Beyond PR

Sep 01, 2011

Interview – Vetting in the Age of Social Media: Who Do You Trust

Vetting content today is a difficult thing to do with so much content being created and distributed today.   On August 18th, we wrote a post on why we believe that Vetting in the age of social is such an important topic.   It’s the reason that we have submitted this topic to be considered at the South by Southwest (SXSW) conference for 2012 in Austin, TX.

Vote for Vetting in the Age of Social Media

The panel we have submitted to talk on this subject includes:

– Amy Webb, CEO of the WebbMedia Group

– Tony Uphoff, CEO of UBM Techweb and author of Uphoff On Media

– Alicia Stewart, Senior Producer at CNN

– Shelli Whitehurst, Managing Dir. & Digital Brand Strategist at Code Name Max

I am really looking forward to moderating this panel discussion on such an important topic today.   I had the opportunity while in San Francisco at the offices of UBM Techweb to speak with one of our panelists, Tony Uphoff on this subject.

If you agree with us that this is an important topic, please vote for our panel at SXSW.  The voting ends tomorrow September 2nd!

Author Michael Pranikoff is PR Newswire’s director of emerging media.

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