All-Natural VitaMuffin(TM) is Tasty Alternative to Breakfast Cereals and Bars; Nutrition, Convenience, Taste Make a Perfect Portable Breakfast, Snack or Meal-on-the-go

Apr 23, 2001, 01:00 ET from Vitalicious, Inc.

    NEW YORK, April 23 /PRNewswire/ -- No need to sacrifice taste for health
 -- or health for taste -- for a convenient alternative to breakfast cereal or
 a delicious, filling snack any time of day -- a new all-natural muffin does
 the trick.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/20010423/NYFNSN03 )
     The new VitaMuffin has a gourmet taste with no fat, is rich in fiber and
 low in calories, and contains 15 essential vitamins and minerals, of which
 10 have 100 percent of the Recommended Daily Allowance.  The three new
 varieties from Vitalicious, Inc., MultiBran, CranBran and BluBran, actually
 deliver what they promise on the label: see http://www.vitalicious.com.
 "Every day I receive calls from customers who will pay extra for shipping
 because they are making my muffin part of their daily diet," says Aryeh Hecht,
 president of Vitalicious, Inc.  "People are craving something nutritious and
 delicious in one 'non-fat' convenience food.  I developed this muffin with
 expert nutritionists and experienced bakers to fill this need."
     More Americans are eating on-the-go -- or simply skipping meals, although
 85 percent think diet and nutrition are important to them personally, Hecht
 says.  "Now these time-starved, health-conscious people have a solution that
 gives them enough fiber, vitamins and minerals, without the fat or calories,
 to keep them satisfied and fortified all through the day."
     What's more, with only 200 calories per 4-oz serving and no fat, the
 VitaMuffin(TM) is an effective choice for those who are watching their diet,
 but still need nutrients, including children, he says.  With over 43 percent
 of adolescents who are clinically obese, the VitaMuffin(TM) provides an
 alternative to calorie-laden snack foods.
     In addition, the VitaMuffin(TM) satisfies hunger cravings because of its
 rich fiber content -- eight grams, 34% of RDA.  Most people fall short on
 their fiber intake, eating only 12 to 17 grams, when the recommended daily
 value for adults is 25 grams, according to the American Health Foundation.
 Founded in 1999, Vitalicious, Inc. offers CranBran(TM), BlueBran(TM) and
 MultiBran VitaMuffins(TM) at better retailers nationwide and on line at
 http://www.Vitalicious.com.
 
 

SOURCE Vitalicious, Inc.
    NEW YORK, April 23 /PRNewswire/ -- No need to sacrifice taste for health
 -- or health for taste -- for a convenient alternative to breakfast cereal or
 a delicious, filling snack any time of day -- a new all-natural muffin does
 the trick.
     (Photo:  http://www.newscom.com/cgi-bin/prnh/20010423/NYFNSN03 )
     The new VitaMuffin has a gourmet taste with no fat, is rich in fiber and
 low in calories, and contains 15 essential vitamins and minerals, of which
 10 have 100 percent of the Recommended Daily Allowance.  The three new
 varieties from Vitalicious, Inc., MultiBran, CranBran and BluBran, actually
 deliver what they promise on the label: see http://www.vitalicious.com.
 "Every day I receive calls from customers who will pay extra for shipping
 because they are making my muffin part of their daily diet," says Aryeh Hecht,
 president of Vitalicious, Inc.  "People are craving something nutritious and
 delicious in one 'non-fat' convenience food.  I developed this muffin with
 expert nutritionists and experienced bakers to fill this need."
     More Americans are eating on-the-go -- or simply skipping meals, although
 85 percent think diet and nutrition are important to them personally, Hecht
 says.  "Now these time-starved, health-conscious people have a solution that
 gives them enough fiber, vitamins and minerals, without the fat or calories,
 to keep them satisfied and fortified all through the day."
     What's more, with only 200 calories per 4-oz serving and no fat, the
 VitaMuffin(TM) is an effective choice for those who are watching their diet,
 but still need nutrients, including children, he says.  With over 43 percent
 of adolescents who are clinically obese, the VitaMuffin(TM) provides an
 alternative to calorie-laden snack foods.
     In addition, the VitaMuffin(TM) satisfies hunger cravings because of its
 rich fiber content -- eight grams, 34% of RDA.  Most people fall short on
 their fiber intake, eating only 12 to 17 grams, when the recommended daily
 value for adults is 25 grams, according to the American Health Foundation.
 Founded in 1999, Vitalicious, Inc. offers CranBran(TM), BlueBran(TM) and
 MultiBran VitaMuffins(TM) at better retailers nationwide and on line at
 http://www.Vitalicious.com.
 
 SOURCE  Vitalicious, Inc.