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LISTEN

Effectively connecting with your audiences starts with understanding sentiment and the points-of-view driving decisions across channels. By leveraging our solutions to listen across thousands of media sources  online, social, broadcast, print  you can pinpoint actionable insights vital to achieving your marketing and communications objectives.  

CREATE

Captivating, meaningful content for your most valued audiences inspires them to take action. We can help at every stage: create original video concepts with our award-winning creative staff, build multimedia assets and microsites that can increase viewership by as much as 24X, and target your message across channels to activate audiences.

SHARE

Effectively reach new audiences by communicating across multiple channels. Increase demand and improve search visibility by 50% when you share your multimedia messages via the industry’s largest multichannel content distribution network  including thousands of global websites, industry-specific Twitter feeds, mobile partnerships and influencer lists. 

ANALYZE

Understand the effectiveness of your marketing and communications programs and position your brand for further success with our tools and expertise. Analyze the data that matters most — conversions, media pickup, sentiment, engagement  to help you demonstrate the business impact you are making and define your future strategies.

BUILD

Cultivate investor confidence with solutions and services from PR Newswire and our Vintage team that enable transparent shareholder communications while fulfilling regulatory requirements. 

Resources

BLOG

6 Tips for Writing Press Releases People Care About

From “What am I writing about again?” to “Is this the best word to include in this sentence?” there are questions that PR and marketing pros need to answer when writing and editing press releases. Here are 6 tips to help.

BLOG

2016 Public Relations Trends: Are You Ready for What #PRisNow? [SlideShare]

When we asked you what #PRisNow, you told us it’s marketing, data-driven, multichannel, real-time and much, much more. We reflected on your responses and compiled this SlideShare of tips to help you prepare for what PR will be in 2016.

ARTICLE

How Public Relations Can Help Your Small Business Grow

PR: An Essential Cornerstone to Every Business Plan When small business owners create a business plan they often include advertising but neglect to include public relations,...

WHITEPAPER

The Earned Media Opportunity: Actionable Insights from Marketing Leaders

Many marketers know that customers and prospects value earned media as a trusted source when learning about a brand or product. What can come as a struggle is identifying which...

WHITEPAPER

Press Release Boot Camp: What You Need to Know

There are a lot of things that have to happen before your press release can hit the wires. From verifying that you are authorized to send press releases on behalf of your...

WHITEPAPER

The Buyer 2.0 Content Strategy Checklist

Marketing campaigns and product launches are challenges that marketers face every day. While trying to appeal to modern buyers, many marketers believe that simply slapping a few...

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