News from smirnoff A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

Sep 24, 2014, 09:03 ET
SMIRNOFF Sours Logo (PRNewsFoto/SMIRNOFF Vodka)

SMIRNOFF® Vodka Brings New Meaning to Sour & Sweet with the Launch of SMIRNOFF® Sours

 SMIRNOFF® Vodka is bringing a zesty new twist to the vodka category with the launch of its latest innovation, SMIRNOFF® Sours. The...

Jul 30, 2014, 09:03 ET
The Makers Of SMIRNOFF(R) Vodka Release The Next Go-To Summer Necessity With New Reduced-Calorie Vodka Specialties SMIRNOFF SORBET(R) Light Summer Strawberry And White Peach (PRNewsFoto/SMIRNOFF Vodka)

The Makers Of SMIRNOFF® Vodka Release The Next Go-To Summer Necessity With New Reduced-Calorie Vodka Specialties SMIRNOFF SORBET® Light Summer Strawberry And White Peach

The SMIRNOFF® brand adds two new items to the summer-beach bag essentials list with the release of new vodka specialties SMIRNOFF SORBET®...

Apr 09, 2014, 09:30 ET

SMIRNOFF® Vodka Cuts The Velvet Rope With The Launch Of New Campaign "Exclusively For Everybody"

 Waiting in a standstill line that wraps around the block. Being at the mercy of the "bouncer's discretion." Blowing three months' rent just to...

Jan 23, 2014, 09:00 ET

A New Year, A New You With SMIRNOFF SORBET® Light Pineapple Coconut

NORWALK, Conn., Jan. 23, 2014 /PRNewswire/ -- Adding new meaning to a "fresh start" in 2014, SMIRNOFF® Vodka aims to provide a light...

Nov 14, 2013, 05:00 ET

Reviva los buenos momentos con Mixhibit, la primera aplicación colectiva para historias en vídeo

 En el día de hoy, The Smirnoff Co., fabricante del vodka número uno del mundo, anunció el lanzamiento mundial de la...

Nov 14, 2013, 05:00 ET

Relive Good Times with Mixhibit, the First Collaborative Video Storytelling App

 Today The Smirnoff Co., maker of the world's number one vodka, announces the global launch of the Mixhibit app, the groundbreaking new tool...

Nov 14, 2013, 05:00 ET

Reviva bons momentos com Mixhibit, o primeiro aplicativo para contar histórias colaborativas em vídeo

Hoje, a The Smirnoff Co., fabricante da vodca número um do mundo, anuncia o lançamento mundial do aplicativo Mixhibit, uma nova...

Jun 04, 2013, 09:00 ET

DJ JayCeeOh Wins a Quarter Million Dollars from SMIRNOFF Vodka, Earns Title of "Master of the Mix"

SMIRNOFF® Vodka, the world's best-selling vodka, announced DJ JayCeeOh of Los Angeles as season three winner of America's premier DJ...

Mar 12, 2013, 09:15 ET

SMIRNOFF Presents Three Sorbet-Inspired Flavored Vodka Specialties To Stimulate The Tastebuds, But Not The Waistline

 Putting a spin on the flavored vodka category, SMIRNOFF® Vodka is making a splash with a new-to-market delicious, reduced calorie line of...

Oct 16, 2012, 10:07 ET

SMIRNOFF Vodka Reveals Two New Indulgent, Celebratory Flavors Just In Time For The Upcoming Holiday Season

 With the holiday season kicking off at the end of the month, SMIRNOFF® Vodka is introducing two new flavored vodkas – Iced Cake...

Aug 29, 2012, 19:14 ET

A Smirnoff reinventa a vida noturna com o lançamento do "Smirnoff Midnight Circus" global

 A Smirnoff, a marca de vodka líder mundial, está trazendo uma nova vida para a noite com o lançamento do Smirnoff Midnight...

Aug 29, 2012, 12:50 ET

Smirnoff reinventa la vida nocturna con el lanzamiento global de "Smirnoff Midnight Circus"

Smirnoff, la marca de vodka líder en el mundo, da un nuevo aire a la vida nocturna con el lanzamiento de 'Smirnoff Midnight Circus', un tour...

Aug 29, 2012, 11:52 ET

Smirnoff Reinvents Nightlife With Launch Of Global "Smirnoff Midnight Circus"

Smirnoff, the world's leading vodka brand, is breathing new life into the night with the launch of Smirnoff Midnight Circus, a global tour...

Feb 09, 2012, 09:30 ET

El verano empieza antes con las bebidas de malta saborizadas de SMIRNOFF

La línea premium de Bebidas de Malta Saborizada de SMIRNOFF introduce SMIRNOFF Signature Screwdriver y SMIRNOFF ICE ¡Tropical Fruit!....

Feb 09, 2012, 09:30 ET

SMIRNOFF Flavored Malt Beverages Start Summer Early

SMIRNOFF's Premium Flavored Malt Beverage line introduces SMIRNOFF Signature Screwdriver and SMIRNOFF ICE Tropical Fruit. The newest...

Oct 28, 2011, 11:34 ET

SMIRNOFF Goes in for Round Two with Television Premiere of Master of the Mix Season 2

SMIRNOFF®, the world's best-selling vodka, is mixing it up once again with the Season 2 premiere of their successful reality television show,...

Aug 17, 2011, 20:01 ET
Smirnoff Partners with Madonna for the World's Biggest Nightlife Exchange in 50 Countries.  (PRNewsFoto/SMIRNOFF)

Smirnoff Partners With Madonna for The World's Biggest Nightlife Exchange in 50 Countries

Smirnoff® today launches the next Smirnoff Nightlife Exchange Project with the audacious goal of getting 10 million people to discover, share...

Jul 20, 2011, 09:32 ET

SMIRNOFF Cracks Open Summer With New Flavor, SMIRNOFF Coconut

Crack open summer with SMIRNOFF®, the world's #1 vodka, as they add a new, award-winning flavor to the SMIRNOFF Flavors line - SMIRNOFF...

May 10, 2011, 12:14 ET

SMIRNOFF Does it Again With Master of the Mix Season 2

SMIRNOFF®, the world's best-selling vodka, is kicking off round two of the successful reality television show, Master of the Mix.  This...

Dec 23, 2010, 09:58 ET

The Master of the Mix is...DJ Scratch!

SMIRNOFF®, the world's best-selling vodka, announced NYC-based deejay and producer, DJ Scratch, as the winner of the brand's first ever...