Lay's potato chips, one of the marquee brands from PepsiCo's Frito-Lay division, today announced the four finalist flavors in its Lay's "Do Us A...

Jun 30, 2014, 12:00 ET

The Bold Have Spoken: Spicy Street Taco Claims Top Spot As Doritos Jacked Mystery Flavors Are Revealed

The summer's hottest snack food mystery has been solved. Doritos, one of the flagship brands from PepsiCo's Frito-Lay division, today revealed the...

Jun 26, 2014, 07:00 ET

National Survey Finds When It Comes To Creating Family Fun, It's All About The Small Surprises

 Who doesn't love a great surprise? Turns out, we all do, and it seems the element of surprise is the must-have ingredient to creating the most...

Jun 19, 2014, 11:00 ET

Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Atlanta

Longtime partners Feed the Children and PepsiCo, along with other corporate friends, today helped out Atlanta families in need providing them with...

May 20, 2014, 07:00 ET

Frito-Lay And Activision Reveal Final Three Characters Vying To Become The First-Ever Fan-Selected Skylanders® Hero

 PepsiCo's Frito-Lay North America division and Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc., today...

May 05, 2014, 07:00 ET

Frito-Lay Donates $20,000 To United Negro College Fund In Culmination Of Black History Month Art Contest

PepsiCo's Frito-Lay North America division today announced the winners of its "Create to Celebrate" Black History Month art contest, which invited...

Apr 28, 2014, 06:00 ET

Cracker Jack'D Amps Up Snacking With New On-The-Go Energy Trail Mixes

 Cracker Jack'D, a brand from PepsiCo's Frito-Lay division, has unveiled Energy Trail Mixes as a new addition to its on-the-go offerings....

Apr 24, 2014, 12:21 ET

Ruffles And NFL Star Eric Decker Team Up For New #RoughLife Campaign To Sympathize With People For Their Trivial Problems

 Ruffles potato chips have long been the solution to one of the greatest problems guys face — as in, why can't there be a chip that holds...

Apr 23, 2014, 08:00 ET

Lay's Air Pops Crisps 'Pop' Into Additional Markets With New Salt & Vinegar Flavor

 Lay's potato chips, one of the marquee brands from PepsiCo's Frito-Lay division, is expanding distribution of Lay's Air Pops crisps to even...

Apr 21, 2014, 06:00 ET

Mysterious Doritos Flavors Appear On Store Shelves As Brand Unveils 'Bold Flavor Experiment'

Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, has introduced a bold new mystery to the snack food aisle. Beginning this...

Apr 08, 2014, 07:00 ET
Near East logo.  (PRNewsFoto/Frito-Lay North America)

Near East Brings Globally Inspired Flavors To The Deli Aisle With New Near East Multigrain Chips

 With a rich history of preparing and serving home-cooked, Mediterranean-inspired dishes like rice pilaf, couscous and other grain-based fare,...

Apr 07, 2014, 06:05 ET

Cheetos Flamin' Hot and Doritos Dinamita Chile Limon Flavors Form A Playfully Bold Union With New Spicy and Crunchy Snack Combo

 Cheetos and Doritos, two of the marquee brands from PepsiCo's Frito-Lay division, are unleashing a playfully bold snack mix that delivers a...

Apr 02, 2014, 11:00 ET

PepsiCo and Feed The Children Bring Help and Hope to Washington, D.C. Children in Need

Today, Feed The Children and PepsiCo partnered with Central Union Mission to distribute three tractor-trailers full of food and essentials to help...

Mar 27, 2014, 07:05 ET
Global icon Chester Cheetah unveils Cheeteau - a cheesy new fragrance reminiscent of the popular Cheetos snack, available for a limited time beginning April 1. Fans can find out how to get their paws on a bottle by visiting www.Cheeteau.com.  (PRNewsFoto/Frito-Lay North America)

Chester Cheetah Enters Perfume Category With Launch Of Cheeteau, New Fragrance For Spring 2014

This spring, international socialite, media personality and Cheetos brand spokes-cheetah Chester Cheetah, triumphantly enters the perfume category...

Mar 25, 2014, 06:00 ET

New Lay's Kettle Cooked Lattice Cut Potato Chips Serve Up Unique Textures And Flavors This Spring

Lay's Kettle Cooked, one of the many brands from PepsiCo's Frito-Lay division, introduces a new chip style just in time for spring. Lay's Kettle...