News from zeta A wide array of domestic and global news stories; news topics include politics / government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages, as well.

May 13, 2015, 09:00 ET

Zeta Interactive, Premier Customer Lifecycle Marketing Platform Company, Unveils Zeta Hub™ 1.5

 Zeta Interactive, the leader in Customer Lifecycle Marketing, announced today the release of Zeta Hub™ 1.5, the latest upgrade to its...

May 06, 2015, 14:58 ET

Civil Unrest Unites Zeta Phi Beta Sorority, American Advertising Federation And Truth In Reality To Examine The Images Of People Of Color In The Media

 Zeta Phi Beta Sorority, Incorporated, a 95-year old women's service organization, implemented a series of #RealityTVCheck watch parties in...

Apr 21, 2015, 09:00 ET

Zeta Interactive Named to Gartner's Magic Quadrant for Multichannel Campaign Management Report for Second Straight Year

 Zeta Interactive, the leader in Customer Lifecycle Marketing, announced today that it has once again been included in Gartner Inc.'s annual...

Apr 15, 2015, 11:07 ET

Fraternities and Sororities Join Forces to Prevent Sexual Assault

Led by Zeta Tau Alpha sorority and Sigma Nu fraternity, interfraternal organizations are taking a stand against sexual assault and relational...

Feb 24, 2015, 10:06 ET

Zeta Interactive Recognized by the Relevancy Ring as a Gold Award Winner

Zeta Interactive, the leader in Customer Lifecycle Marketing, today announced that the Company has been cited for the second straight year as an...

Nov 03, 2014, 14:34 ET

Zeta Interactive and The Relevancy Group Release The Precision Marketing Imperative

Zeta Interactive, the leader in Customer Lifecycle Marketing, today announced the release of its co-authored whitepaper, written with The Relevancy...

Oct 01, 2014, 10:00 ET
ZTA volunteer pinning a breast cancer awareness ribbon on a NFL fan. (PRNewsFoto/Zeta Tau Alpha Foundation)

Zeta Tau Alpha and the National Football League Team Up to Tackle Breast Cancer

Thousands of ZTA volunteers will gather at participating NFL stadium entrances throughout October, distributing free pink breast cancer awareness...

Jul 14, 2014, 09:05 ET

Zeta Interactive, Premier Customer Lifecycle Marketing Company, Introduces Zeta Hub

 Zeta Interactive, the leader in Customer Lifecycle Marketing, announced today the introduction of Zeta Hub™, a disruptive cross-channel,...

Jun 03, 2014, 09:00 ET

Zeta Interactive Named to Gartner's Magic Quadrant for Multichannel Campaign Management Report

 Zeta Interactive, the leader in Customer Lifecycle Marketing, announced today that it has been included in Gartner Inc.'s annual "Magic...

May 28, 2014, 09:00 ET

Zeta Interactive Selected as a Red Herring Top 100 North America Winner

 Zeta Interactive, the leader in Customer Lifecycle Marketing, announced today it has been named as a winner of the Red Herring Top 100 North...

Apr 02, 2014, 09:30 ET

Zeta Interactive Announces Hiring Of John Polcari, Senior Vice President Of Sales & Marketing

 Zeta Interactive, the leading Customer Lifecycle Marketing Platform Company, announced today the hiring of John Polcari as Senior Vice...

Mar 14, 2014, 10:00 ET

Zeta Interactive Announces New Position, Adds Dr. Jeffry Nimeroff As Chief Information Officer

 Zeta Interactive, the Customer Lifecycle Marketing Platform company, announced today the hiring of Dr. Jeffry Nimeroff as Chief Information...

Feb 28, 2014, 03:00 ET

Zeta's Sam Allen Finds Out Just How Much Data we Really See in Google Webmaster Tools

Ever wondered if you were getting the full picture from Google Webmaster Tools? Zeta undertook a comparative study to discover just how much data...

Feb 19, 2014, 05:54 ET

Are You Losing Website Transactions from Mobile and Tablet Users? Zeta Announces the Launch of Isomer Analytics

Isomer Analytics is a free and easy-to-use tool for analysing ecommerce conversion rates from mobile and tablet users The saturation of smart...

Jan 29, 2014, 14:55 ET

John Sculley Presentation On Apple's Legendary '1984' Advertisement - Event Marks The 30 Year Anniversary of the Ad

 Zeta Interactive, a global Big Data-driven marketing company will host a panel discussion on Thursday, January 30, 2014 at The...

Jan 28, 2014, 09:06 ET

Zeta Mail Recognized by Industry Leader in First ESP Report of 2014

 The Relevancy Ring, the innovative digital marketing research firm founded by renowned analyst, David Daniels, has released its 2014...

Jan 22, 2014, 12:00 ET

Big Data, Customer Acquisition & CRM Company, Zeta Interactive Acquires Boston-based Marketing Automation Platform Provider, ClickSquared

 Zeta Interactive, a leader in the fast growing Big Data-driven marketing and CRM space, announced today that it has acquired ClickSquared, the...

Jan 14, 2014, 09:00 ET

World Class Big Data-Driven Marketing & CRM Company Rebrands To Zeta Interactive

Zeta Interactive, a global Big Data-driven marketing company, announced today the launch and rollout of its new corporate identity and redesigned...

Aug 07, 2013, 04:00 ET

Zeta Digital Agency Prepares to Do Battle With Microsoft in the Dadi Awards

Leading digital agency Zeta will go head to head with some of the world's biggest corporations to win a prestigious industry award,...

Feb 08, 2013, 05:52 ET

Be An Undercover Culture Vulture With Stalker: Secret Photo App

What do art galleries, lecture halls, museums, football matches, fashion week and the theatre all have in common? All are designed to entertain...