News from pr newswire association llc A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Feb 09, 2016, 15:33 ET
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PR Newswire Case Study Proves Power of Distribution to Boost Visibility and Sales

Most successful content marketing strategies include promotion of content across owned channels—but to boost both visibility and revenue, an...

Feb 05, 2016, 15:43 ET
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5 B2E Best Practices for Small Businesses

 The business-to-employee (B2E) marketing approach is arguably one of the easiest ways for small businesses to authentically build long-lasting...

Feb 04, 2016, 14:42 ET
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The 4 Alternative Social Media Networks that Small Businesses Should Consider

 For small businesses, one key benefit of leveraging social media marketing is the fact that it allows a two-way conversation between brands...

Feb 03, 2016, 10:22 ET
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PR Newswire Introduces Tailored Newslines for Election 2016

Election coverage is dominating the news cycle, and brand communicators have an important opportunity to join the conversation. As primary season...

Feb 02, 2016, 14:42 ET
Determine which press release service is right for your brand by considering the answers to these critical questions.

PR Newswire Offers Tips on Selecting a Distribution Service

 If you're creating content, driving discovery of those carefully crafted messages is a crucial part of a successful communications strategy....

Jan 29, 2016, 14:52 ET
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Email Marketing: The Core Component of Small Business Marketing

With measurable ways to reach and retain customers and increase brand awareness, the ever-powerful email marketing campaign is one marketing tactic...

Jan 29, 2016, 12:14 ET
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PR Newswire Partners with Latin Trade to Increase Reach in Latin America

 Latin America is one of the world's most promising regions for business, making it a key strategic market for many brands around the world....

Jan 28, 2016, 14:22 ET
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The 3 Don'ts for Mobile Marketing

 Mobile marketing allows businesses of all sizes to deliver unique brand experiences to audiences on-the-go. In an effort to help small...

Jan 28, 2016, 05:05 ET

Valentine's Day Feature Package

The following feature package is a roundup of feature stories dealing with Valentine's Day and is appropriate for special sections and...

Jan 27, 2016, 14:36 ET
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10 Ways Small Businesses Can Improve the Lead-Generating Power of Their Website

 From creating an effective design and layout to creating and producing relevant content, developing a small business website can require...

Jan 22, 2016, 15:43 ET
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Should Small Businesses Utilize Emojis in Online Marketing?

Many small businesses have resolved to increase their online marketing efforts in 2016 in order to build awareness and boost their brand's...

Jan 22, 2016, 13:42 ET
White paper from PR Newswire offers actionanable plan for marketing your content.

PR Newswire White Paper Outlines Actionable Plans for Content Marketing

Content marketing is about more than just creating and publishing great content. To ensure that it not only gets consumed, but also garners the...

Jan 21, 2016, 14:32 ET
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3 Ways to Create a Successful Small Business Microsite

To stay relevant and visible during the ongoing evolution of digital communications, small business marketers are continually identifying cost- and...

Jan 20, 2016, 09:30 ET
Vintage Whitepaper Discusses the Good Practices and Bad Pitfalls of M&A for 2016

Vintage Whitepaper Discusses the Good Practices and Bad Pitfalls of M&A for 2016

 The M&A process provides dealmakers with several opportunities to enhance acquisition value — as well as pitfalls to destroy it....

Jan 19, 2016, 14:12 ET
Press Release distribution can be fast, easy, and successful with tips shared in PR Newswire's white paper Press Release Boot Camp: What You Need to Know

PR Newswire White Paper Discusses Tips to Make Press Release Distribution Fast, Easy and Successful

Content on the Internet can live forever. While the press releases of the past might have found themselves in recycling bins without seeing the...

Jan 15, 2016, 13:15 ET
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Maximize the Reach of Your Message with Tips on Crafting a Multichannel Content Strategy from PR Newswire

When creating a communications plan, it's important to identify the best channels to reach your audiences and meet your objectives. Your content...

Jan 14, 2016, 15:04 ET
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Book Marketing 101: 6 Best Practices of Book Promotion

 As a small business owner turned author, you've spent months writing your book and are ready to move onto the next project. However, your work...

Jan 13, 2016, 15:14 ET
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4 Principles of a Compelling Call to Action

Your small business marketing content has less than 15 seconds to capture the attention of your readers, according to Chartbeat CEO Tony Haile's...

Jan 08, 2016, 13:05 ET
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Event Marketing 101: The 3 Stages to Event Promotion

For a budget-conscious small business owner, hosting a live event can be an extremely effective marketing tactic that boosts brand exposure,...

Jan 08, 2016, 10:04 ET
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PR Newswire White Paper Shares Best Practices to Showcase & Protect Your Brand

A brand voice is arguably a company or organization's most important communications asset. As content is developed and rolled out with input from...