60-Ferrari Procession Prances Over Golden Gate Bridge Capping Ferrari's 50th U.S. Anniversary

Ferrari Event Celebrates Brand's Strong Ties to State of California



WHO: Ferrari North America, Inc.

Aug 15, 2005, 01:00 ET from Ferrari North America, Inc.


      WHAT:   In celebration of more than 50 years of passion and heritage in
              the North American market, as well as its own significant
              California legacy, Ferrari North America and an owner's brigade
              of more than 60 vintage and modern-day Ferraris from throughout
              the nation will thunder across the Golden Gate Bridge.  The
              procession will continue to the St. Francis Yacht Club where
              Ferrari North America and its owners will be honored by the City
              and the California Historical Society.
 
              The crossing culminates 4 days of competitive rallying through
              Northern California's Napa Valley wine country testing driver's
              skills in time, distance and accuracy.  The Ferrari Challenge
              Rally is in its 8th year.
 
      WHEN:   Wednesday, August 17, 2005 -- Ferrari Procession to begin at Noon
              (Ferrari Arrivals at St. Francis Yacht Club to begin
              approximately 12:15)
 
              Visuals and Interview Opportunities
                *  Satellite News Feed:
                   Ferraris Parade Across Golden Gate Satellite News Feed
                   Wednesday, August 17th, 2005
                   18:30 - 18:45 ET
                   Satellite Coordinates: IA 6, C-band - Trans: 16,
                   Downlink Freq: 4020 (H)
                   Technical Trouble Number: 415-434-1027
                *  B-roll also available
                *  Interviews can include Marco Mattiacci, VP of Marketing for
                   Ferrari N.A., rally participants/owners of vintage and
                   modern-day Ferrari vehicles
                *  More than 60 vehicles available, including such collectibles
                   as a 1955 Ferrari 166; 1963 Ferrari 250 GT/L and a 1958 250
                   PF Coupe, as well as current limited production models
                   including the rare, yet powerful, Enzo and the company's
                   all-new flagship, the Super America.
 
      WHERE:  San Francisco Yacht Club
              On the Marina
              700 Marina Blvd.
              (Ferrari Procession Arrivals beginning approximately 12:15 p.m.)
 
 

SOURCE Ferrari North America, Inc.

      WHAT:   In celebration of more than 50 years of passion and heritage in
              the North American market, as well as its own significant
              California legacy, Ferrari North America and an owner's brigade
              of more than 60 vintage and modern-day Ferraris from throughout
              the nation will thunder across the Golden Gate Bridge.  The
              procession will continue to the St. Francis Yacht Club where
              Ferrari North America and its owners will be honored by the City
              and the California Historical Society.
 
              The crossing culminates 4 days of competitive rallying through
              Northern California's Napa Valley wine country testing driver's
              skills in time, distance and accuracy.  The Ferrari Challenge
              Rally is in its 8th year.
 
      WHEN:   Wednesday, August 17, 2005 -- Ferrari Procession to begin at Noon
              (Ferrari Arrivals at St. Francis Yacht Club to begin
              approximately 12:15)
 
              Visuals and Interview Opportunities
                *  Satellite News Feed:
                   Ferraris Parade Across Golden Gate Satellite News Feed
                   Wednesday, August 17th, 2005
                   18:30 - 18:45 ET
                   Satellite Coordinates: IA 6, C-band - Trans: 16,
                   Downlink Freq: 4020 (H)
                   Technical Trouble Number: 415-434-1027
                *  B-roll also available
                *  Interviews can include Marco Mattiacci, VP of Marketing for
                   Ferrari N.A., rally participants/owners of vintage and
                   modern-day Ferrari vehicles
                *  More than 60 vehicles available, including such collectibles
                   as a 1955 Ferrari 166; 1963 Ferrari 250 GT/L and a 1958 250
                   PF Coupe, as well as current limited production models
                   including the rare, yet powerful, Enzo and the company's
                   all-new flagship, the Super America.
 
      WHERE:  San Francisco Yacht Club
              On the Marina
              700 Marina Blvd.
              (Ferrari Procession Arrivals beginning approximately 12:15 p.m.)
 
 SOURCE  Ferrari North America, Inc.