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        		<title>PR Newswire: On Demand Webinars from PR Newswire</title>
    		<link>http://www.prnewswire.com/rss/webinars/all-on-demand-webinars.rss</link>
    		<description> PR Newswire: All Press Releases </description>
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    		<pubDate>Sat, 26 May 2012 22:42:35 EDT</pubDate>
    							 

                                    				    		<lastBuildDate>Fri, 11 May 2012 15:04:40 EDT</lastBuildDate>
    				    			<item>
    				<title>They Earnied (or Earned) It - And So Can You! The Earnies Winners Share Best Practices for Successful Earned Media Campaigns</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/They-Earnied-or-Earned-It-And-So-Can-You-The-Earnies-Winners-Share-Best-Practices-for-Successful-Earned-Media-Campaigns.html</link>
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    																																    				<pubDate>Fri, 11 May 2012 15:04:40 EDT</pubDate>
    				                                       <description><![CDATA[Spurring a dynamic shift in how communicators 'earn' media, social media has drastically transformed the design and execution of a communications program. Taking note of the myriad of opportunities to directly engage with consumers, create viral content and flex their creative muscles,...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
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    				<title>Lights, Camera, Action! Shining a Spotlight on Video Engagement Tactics &amp; Strategies</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Lights-Camera-Action-Shining-a-Spotlight-on-Video-Engagement-Tactics-Strategies.html</link>
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    																																    				<pubDate>Thu, 26 Apr 2012 08:10:38 EDT</pubDate>
    				                                       <description><![CDATA[When it comes to the power of video, the numbers speak for themselves. According to comScore, the amount of time that consumers spend watching online video jumped 60% in the last year. And this fact represents a whole lot of opportunity for marketers and PR professionals! Listen as we...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

                                    				    			<item>
    				<title>Integrating Press Releases into the Marketing Mix</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Integrating-Press-Releases-into-the-Marketing-Mix.html</link>
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    																    				<pubDate>Thu, 19 Apr 2012 14:47:08 EDT</pubDate>
    				                                       <description><![CDATA[<p style="text-align: left;">When it comes to content marketing and maximizing earned media, the value of the press release is growing ever stronger. Listen as we discuss how the effective use of press releases can help support marketing initiatives and drive action on the part of your target audiences.</p>...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
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    				<title>The PR Multiplier Effect: How to Maximize Your Influence (&amp; Earn Media!) across the Inter-Connected Media Landscape</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/The-PR-Multiplier-Effect-How-to-Maximize-Your-Influence-Earn-Media-across-the-Inter-Connected-Media-Landscape.html</link>
    				<guid isPermaLink="false" >http://www.prnewswire.com/knowledge-center/on-demand-webinars/The-PR-Multiplier-Effect-How-to-Maximize-Your-Influence-Earn-Media-across-the-Inter-Connected-Media-Landscape.html</guid>
    																																    				<pubDate>Wed, 11 Apr 2012 13:20:49 EDT</pubDate>
    				                                       <description><![CDATA[Traditional media, digital media, social media &ndash; each plays a vital role in the modern PR world. And PR professionals are working diligently to raise their brand&rsquo;s level of influence and increase audience engagement across ALL of these media segments. Listen we focus on how...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Winning Content Marketing Strategies</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Winning-Content-Marketing-Strategies.html</link>
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    																																    				<pubDate>Thu, 15 Mar 2012 17:31:02 EDT</pubDate>
    				                                       <description><![CDATA[Rebalance Your Organization to Deliver Effective Content

