BaseSix Joins Orbital Software's Velocity Alliance Program to Extend Capabilities of Its Customers' Web Sites

Web development firm announces strategy to create interactive online expert

communities with integration of Orbital's Organik into future Web site designs



Apr 23, 2001, 01:00 ET from Orbital Software

    BOSTON, and FRAMINGHAM, Mass., April 23 /PRNewswire Interactive News
 Release/ -- BaseSix, a strategic marketing and technical development firm,
 today announced it has joined the Orbital Software Velocity Alliance Program
 to extend the capabilities of its customers' Web sites.  Joining the program
 gives BaseSix the ability to integrate Orbital's flagship Organik software
 into future Web site designs to create interactive, online expert communities
 for its enterprise and IT customer base.  BaseSix is partnering with Orbital
 based on Organik's ability to improve Web experiences, drive repeated Web site
 traffic and stickiness, enhance brand recognition, open additional revenue
 streams and build a quality base of user/customer profiles for enhanced
 customer service and targeted marketing efforts.
     Organik uses a question-and-answer format and patented people profiling
 technology to bring people and information together, creating an interactive,
 online environment in which users can ask questions, find experts and share
 knowledge.  By adding Organik to its arsenal of Web development tools, BaseSix
 has the ability to offer a place on Internet portals for users to browse
 through a range of communities and instantly access a valuable, dynamic source
 of knowledge on their favorite subjects; find and connect with like-minded
 individuals and subject experts; ask questions on any subject, and get
 tailored, relevant answers from other community members; share their own
 knowledge with others by answering questions; and get involved in discussions
 with other community members.
     "BaseSix is committed to its strategy of providing its customers with the
 most advanced technology to improve and bring real-world benefits to their Web
 sites," said Mark Ranalli, CEO and president of BaseSix.  "With the
 incorporation of Organik, our customers will witness a transformation from a
 static Web site to an interactive community that will encourage repeat
 business and open up new revenue stream opportunities."
     Organik records all questions, answers and responses entered into the
 system, building a valuable store of knowledge for each community.  By simply
 asking a question within an Organik environment, Web users can find relevant
 answers to questions or the appropriate community member with expertise to
 provide a tailored answer. It also creates and dynamically updates users
 profiles, interests and expertise.
     BaseSix joins an already fast-growing list of partners, such as Convera
 Corporation (formerly Excalibur Technologies) and Participate.com, with access
 to technical and marketing resources to help them develop, sell and support
 knowledge solutions to customers worldwide.  As part of the collaboration, the
 two companies will engage in joint international marketing initiatives.
     "Orbital designed the Velocity Alliance Program to attract high-quality
 partners and create advanced, end-to-end knowledge solutions that effectively
 impact customers' bottom line," said Kevin Dorren, CEO of Orbital.  "Organik
 serves as the primary communication infrastructure, particularly when building
 communities within portal environments.  Along with BaseSix, we recognize that
 Web users gain the most from their portal experience when they can interact
 with and learn from like-minded individuals, in turn, encouraging repeat
 business and creating revenue for the Web site owner."
 
     About BaseSix
     BaseSix is a strategic, marketing communications agency that partners with
 clients to help them gain competitive distinction. They provide boutique value
 with big agency expertise through an approach that is grounded in strategy and
 people who are driven by a passion for delivering innovative, integrated
 solutions with meaningful, measurable results.
     BaseSix was founded in 1999 to fill an important void in marketing
 professional services by offering clients a comprehensive set of strategic
 marketing, creative and technology solutions. Headquartered in Boston,
 Massachusetts, BaseSix also has an office in Philadelphia, Pennsylvania.
 Additional information can be accessed at http://www.basesix.com.
 
     About Orbital Software
     Orbital Software is a leading provider of scalable, person-to-person Q&A
 infrastructure for Internet and corporate portals.  Orbital's Organik software
 brings people and information together, creating an environment in which users
 can ask questions, find experts and share knowledge.  Orbital creates online
 expert communities that help boost Web site traffic, improve customer
 satisfaction and foster user productivity.
     Founded in 1995, Orbital has U.S. headquarters in Framingham, Mass. with
 the European headquarters in Edinburgh, UK. Additional information about
 Orbital Software and its complete product line can be accessed on the World
 Wide Web at http://www.orbitalsw.com
 
     All product names mentioned in this release are the trademarks of their
 respective owners.  The following is a listing of the most important
 trademarks owned or used by Orbital Software Group Limited. Those trademarks
 followed by the (R) symbol are registered trademarks of Orbital Software Group
 Limited in the relevant territories specified in the listing. Those trademarks
 followed by the (TM) symbol are trademarks used by Orbital
 Software Group Limited.
 
