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Apr 27 2012

A Brief Blog Profile: The Big Picture

by Thomas Hynes


In their own words, The Big Picture is "what a Wall Street money manager is looking at, thinking about, and writing on" all neatly wrapped up into one nicely packaged blog. The site is full of 'facts, statistics, and informed, data-driven opinions.' They'll tell you the best ways to spend your money. And more importantly, they'll tell you how NOT to spend your money. There's also a lot of links to other publications. So it's not just about hearing their opinions. It's about getting a fuller understanding.

The Big Picture is the brain child of Barry Ritholtz. Barry's been writing on finance for 15 years, and blogging about it for over 8 years. Since launching the site (and taking on more writers), they've published over 14,000 posts, with over 300,000 comments and 60 million page views. There's a lot going on in the world of finance these days. It seems, they're reporting on (or at least linking to) every single last development. And they do so with an honest and clear voice. For instance, calling the debt ceiling a 'trainwreck' is not only funny and candid, it's also unfortunately true.

And that is what's so great about this blog. It takes complex matters of markets, derivaties, stock-splits and interest rates and breaks it down to a conversational, easy-to-digest tone. But don't be fooled, these matters are complex. They're important, too. It's probably best to get the full scoop. It's probably best to get the complete picture.

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