Beyond PR

Jan 17, 2013

Inside PR Newswire: Meet Operations Manager Andrew Woodall

Andrew Woodall is one of PR Newswire's operations managers, and is also one of the company's social media advocates.

Andrew Woodall is one of PR Newswire’s operations managers, and is also one of the company’s social media advocates.

When folks travel, they come back with some great stories.

Andrew Woodall loved everything about Rome. He majored in ancient history and especially loved studying ancient Romans at the University of Nottingham.

But on the two occasions he visited that beautiful city, he lost his wallet. It’s literally the only place his wallet has ever gone missing.

“I’m not going to hold it against Rome,” says Woodall, 32. “I will go back. It’s a great place.”

Woodall is the operations manager within the editorial department of PR Newswire Europe. It’s a job he’s held for nearly three years.

He also recently took over the Multimedia News Release team in London. So he’ll be in charge of the team, helping clients to build multimedia into their news releases.

“It’s an honor to take over that,” he said. “It’s going to be an exciting year.”

The PR Newswire Europe office, which is based in London, covers a huge territory that also includes India, Dubai, and the Middle East.

It means the London office starts pretty early to tackle releases from clients in India. Then it’s the Dubai office that’s next to get cranking.

From there, Europe wakes up hour by hour and client news releases come from all over – Germany, France, Sweden, and Russia, to name a few.

The work remains steady – reading through copy, proofreading, handling translations, and dealing with affiliates from all over the world every day.

Recently, the London office began a new service that involves writing press releases. Clients discuss their goals and what they would like to achieve, a release is written by the editorial team in London, and it’s send to the client for approval.

Woodall recently wrote a release about Crossfire Hurricane – a new film about the Rolling Stones that premiered at the London Film Festival. This new offering comes easily to Woodall, who has a freelance and journalism background.

Woodall also works as a social media intern on the PR Newswire LinkedIn page with PRN vice president of social media Sarah Skerik. He also helps curate the PRN Europe Sports and Policy Twitter feeds @prnesports and @prnepolicy.

Away from the office, Woodall remains plugged into social media.

He writes about history and cultural pursuits on his personal blog, All the Days and Nights. You also can find him tweeting @thehistorygeeks, a popular spot that’s already garnered 700 followers. There, you can find a short description of what to expect: “Mostly history, some football and some nonsense.”

“I started on Twitter as myself and had about 24 followers,” Woodall said. “But once I started to focus on history, all of a sudden I met all these fantastic people and was winning prizes and joining clubs. It’s been great.”

Woodall also remains busy at home. He and his wife, Clare, a history teacher, just purchased a 1930s fixer-upper outside London.

andrewhiddenwineA recent blog post revealed the Woodalls discovered 38 bottles of homemade wine stored in specially-constructed mini cellar.

“Apple, blackberry, elderflower, all of the great fruits associated with producing outstanding Hertfordshire wine, are represented, ranging from 1977 to 1990. Yes, I tried some. Not to my taste, really. I’m more of a grape man, and I prefer my wine not to gloop during the decanting process,” he wrote.

Woodall says he knows the house eventually will be beautiful. Right now, he admits, it’s a lot of work.

andrewgarden“This is the first time ever that I’ve had my own garden,” Woodall said. “I’m trying to become a gardener. We managed to grow potatoes and French beans. Maybe we’ll grow some more and be a bit more successful next year.”

Christine Cube is a media relations manager for PR Newswire and freelance writer. You can follow her @cpcube.

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