Flexible Media Room. Ultimate Media Interaction.

Large corporations need a robust online media room solution that can handle multimedia files, organize volumes of information for overworked journalists, and display background materials for quick reference. Adopted by some of the largest and most prominent companies in the United States, including Delta Air Lines, Dow Jones and Kellogg Company, MediaRoom Strategist is the ultimate MediaRoom service.

MediaRoom Strategist comes with all of the features and functions of MediaRoom, MediaRoom News Release Archive and MediaRoom Communicator, plus customized features designed to serve the media relations needs of large corporations. MediaRoom is a complete turnkey online news room solution for your organization.

Organize your online media room with up to 20 expandable pages
Large companies with multiple divisions need a flexible online media room that allows public relations professionals to sort news and information into logical categories for journalists, analysts, investors and the general public to navigate quickly. MediaRoom Strategist offers the ultimate flexibility.

• Archive 10 news release categories to segment your news into groups such as product announcements, financial news, executive hires, etc.
• Highlight corporate backgrounders, stats and facts, and awards and recognitions
  
• Keep analysts informed with an Investor Relations link that escorts them to your IR Room
  
• Showcase community involvement with a page that highlights corporate responsibility
  
• Exhibit executive speeches and corporate presentations
  
• Post executive biographies and much more
  
• Display employment opportunities with your corporation

Leverage communications tools that help keep media informed
Publishing an online media room to host your press releases, podcasts, Webcasts, public relations contacts and other information is only part of what's possible with MediaRoom Strategist. We also offer communications tools that help you reach out to the media and encourage them to interact with your public relations professionals.

• Allow media to opt-in to e-mail notifications for breaking news based on categories you select
• Display event calendar with listings or calendar view with RSS notifications
  
• Post registration forms for polls or surveys
  
• Automate media appointment booking with MediaRoom utility
  
• Prepare for crisis communications with a crisis module that includes six dark pages that can be quickly activated in an emergency