     ORBITAL SOFTWARE (R)
     ORGANIK (R)
     ORGANIK KnowledgeWare (TM)
     ORGANIK PersonaServer (TM)
     ORGANIK PeopleFinder (TM)
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X56188832
 
 

SOURCE Orbital Software
    BOSTON, and FRAMINGHAM, Mass., April 23 /PRNewswire Interactive News
 Release/ -- BaseSix, a strategic marketing and technical development firm,
 today announced it has joined the Orbital Software Velocity Alliance Program
 to extend the capabilities of its customers' Web sites.  Joining the program
 gives BaseSix the ability to integrate Orbital's flagship Organik software
 into future Web site designs to create interactive, online expert communities
 for its enterprise and IT customer base.  BaseSix is partnering with Orbital
 based on Organik's ability to improve Web experiences, drive repeated Web site
 traffic and stickiness, enhance brand recognition, open additional revenue
 streams and build a quality base of user/customer profiles for enhanced
 customer service and targeted marketing efforts.
     Organik uses a question-and-answer format and patented people profiling
 technology to bring people and information together, creating an interactive,
 online environment in which users can ask questions, find experts and share
 knowledge.  By adding Organik to its arsenal of Web development tools, BaseSix
 has the ability to offer a place on Internet portals for users to browse
 through a range of communities and instantly access a valuable, dynamic source
 of knowledge on their favorite subjects; find and connect with like-minded
 individuals and subject experts; ask questions on any subject, and get
 tailored, relevant answers from other community members; share their own
 knowledge with others by answering questions; and get involved in discussions
 with other community members.
     "BaseSix is committed to its strategy of providing its customers with the
 most advanced technology to improve and bring real-world benefits to their Web
 sites," said Mark Ranalli, CEO and president of BaseSix.  "With the
 incorporation of Organik, our customers will witness a transformation from a
 static Web site to an interactive community that will encourage repeat
 business and open up new revenue stream opportunities."
     Organik records all questions, answers and responses entered into the
 system, building a valuable store of knowledge for each community.  By simply
 asking a question within an Organik environment, Web users can find relevant
 answers to questions or the appropriate community member with expertise to
 provide a tailored answer. It also creates and dynamically updates users
 profiles, interests and expertise.
     BaseSix joins an already fast-growing list of partners, such as Convera
 Corporation (formerly Excalibur Technologies) and Participate.com, with access
 to technical and marketing resources to help them develop, sell and support
 knowledge solutions to customers worldwide.  As part of the collaboration, the
 two companies will engage in joint international marketing initiatives.
     "Orbital designed the Velocity Alliance Program to attract high-quality
 partners and create advanced, end-to-end knowledge solutions that effectively
 impact customers' bottom line," said Kevin Dorren, CEO of Orbital.  "Organik
 serves as the primary communication infrastructure, particularly when building
 communities within portal environments.  Along with BaseSix, we recognize that
 Web users gain the most from their portal experience when they can interact
 with and learn from like-minded individuals, in turn, encouraging repeat
 business and creating revenue for the Web site owner."
 
     About BaseSix
     BaseSix is a strategic, marketing communications agency that partners with
 clients to help them gain competitive distinction. They provide boutique value
 with big agency expertise through an approach that is grounded in strategy and
 people who are driven by a passion for delivering innovative, integrated
 solutions with meaningful, measurable results.
     BaseSix was founded in 1999 to fill an important void in marketing
 professional services by offering clients a comprehensive set of strategic
 marketing, creative and technology solutions. Headquartered in Boston,
 Massachusetts, BaseSix also has an office in Philadelphia, Pennsylvania.
 Additional information can be accessed at http://www.basesix.com.
 
     About Orbital Software
     Orbital Software is a leading provider of scalable, person-to-person Q&A
 infrastructure for Internet and corporate portals.  Orbital's Organik software
 brings people and information together, creating an environment in which users
 can ask questions, find experts and share knowledge.  Orbital creates online
 expert communities that help boost Web site traffic, improve customer
 satisfaction and foster user productivity.
     Founded in 1995, Orbital has U.S. headquarters in Framingham, Mass. with
 the European headquarters in Edinburgh, UK. Additional information about
 Orbital Software and its complete product line can be accessed on the World
 Wide Web at http://www.orbitalsw.com
 
     All product names mentioned in this release are the trademarks of their
 respective owners.  The following is a listing of the most important
 trademarks owned or used by Orbital Software Group Limited. Those trademarks
 followed by the (R) symbol are registered trademarks of Orbital Software Group
 Limited in the relevant territories specified in the listing. Those trademarks
 followed by the (TM) symbol are trademarks used by Orbital
 Software Group Limited.
 
     ORBITAL SOFTWARE (R)
     ORGANIK (R)
     ORGANIK KnowledgeWare (TM)
     ORGANIK PersonaServer (TM)
     ORGANIK PeopleFinder (TM)
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X56188832
 
 SOURCE  Orbital Software