The water purifier market has grown extensively in recent years and it is projected to continue its growth in the future too. According to the report, the Global Water Purifier Market is expected to reach US$ 64.86 billion by the year 2026.
The main factors contributing to the growth of the global water purifier market are increasing disposable income, growing incidences of waterborne diseases, the rapid growth of population, declining levels of potable water along with rapid urbanization and growing industrialization. Around the world government initiatives, water safety policy and the various subsidiaries are also propelling the global water purifier market.
Read a complete analysis of COVID-19's impact on the global water purifier market in this report
Despite so many growth factors recent coronavirus outbreak has disrupted the sales of water purifier devices. As almost all the countries are in lockdown and only essential services allowed. This has brought the water purifier market to a grinding halt. Despite, growing demand for packaged drinking water is a major factor that limits the market growth. Low market penetration in rural areas is another major challenge for the water purifier market growth.
The innovation in water purifier technology has enabled many market players to maintain their foothold in the market. Huge investments in research and development activities have led to the growth in the water purifiers market. Besides, product innovations in water purifiers, and marketing & positioning strategies are expected to create huge opportunities for the growth of the market in the upcoming years.
The technology advancement such as RO, UV and Gravity water purifiers are the leading factor of the global water purifier market, especially RO and UV water purifiers. RO and UV are mostly used for commercial and residential purposes due to low in price & size and reliable for the consumer to use. In addition, distribution channels such as retails stores are dominating market share in the global market, but in the forecast period, online sales are gaining market share.
By Distribution Channel
Rest of the World
A.O. Smith Corporation
Eureka Forbes Limited
Evoqua Water Technologies LLC
All companies profiled have been studied from two points: