Ashford.com Receives Nasdaq Notification

Apr 18, 2001, 01:00 ET from Ashford.com

    HOUSTON, April 18 /PRNewswire/ -- Ashford.com (Nasdaq:   ASFD), the world's
 leading e-commerce destination offering luxury goods to individuals and
 corporate clients, announced today that it has received a letter from the
 Nasdaq National Market indicating that the company no longer complies with the
 $1.00 minimum bid price requirement stated in Marketplace Rule 4450 (a)(5).
     Ashford.com has until July 9, 2001, ninety calendar days, to regain
 compliance with this rule, which would require the company's stock to achieve
 a bid price $1.00 or more for a minimum of 10 consecutive days during that
 period.  If Ashford.com fails to meet this requirement, it will become subject
 to delisting from the Nasdaq National Market, at which time the company can
 appeal the delisting to a Nasdaq Listing Qualifications Panel.
 
     About Ashford.com
     Ashford.com is the world's leading e-commerce destination offering luxury
 goods to individual and corporate clients.  The company's e-commerce site,
 located at http://www.ashford.com, offers a vast selection of more than
 20,000 styles of diamonds, new and vintage watches, jewelry, fragrances,
 leather accessories, ties, scarves, sunglasses, writing instruments, home and
 lifestyle products, fine art and corporate gifts from more than 400 leading
 brands.  Dedicated to creating an exceptional shopping experience, Ashford.com
 provides next-day delivery, attractive gift packaging, and a 30-day money-back
 guarantee on all merchandise.  The company also offers the Ashford.com
 Protection Plus(SM) policy, which provides outstanding product warranties,
 customer privacy, and site security.  Ashford.com is headquartered in Houston,
 Texas.
 
      Contact:
      Ellen Brooks                       Thane Ryland
      Investor Relations                 PR Director
      ebrooks@ashford.com                tryland@guild.com
      713.369.1300                       608.227.4163
 
 

SOURCE Ashford.com
    HOUSTON, April 18 /PRNewswire/ -- Ashford.com (Nasdaq:   ASFD), the world's
 leading e-commerce destination offering luxury goods to individuals and
 corporate clients, announced today that it has received a letter from the
 Nasdaq National Market indicating that the company no longer complies with the
 $1.00 minimum bid price requirement stated in Marketplace Rule 4450 (a)(5).
     Ashford.com has until July 9, 2001, ninety calendar days, to regain
 compliance with this rule, which would require the company's stock to achieve
 a bid price $1.00 or more for a minimum of 10 consecutive days during that
 period.  If Ashford.com fails to meet this requirement, it will become subject
 to delisting from the Nasdaq National Market, at which time the company can
 appeal the delisting to a Nasdaq Listing Qualifications Panel.
 
     About Ashford.com
     Ashford.com is the world's leading e-commerce destination offering luxury
 goods to individual and corporate clients.  The company's e-commerce site,
 located at http://www.ashford.com, offers a vast selection of more than
 20,000 styles of diamonds, new and vintage watches, jewelry, fragrances,
 leather accessories, ties, scarves, sunglasses, writing instruments, home and
 lifestyle products, fine art and corporate gifts from more than 400 leading
 brands.  Dedicated to creating an exceptional shopping experience, Ashford.com
 provides next-day delivery, attractive gift packaging, and a 30-day money-back
 guarantee on all merchandise.  The company also offers the Ashford.com
 Protection Plus(SM) policy, which provides outstanding product warranties,
 customer privacy, and site security.  Ashford.com is headquartered in Houston,
 Texas.
 
      Contact:
      Ellen Brooks                       Thane Ryland
      Investor Relations                 PR Director
      ebrooks@ashford.com                tryland@guild.com
      713.369.1300                       608.227.4163
 
 SOURCE  Ashford.com