Bravo! Marketing Adds Senior PR Specialist to New Boston Office

New Addition Expands Public Relations Capabilities in Boston



Apr 24, 2001, 01:00 ET from Bravo! Marketing

    BOSTON, April 24 /PRNewswire/ -- Bravo! Marketing today announced it has
 increased its public relations presence in its Boston office with the hire of
 Senior Public Relations Specialist, Michael Rogers.
     Rogers will be responsible for conducting media outreach and strategic
 planning for Bravo! Marketing's East Coast clients, including IDC, the firm's
 flagship Boston-area client. A native Californian and graduate of the Boston
 University College of Communication, Rogers brings a well-rounded and
 comprehensive background in consumer, technology and B2B public relations.
     "Michael's background and experience in media communications targeted to
 business and new economy media, as well as his knowledge of the local market,
 made him the ideal candidate to lead the charge for our Boston-area clients,"
 said Alexx Wood, general manager of Bravo! Marketing's Boston office. "We look
 forward to using Michael's creative juices and business sense to not only
 provide counsel and service to our clients, but also to help us continue to
 grow our Boston office."
     Prior to joining Bravo!, Rogers worked as an account executive for
 high-tech public relations agency FitzGerald Communications, where he provided
 PR strategy and counsel, performed press and analyst communications, and
 achieved media exposure for clients such as iQVC, LifeFX and Authentica.
 Previously, Rogers worked for consumer lifestyle firm Kortenhaus
 Communications with clients including ShopLink.com, Kitchen Etc., and Boston
 Body.
     "I'm excited to join a growing company and help move them headlong into
 the Boston market," said Rogers. "Bravo! Marketing's integrated marketing
 approach is unique in the market and one I believe sets it apart from its
 exclusively advertising or public relations counterparts."
 
     About Bravo! Marketing
     Founded in 1995, Bravo! Marketing is a full-service, integrated marketing
 communications firm specializing in the high technology market. Through the
 company's unique combination of vision, analysis and communication, Bravo!
 Marketing helps technology stars and start-ups establish strong brands and
 achieve market leadership.
     The company's headquarters is located at 1 Zoe Street, San Francisco,
 California, and can be reached at 415-777-0800. The Boston office is located
 at 717 Atlantic Avenue, Eighth Floor, Boston, Massachusetts and can be reached
 at 617-348-4170. Additional information is available on the company's Web site
 at www.bravomarketing.com or at the same address on any wireless device.
 
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SOURCE Bravo! Marketing
    BOSTON, April 24 /PRNewswire/ -- Bravo! Marketing today announced it has
 increased its public relations presence in its Boston office with the hire of
 Senior Public Relations Specialist, Michael Rogers.
     Rogers will be responsible for conducting media outreach and strategic
 planning for Bravo! Marketing's East Coast clients, including IDC, the firm's
 flagship Boston-area client. A native Californian and graduate of the Boston
 University College of Communication, Rogers brings a well-rounded and
 comprehensive background in consumer, technology and B2B public relations.
     "Michael's background and experience in media communications targeted to
 business and new economy media, as well as his knowledge of the local market,
 made him the ideal candidate to lead the charge for our Boston-area clients,"
 said Alexx Wood, general manager of Bravo! Marketing's Boston office. "We look
 forward to using Michael's creative juices and business sense to not only
 provide counsel and service to our clients, but also to help us continue to
 grow our Boston office."
     Prior to joining Bravo!, Rogers worked as an account executive for
 high-tech public relations agency FitzGerald Communications, where he provided
 PR strategy and counsel, performed press and analyst communications, and
 achieved media exposure for clients such as iQVC, LifeFX and Authentica.
 Previously, Rogers worked for consumer lifestyle firm Kortenhaus
 Communications with clients including ShopLink.com, Kitchen Etc., and Boston
 Body.
     "I'm excited to join a growing company and help move them headlong into
 the Boston market," said Rogers. "Bravo! Marketing's integrated marketing
 approach is unique in the market and one I believe sets it apart from its
 exclusively advertising or public relations counterparts."
 
     About Bravo! Marketing
     Founded in 1995, Bravo! Marketing is a full-service, integrated marketing
 communications firm specializing in the high technology market. Through the
 company's unique combination of vision, analysis and communication, Bravo!
 Marketing helps technology stars and start-ups establish strong brands and
 achieve market leadership.
     The company's headquarters is located at 1 Zoe Street, San Francisco,
 California, and can be reached at 415-777-0800. The Boston office is located
 at 717 Atlantic Avenue, Eighth Floor, Boston, Massachusetts and can be reached
 at 617-348-4170. Additional information is available on the company's Web site
 at www.bravomarketing.com or at the same address on any wireless device.
 
                      MAKE YOUR OPINION COUNT - Click Here
                http://tbutton.prnewswire.com/prn/11690X54515178
 
 SOURCE  Bravo! Marketing