PR Newswire: news distribution, targeting and monitoring

Distribute Photos. Get Noticed.

Adding photos makes your story stand out among text-only news releases. In fact, running a photo alongside your release gives editors one more reason to assign coverage of your news instead of a competitor’s text-only news release.

PR Newswire’s photo distribution services get your news noticed by the media, the millions of people reading news on the Internet, and the masses visiting Times Square and the Las Vegas Strip. And our partnerships with top photo distribution channels such as AP PhotoExpress, Reuters, NewsCom, AP Photo Archive, and Yahoo! help you tell a more complete story.

Whether you are a small business or a multinational corporation, our multimedia experts can suggest the right distribution to fit your needs and your budget, from Internet-only photo distribution to a combination of two or more multimedia distributions. We offer the broadest photo distribution available from any major newswire. You can reach hundreds of Web sites, thousands of media outlets and millions of consumers with our range of photo distribution options, including:

Premium Photo Distribution demands editorial attention
Give editors one more reason to write about your organization by including a photo that adds value to your story. You can command editorial attention by including Premium Photo Distribution with your next press release. Premium Photo Distribution offers several options:

  • Send high-resolution photos directly into newsroom computers via AP PhotoExpress and win the attention of editors
  • Reach 1,300-plus editors at daily newspapers, weekly magazines, broadcast and news Web sites through AP National distribution
  • Benefit from all the features that come with our Internet Photo Distribution, Total Photo Archive and Times Square & Las Vegas Strip Distributions
  • Regional, state and Top 100 AP PhotoExpress circuits also available  

Internet Photo Distribution paints a picture for a growing Web audience
PR Newswire’s Internet Photo Distribution is a Web-only option that gives you a potential audience of hundreds of millions of viewers who search for news and information online.

  • Tell a more complete story with a photo placed alongside your news release
  • Reach high-traffic Web sites, including Yahoo!, MarketWatch, PRNewswire.com and hundreds of other premium sites
  • Display your photo online for the life of the press release 
  • Showcase your photo on either the Reuters Sign* in Times Square or the Fashion Show Mall sign** on the Las Vegas Strip

Times Square and Las Vegas Strip sends your message to the masses
PR Newswire offers strategic placements on outdoor digital billboards in Times Square and the Las Vegas Strip that put your photo in front of millions of passersby each day.

  • Showcase your photos on the Reuters Sign in the heart of Times Square and demand the attention of a diverse audience
  • Display your photo on the Fashion Show Mall sign on the Las Vegas Strip for millions of tourists and conference-goers to see
  • Choose custom branded packages that meet your communications goals

Total Photo Archive
PR Newswire’s Total Photo Archive puts your image on two of the largest photo archives for journalists, AP Archive and NewsCom to maximize your multimedia visibility. 

  • Reach out to the more than 42,000 registered journalists actively searching for multimedia content
  • Make your photos available for download by journalists 24/7/365 and increase the chances that photo editors will choose your image
  • Put your images alongside photos from prominent image agencies from around the globe to boost your credibility

International Photo Distribution shows your images to the world
PR Newswire’s International Photo Distribution lets you tell – and show – your story to millions of consumers, editors, investors an others around the world. All of our international distributions include one year of archiving on NewsCom.

  • Choose select countries to increase your visibility in specific target markets
  • Choose multi-country and regional packages for foreign public relations campaigns

More Rich Media Options:
Multimedia News Release
Digital Out-of-Home Television Networks
Outdoor Digital Billboard Distribution
Radio & TV Networks and Affiliates
Social Media Distribution
Online Strategic Web Placement

Contact PR Newswire for more information on how we can help you distribute your rich media assets.

*The Reuters Sign in Times Square is provided through a partnership with Times Square2.

**Content restrictions apply.

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