News from zeta A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

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Feb 28, 2014, 03:00 ET Zeta's Sam Allen Finds Out Just How Much Data we Really See in Google Webmaster Tools

Ever wondered if you were getting the full picture from Google Webmaster Tools? Zeta undertook a comparative study to discover just how much data...


Feb 19, 2014, 05:54 ET Are You Losing Website Transactions from Mobile and Tablet Users? Zeta Announces the Launch of Isomer Analytics

Isomer Analytics is a free and easy-to-use tool for analysing ecommerce conversion rates from mobile and tablet users The saturation of smart...