Listen as Charlene Li and Rebecca Lieb, from the Altimeter Group, examine how organizations must rebalance culture, resources, personnel and operations to achieve proficiency as content creators and producers.  In addition, you...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>The Social Media Toolbox: Unlocking New Strategies to Resonate with Your Audience</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/The-Social-Media-Toolbox-Unlocking-New-Strategies-to-Resonate-with-Your-Audience.html</link>
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    																																    				<pubDate>Thu, 23 Feb 2012 13:53:57 EST</pubDate>
    				                                       <description><![CDATA[When it comes to building visibility and positive connections with your audience, few resources exist that are as powerful as social media. Listen as we discuss social media tools, tactics and strategies for PR professionals and marketers, including new ideas related to media relations,...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Communicating in the Era of the Connected Consumer</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Communicating-in-the-Era-of-the-Connected-Consumer.html</link>
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    																																    				<pubDate>Wed, 14 Dec 2011 16:18:11 EST</pubDate>
    				                                       <description><![CDATA[The advent of social media has given rise to the connected consumer, creating a powerful - and influential - audience for today's marketers and PR pros. Communications professionals are tasked with going beyond traditional boundaries to build interaction in the holistic communications...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Become a Social Media Marketing Maestro: Tips for Leading Your Orchestra through Active Listening &amp; Engaging Content</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Become-a-Social-Media-Marketing-Maestro-Tips-for-Leading-Your-Orchestra-through-Active-Listening--Engaging-Content.html</link>
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    																																    				<pubDate>Fri, 11 Nov 2011 02:10:16 EST</pubDate>
    				                                       <description><![CDATA[Social media has definite correlations with branding, messaging and engagement &ndash; which just happen to be three primary marketing domains. Listen as we engage Dell &amp; Zendesk&rsquo;s marketing leaders in an insightful discussion on how they&rsquo;ve utilized active listening...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Stay Top of Mind through Creative Content Generation</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Stay-Top-of-Mind-through-Creative-Content-Generation.html</link>
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    																    				<pubDate>Thu, 27 Oct 2011 15:56:44 EDT</pubDate>
    				                                       <description><![CDATA[<p style="text-align: left;">As businesses struggle to stay top-of-mind with their audience in easy, cost-effective ways, the need for compelling, relevant content grows. Find out how organizations are generating compelling data using surveys and polls and getting creative with content generation.<strong><br /> </strong></p>...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

                                    				    			<item>
    				<title>Streaming Your Brand: Managing Brand Conversation and Cohesion in a Real-Time World</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Streaming-Your-Brand-Managing-Brand-Conversation-and-Cohesion-in-a-Real-Time-World.html</link>
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    																																    				<pubDate>Thu, 27 Oct 2011 15:53:27 EDT</pubDate>
    				                                       <description><![CDATA[Content flowing from brand to constituent - and constituent to brand - has become a real-time, always-on stream...streaming across channels to media influencers, social influencers, consumers, policy makers and decision makers, and then streaming right back to you - full of insight and...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

                                    				    			<item>
    				<title>Marketers as Publishers: How to Leverage Content &amp; Online Tools to Engage Latinos</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Marketers-as-Publishers-How-to-Leverage-Content--Online-Tools-to-Engage-Latinos.html</link>
    				<guid isPermaLink="false" >http://www.prnewswire.com/knowledge-center/on-demand-webinars/Marketers-as-Publishers-How-to-Leverage-Content--Online-Tools-to-Engage-Latinos.html</guid>
    																																    				<pubDate>Thu, 20 Oct 2011 10:39:50 EDT</pubDate>
    				                                       <description><![CDATA[The online world is a powerful, influential marketplace -- especially for the highly adoptive Latino audience -- where ideas are shared, conversations are sparked and brands are built. Listen as we explore opportunities and innovative online tactics to help you reach and foster...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

