NEW YORK, Aug. 17, 2017 /PRNewswire/ -- The 4th Annual SOURCE360 Festival & Conference was held August 10 - 14 in Brooklyn, N.Y. The multi-faceted 2017 confab presented memorable performances and panels including cannabis, policing, technology, the state of hip-hop, visual media and more. SOURCE360 brings together the local community, artists, business executives, media mavens, performers, and others to further the dialogue around the political significance, social applications, and artistic value of Hip-Hop culture in the most positive and authenic way. In an exclusive conversation with L. Londell McMillan, executive producer of the SOURCE360, were influential business leaders Master P, CEO of No Limit, and Debra Lee, CEO of BET, for the SOURCE360 Master Class Power Talk on Friday at the Polonsky Shakespeare Center. The two inspiring moguls shared jewels of wisdom regarding the evolution of Hip-Hop culture and commerce, painting a vivid picture of their individual journeys to success.
SOURCE360 incorporated the historic arts and culture center of downtown Brooklyn, scheduling opening-day events at the New York registered landmark Brooklyn Borough Hall. Events included the daylong SOURCE360 Tech Hackathon that gave kids from grades 6-12 the opportunity to apply their passion to technology, and the SOURCE360 Speaker Series session Tech: New Age of Digital Music, Marketing & Making Money, featuring information on tech entrepreneurship.
SOURCE360 invited key members of local law enforcement along with community representatives for Community & Policing: Innovative Solutions to Increase Trust, including Assistant Chief of Patrol Brooklyn Borough North Jeffrey Maddrey, and NAACP's Brooklyn Chapter President L. Joy Williams. Also on Thursday was Business Opportunities and Regulations of the Cannabis Industry, which addressed pathways to entrepreneurship in addition to reconfirming marijuana's benefits as an aid to health and wellness.
Also noteworthy was Friday's Lights, Camera, Action: Hip-Hop Culture In Cinema & Television, including filmmaker Benny Boom and pioneer rapper Roxanne Shanté; along with SOURCE Latino: Bridging the Gap Of Hispanic & Urban Culture where panelists acknowledged the role that Latinos have played in the history of Hip-Hop.
Saturday's The State of Hip-Hop: 40 Years and Now Leaders of Pop Culture, held outdoors at the Block Party. Panelists Charlamagne Tha God of The Breakfast Club, Deb Antney, artist manager and TV personality of Love & Hip-Hop, and Lord Jamar of Brand Nubian examined Hip-Hop's current creativity, style, media exposure, and impact on the community. The group discussed what artists and other creatives can do to give more to listeners and the next generation of creative talent.
Artists appearing during SOURCE360 included legends Brand Nubian, Big Daddy Kane, Chubb Rock, Das EFX, and Special Ed; and hot new artists such Casanova, Jay Critch, Phresher, Quadir Lateef, Axel Leon, Nitty Scott MC, Donshea Hopkins, and Kyla Imani; Latino artists Mr. Paradise and Melly Mel. A SOURCE360 highlight included C.J. Wallace, the son of Notorious B.I.G.; King Combs, son of Sean "Puffy" Combs; and Chris Rivers, son of Big Pun.
#SOURCE360 was sponsored by NorthStar Charities, Toyota and Con Edison.
For more information, visit: www.thesource360.com
Contact: Gwendolyn Quinn
Gwendolyn Quinn Public Relations
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SOURCE The Source Magazine