NEW YORK, Jan. 7, 2016 /PRNewswire/ -- Assessing Ultrasound's Market Potential within Emerging Clinical Points of Care : Beyond Traditional Users, New Clinical Departments Grow Their Potential as Customer Segments
The growth of the ultrasound market is driven by the emerging clinical segment, as the established clinical segment has reached a saturation stage in select regions of NA and Western Europe. Growing awareness about the harmful effects of radiation exposure from other imaging modalities and delivery of sonogram services at the site of patients who are immobile are driving the uptake of ultrasound systems. This research service is based on the findings of secondary and primary research. The analysis includes market dynamics, revenue forecasts, market share, and competitive structure. The market has been defined for the base year 2014 and forecasts have been provided until 2019.
- While ultrasound has already firmed up its place as a part of the imaging modality arsenal for radiology, cardiology, and obstetrics and gynecology (ob/gyn), how will its clinical utilization evolve within the new specialties and points of care that are not as experienced with this imaging modality?
- While ultrasound's entry into these non-traditional areas has typically been through portable and ultraportable products, will the needs and requirements of these various specialties evolve to the point that they will start demanding higher-end, more advanced, and customized solutions?
- As some of these care specialties and points of care start emerging as more full-fledged customer segments and being to purchase ultrasound systems through their own budgets, what will be the resulting market growth trends in various countries?
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