                                    				    			<item>
    				<title>Traditional Media vs. New Media: It's Just Media</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Traditional-Media-vs-New-Media-Its-Just-Media.html</link>
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    																																    				<pubDate>Wed, 31 Aug 2011 16:16:09 EDT</pubDate>
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                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Creation &amp; Curation: &quot;C&quot;ing Eye-to-Eye on Content</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Creation--Curation-Cing-Eye-to-Eye-on-Content.html</link>
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    																																    				<pubDate>Wed, 24 Aug 2011 15:35:04 EDT</pubDate>
    				                                       <description><![CDATA[Content curation is nothing without content creation. The key is to create quality, shareable content so that content aggregators and audiences will want to curate it. Listen as we discuss how to align your content strategy with curation objectives so that your message is striking a...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Unforgettable: Creating Memorable Content that Drives Demand</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Unforgettable-Creating-Memorable-Content-that-Drives-Demand.html</link>
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    																																    				<pubDate>Wed, 27 Jul 2011 15:51:36 EDT</pubDate>
    				                                       <description><![CDATA[Join this webinar to learn three actionable strategies that will transform your content so it gets noticed. If you're looking to rev up your lead generation campaigns, come and learn about the latest research findings on what an audience finds memorable, what they act on, and what this...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Visual PR: Gain Greater Visibility through Multimedia</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Visual-PR-Gain-Greater-Visibility-through-Multimedia.html</link>
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    																																    				<pubDate>Wed, 20 Jul 2011 14:40:25 EDT</pubDate>
    				                                       <description><![CDATA[Data shows that the use of multimedia content drives better press release results. On average, text press releases generate visibility for 9.4 days, while multimedia press releases generate visibility an average of 20 days*. Listen as we explore how to increase the &quot;shelf...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>The Long &amp; Short of It – Importance of Effective Investor Engagement </title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/The-Long--Short-of-It--Importance-of-Effective-Investor-Engagement.html</link>
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    																																    				<pubDate>Thu, 09 Jun 2011 10:04:00 EDT</pubDate>
    				                                       <description><![CDATA[IR teams aim to engage investors in a long term equity story. And yet investors have reduced the average time they own stock &ndash; down from 5 years in 1980 to less than 5 months today. Alongside the shift from retail investment to institutional, we have seen the owners of equity...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>XBRL -- Best Practices for a Smooth Transition </title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/XBRL-Best-Practices-for-a-Smooth-Transition.html</link>
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    																																    				<pubDate>Tue, 12 Apr 2011 18:01:19 EDT</pubDate>
    				                                       <description><![CDATA[The SEC's mandate for all public companies to format SEC filings in XBRL has left many searching for answers to a number of important questions. As the deadline quickly approaches, Vintage Filings, PR Newswire, our partner EDGAR Online and XBRL US are here to help answer any questions...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Amplifying Your Social Echo: How Powerful is the Reverberation of Your Brand?</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Amplifying-Your-Social-Echo-How-Powerful-is-the-Reverberation-of-Your-Brand.html</link>
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    																    				<pubDate>Wed, 09 Mar 2011 17:38:53 EST</pubDate>
    				                                       <description><![CDATA[<p style="text-align: left;">Conversations about your brand are occurring daily. Your &ldquo;social echo&rdquo; is defined by how these conversations are resonating in the social sphere. Join PR Newswire for this FREE webinar as we discuss ways to extend your influence through active social listening.</p>...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Got Content? How the Thirst for Compelling Content is Transforming Marketing &amp; Communications</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Got-Content-How-the-Thirst-for-Compelling-Content-is-Transforming-Marketing--Communications.html</link>
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    																																    				<pubDate>Fri, 04 Mar 2011 14:37:02 EST</pubDate>
    				                                       <description><![CDATA[Content manifests itself in a variety of formats, from white papers to videos to case studies and much, much more. Whether such content aims to inform or merely entertain, its power to build relationships and affect buying behavior is redefining marketing and communications. Listen as...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
    				    			    			</item>
    						 

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    				<title>Time is Running Out! What You Need to Know for the Approaching XBRL Deadline</title>
    				<link>http://www.prnewswire.com/knowledge-center/on-demand-webinars/Time-is-Running-Out-What-You-Need-to-Know-for-the-Approaching-XBRL-Deadline.html</link>
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    																																    				<pubDate>Fri, 25 Feb 2011 12:30:58 EST</pubDate>
    				                                       <description><![CDATA[As you may be aware, it is now mandatory for all public companies to format SEC filings in XBRL &ndash; and the corresponding deadline is quickly approaching. Join us for this FREE webinar detailing the ins and  outs of filing in XBRL. If your company has not begun the XBRL process,  we...]]></description>
                                  				<dc:language></dc:language>
    				    				    				    				    				<dc:publisher>PR Newswire Association LLC.</dc:publisher>
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